Even though the American author H.P. Lovecraft (1890-1937) has been praised as one of the most influential writers of horror literature in the 20th century, his style of writing has occasionally been criticized. Lovecraft was using a writing style based on strict scientific language, where the human condition and existence are irrelevant in the narrative. This includes less focus on character development and more on the importance of atmosphere and environments. I am presenting narratological analyzes of what is often considered to be three of Lovecraft?s ?greatest works?: ?The Call of Cthulhu?, At the Mountains of Madness, and ?The Shadow over Innsmouth.? These analyzes are used to highlight Lovecraft?s science-oriented language and narratological techniques, with the focus of studying what methods Lovecraft was using to give his works and his readers a sense of dread, hopelessness, and an alien atmosphere.

The research in the field of biotechnology is rapidly developing all over the world. Modern biotechnology offers unique opportunities, simultaneously as it gives rise to a number of ethical issues. Preimplantation genetic diagnosis (PGD), PGD/HLA (Human Leucocyte Antigen) and germline gene therapy (GLGT) are controversial techniques. PGD gives a possibility to identify a genetic disease prior to the embryo?s implantation in the uterus.

Denna studie syftar att i relation till governance-perspektivet granska forskares argumentation kring reglering avgeoengineering. Detta för att utläsa om den reglering som forskare argumenterar för kan väntas vara effektiv närklimatfrågor styrs allt mer integrerat från samhället.Geoengineering är samlingsnamnet för tekniker som återbalanserar klimatet för att motverka klimatförändringar.Teknikerna innebär stora risker då kunskapen idag är liten om effekter från användning. I dagsläget finns inte hellernågon direkt reglering av geoengineeringteknikerna, endast några tekniker regleras till viss del av internationella avtalfrån FN. Detta framhävs som ett starkt argument av flertalet forskare för varför reglering är nödvändigt att utforma.Att en enskild aktör, eller en begränsad grupp aktörer kan använda teknikerna utan samtycke från andra staterpresenteras som ytterligare ett argument till varför reglering är nödvändigt.Hur forskarna menar att regleringen bör utformas för största effekt varierar, men överens är de om att i slutändankrävs en internationell reglering, då effekterna från teknikerna är globala. En sådan utformning är inte helt förenlig medgovernance-perspektivet som syftar till en styrning som är integrerad i samhället och inte som bindande internationellaavtal som integreras i politiken inom staterna.

This paper aims to shine a light on the challenges connected to the implementation of a process focused way of thinking in a public service organization. To this we have conducted a series of qualitative interviews, primarily from participants of a university driven project. The project aims to teach decision making employees of public service organizations how to use process modeling techniques to increase their efficiency. We have also interviewed the teachers who have taught the courses included in the project. As a final point of view we have also interviewed a researcher and IT consultants to compare novice users with experienced users of process modeling techniques.

Uppsats för avläggande av filosofie kandidatexamen iKulturvård, Bygghantverk, 27 hp, 2013. På omslaget felaktigt 2012..

AbstractBackground: Countries can be seen as brands (nation brands) with brand values that transmitto the country?s products. Country-of-origin (COO), the brands nationality, links the productto an associative network of cultural shared national stereotypes. Through associating thebrand with a country or a region, the credibility of the brand can increase and strengthen thebrand. Therefore COO is used in marketing to position a brand.Purpose: The purpose of this study is to examine how luxury fashion brands communicatetheir national identity through analyzing their advertising.

This bachelor thesis is about an ultrasonic sensor, implemented in a bubble chamber in Artis. The sensor consists of the piezoelectric sensor and an electronic control circuit. The control circuit consists of a programmable microprocessor, PIC18F2420 and a circuit, which sends the excitation signal to the piezoelectric sensor, and later receives the echo. This bachelor thesis consists also of a theoretical study, which examines different techniques of liquid level sensing in a chamber. The study discusses which factors are important in liquid level sensing and examine accepted methods.

