The gaming market is growing and the number of people, men and women, who play computer games, is also increasing every day. In addition, computer games are also interactive media which leads to the fact that product placement in computer games attracts and is used more frequently by marketers. It is therefore important for marketers and game developers to understand how product placement in computer games affects players' Attention and attitude towards the brand or product that is product placed. We therefore examine how product placement in computer games affects players' recall of and attitude towards the brand. The aim is to help companies and game developers to see the effect of product placement in computer games on players and thus product place more efficiently.

Although gang violence has gained much Attention in Swedish media in recent years, women in gang environments remain unexplored. Recently the Swedish Gender Equality Agency (J?mst?lldhetsmyndigheten) published a report in March 2024 showing that women are being sexually exploited in gang environments, and the report has brought Attention to women in gangs. This study examines gender-based violence in gang environments in Sweden. The aim of this study is to examine how intimate relationships with men in gang environments affect womens? agency to enter and leave gangs.

In this work, I have studied whether if one can detect AD / HD in preschool. I have read some literature and searched on the Internet. I have also tried to get to interview people who are familiar with this topic, which has not been easy. I have questioned 13 persons if they would participate in an interview, but most have refused because they do not have time. I succeeded anyhow to get three persons, two special educators and a nurse on the BVC.

Persons suffering from Attention deficit/hyperactivity disorder (ADHD) struggle with complications within the functions that regulate and control the brain activities, due to deficiencies in these functions within the affected nerve-paths. ADHD is a cognitive function impairment characterised by inAttention, impulsiveness and over activity. According to Diagnostic and Statistic Manual of Mental Disorders, American Psychiatric Association (DSM-IV), certain diagnostic criteria of ADHD must be fulfilled in order for a person to be diagnosed with ADHD. The everyday problems caused by ADHD are individual and medication can have positive effects relieving the person?s impairing behaviour.

It appears that it has never been easier for the marketer to create and distribute advertising messages. The technical development has created new possible channels, which in addition to the traditional advertising media has resulted in consumers encountering loads of commercial messages every day. Unfortunately for the marketer, the overload of messages has contributed to an extensive advertising avoidance. This forces him to think outside the box in order to come up with Attention-grabbing and innovative methods to reach out to consumers. This paper aims to examine if facilities for group exercise classes at fitness centres could be a potential advertising medium due to the unexpectedness of encountering advertising in those premises.

The Swedish photographer and artist Eva Klasson, based in Paris in the 1970s, gained Attention for her series of black-and-white photography of her own naked body, which opened up for an international artistic career in the late 1970s. Despite a promising career she however abandoned photography and disappeared from the artistic sphere only a few years after her debut. There has been a renewed interest in Klasson?s work in Sweden the last decade where she has been exhibited at museums and galleries. Today she is represented at art museums and institutions including Moderna Museet, The Modern Museum of Art, in Stockholm.

The aim of this thesis is to analyse and problematize the concept of culture and its changes during the 1960s. By examining articles out of the periodical Ord&Bild 1962-1972, I show how an aesthetically marked concept, closely related to the concept of art, changes into an anthropological perspective where Attention is drawn to the social, economical, political and ideological aspects. This change is viewed in relation to the works of three prominent cultural theorists from the 1960s: Raymond Williams, Marshall McLuhan and Herbert Marcuse.The change that the concept of culture undergoes can be illuminated in several ways. Epistemologically questions of art, its objectivity and relation to reality, are replaced by questions of the function of art and of its role as reproducing ideas and norms of a bourgeois society. Economical and social aspects are used as critical factors in discussing the role and conception of culture, a perspective that gives the discussion a political and ideological edge.

Studien analyserar vad arbetsgivare har för uppfattningar beträffande personer med ADHD på en arbetsplats. Semistrukturerade intervjuer har använts som datainsamlingsmetod. Urvalet består av sju arbetsgivare inom den privata sektorn. Studien har inspirerats av den fenomeno-grafiska ansatsen, där olika uppfattningar om ett fenomen står i centrum. Teoretiska analysbe-grepp för den här studien är social kategorisering och den medicinska och sociala modellen kopplat till funktionsnedsättningar.

The increasing oil prices during the last years have made it profitable to use cereal grains as a fuel. When compared with wood, cereals contain higher amounts of Cl, S and ash. The Cl and S content makes the gases from cereal combustion more corrosive than gases from wood combustion. The goal of this master thesis was to find out the variation of Cl, S and ash content for oat grain grown under different conditions. Oats was chosen because in Sweden it's considered as the cereal with the best fuel qualities.

The purpose of the essay is to draw Attention to my approach in relation to a boy I choose to call Emil, and how I can increase my understanding of his behavior. I explore conceivable reasons for why he breaks down so often, especially when other children are given Attention. Is he simply unusually egoistic, and to a large degree only able to see to his own interests, or am I overlooking the real reasons for his actions.In order to explain the reasons for Emil?s apparent frustration in sensitive situations, I explore the significance of attachment theory. I argue about possible effects of Emil?s parents? way of describing and guiding him, as well as how I, and my colleagues, risk fulfilling and amplifying negative expectations.As the prime reason for his repeated sense of unhappiness seems linked to a lack of empathy, I explore different ways of understanding this, as well as how I might contribute to fostering compassion.

The market of today consist of products/services who resemble each other, the differences are small. Their for it?s necessary for the companies to provide added values to the product so it will stand out from the rest of the products and lead to purchase. A well used strategy in the fashion industry is marketing with celebrities, this is considered successful because it brings Attention and strengthening to the brand. Because of this, the strategy also branch out to other industries, but the question is if it?s as successful there? There?s also a serious down-side with the strategy and that is that there?s a great risk with using celebrities.

This project has aim to examine how students experience their concentration ability during mathematics lessons in the mornings and afternoons, and how students? learning can be in-fluenced by the concentration ability during mathematics lesson in the morning and after-noons respectively? Which role do the methods of learning play in mathematic depending on which time it is carried out during mornings or afternoons with regard to student concentra-tion ability? In order to find out those issues, I used two methods; (interview and observa-tion).Interview with 4 students and 3 teachers and observations of 4 mathematics lessons based on a qualitative method. In order to measure students' concentration ability during ma-thematics education on various times, I distributed questions to 23 students and repeated it during each lesson that I have observed from a quantitative approach in two classes in a sec-ondary school. In the literature I discuss the definition of concentration, and factors affecting the concentration negatively and positively. What is the relationship between concentration, learning and type of activity and how individuals can improve their learning and Attention? In addition I studied two earlier studies on the concentration.

Neuropsykiatriska funktionsnedsättningar är idag lättare att diagnostisera och det är vanligare att barn och ungdomar i skolan vet om att de lever med en diagnos som till exempel Attention deficit hyperactivity disorder (mer känt som ADHD), eller Aspergers syndrom. Trots att dessa diagnoser blir allt vanligare, finns det ett ökat behov för kunskapen om dem.Syftet med denna uppsats var att studera barn och ungdomar med neuropsykiatriska funktionsnedsättningar, och framförallt studera deras liv i skolmiljö. Att få mer förståelse för hur barn och ungdomar har upplevt skolan och relationen till sina lärare, men även hur de upplevt de hinder och möjligheter deras neuropsykiatriska funktionsnedsättning medfört var i fokus. Metoden i denna studie var semistrukturerade intervjuer med 6 ungdomar, deras föräldrar och lärare. Frågorna har handlat om hur ungdomarna sett på diagnosen, livet med den och även hur de klarat av skolgången med sin funktionsnedsättning.

Bakgrund: Fysisk aktivitet har visat sig ha en positiv effekt för både den psykiska och fysiska hälsan. Den kan minska psykiska problem som oro, stress och depression, samt fysiska åkommor som blodtryck, stroke och diabetes. Fysisk aktivitet är numera en allt mer vedertagen metod för att behandla fysiska och psykiska besvär. Individer med ADHD har vanligen problem med hyperaktivitet, impulsivitet, uppmärksamhet, sociala beteenden och kognitiva förmågor. Syfte: Att undersöka den vetenskapliga litteraturen för att få belägg för vilka effekter fysisk aktivitet kan ha för symptom hos individer med ADHD. Metod: I denna systematiska litteraturstudie återfanns via sökningar i databaserna PubMed, The Cochrane Library, Web of Science, Science Direct och PsycINFO artiklar som sedan granskades utifrån en bedömningsmall. Resultat: Fysisk aktivitet upplevdes ha en positiv effekt för hyperaktivitet och uppmärksamhetsproblem samt visade sig minska risken för sociala beteendeproblem hos individer diagnostiserade med ADHD. Vidare påvisades att oavsett regelbundenhet eller omfattning av fysisk aktivitet en positiv effekt för kognitiva förmågor hos individer diagnostiserade med ADHD. Konklusion: Den vetenskapliga litteraturen visar att fysisk aktivitet troligen har en positiv effekt för ett flertal symptom hos individer med ADHD.

Discussion about the connection between severe mental disorders and criminal acts is constantly ongoing. Violent crimes committed by persons with severe men-tal disorders get a lot of media Attention in today´s society. This arise general questions regarding the penalties that these offenders are sentenced to. It is known that the responsibility for these people lies on the forensic psychiatry, however, the media does not draw Attention to what is happening in this organization. The purpose of this study is to describe the forensic psychiatric organization from a staff perspective and from a legal perspective.