The principal questions that are high lightened in this study are: How is the discrimination of the Indigenous people in Latin-America represented in the works of Jose María Arguedas and Miguel Angel Asturias? How are these two authors interrelated in terms of the defense of a cultural belonging? And finally, can these be associated to Paulo Coelho?s narrative content and techniques?This work shows how, as Nelson Gonzalez-Ortega names it, a narrative discourse of resistance (based on the consequences of the cultural merging of the European and Latin-American people) is expressed and transformed into modern literature. It shows how the works of these authors protect and transmit the interests and the cultural origins of the Latin-American Indigenous people. These origins are expressed by language, myths, storytelling techniques and the presentation of an alternative perspective of the world. It also shows, through analysis of their writing, how some of these authors as dual cultural human beings struggled to balance the two cultural elements they are constituted of.Focus will be on Asturias Hombrez de Maiz, Arguedas Los ríos profundos and Coelhos 11 minutos and El Zahir..

In today?s consumption society, the image and core values of a company have become more important in order to secure the attention on the market. All entrepreneurs have to distinguish themselves in the extremely tight competition.This thesis examines how product photos can reach out to the consumers successfully. Both students have previous experiences from model shoots ? but now want to study the possibilities to sell a product without a human model.The purpose of the thesis is to examine how to convey core values by commercial product photos - how to best capture the attention of a customer.

Uppsatsen behandlar vårdföretaget Carema Cares två bloggar som skapades i och med krisen som uppstod kring företaget år 2011. Detta görs genom en granskning av argumentationen Carema Care för på bloggarna utifrån kriskommunikationsstrategier och retoriska strategier..

This Master?s thesis examines the discussions about the new Swedish legal deposit legislation for electronicdocuments, related to Jürgen Habermas? theories around the public sphere.In 2009, a draft of the law proposal was sent out to various authorities and organizations who were asked tocontribute their views on this matter. This study looks at who has responded of those asked, and what commonviews are apparent within these responses. The responses from two different categories are focused on ?universities and other authorities, examining if any similarities or differences can be noticed in the arguments inthe different categories? responses to the proposed law change.This information has been first analyzed through content analysis, providing an overview to the respondentsof the draft, and the different views which have arisen.

Title: Playing techniques of the eight-keyed traverso in Irish and Breton traditional music. The dissertation examines basic aspects of playing techniques of the eight-keyed traverso, as it is used in Irish and Breton traditional music. The background material consists of four interviews with four professional flute players as well as literature that considers the subject from different perspectives. The results reveals a consensus between those of the informants that are mainly playing Irish music while the informant that is mainly playing Breton music has a different approach to several of the technical aspects examined.Examensarbetet behandlar grundläggande spelteknik på åttaklaffig traversflöjt inom bretonsk och irländsk folkmusik. Studiens underlag består av intervjuer med fyra professionella flöjtister samt av litteratur som belyser ämnet från olika perspektiv.

The Swedish Armed Forces tend to ask themselves if it is sufficiently multinational interoperablefor participation in international operations. An equally valid question today should be whether theSwedish Armed Forces are sufficiently nationally / internally interoperable, between their branchesof service, to be able to conduct independent operations based on the joint warfare theory.The lack of ability to joint warfare in the armed forces in general and the Swedish Armed Forcesspecially constitutes the essay´s fundamental problem. By using Codners and Sjöbloms custominteroperability theory, the Swedish Armed Forces documents were analyzed to highlight anyweaknesses related to joint warfare and national interoperability between Ground and Air Forces.The survey shows weaknesses linked to the custom theory and Swedish Armed Forces governingdocuments. The ability of a national interoperability is limited between Ground and Air Forcestoday, mostly because of weaknesses in the Swedish Armed Forces strategic concept which doesnot describe the importance of joint warfare at all levels sufficiently. This leads to deficienciesreflected in doctrines, regulations, technology, techniques and exercises.

Uppsatsen syftar till att lyfta fram bilderboksillustratören som konstnär och framförallt peka på Sven Nordqvists stil. Detta görs genom tre olika analyser. Först en ikonotextuell analys där text-och bildsamspelet undersöksi Nordqvists böcker.En bildanalays försöker utröna speciella stildrag i böckernas illustrationer och ytterligare en analys försöker se sambandet mellan omslag, försättsblad, titelsida och själva berättelsen..

Thesis purpose: The purpose of this thesis is to make a contribution, by connecting the transfer of meaning within the context of TV series. The meaning is transferred from the brand to the character in a TV series and then further to the viewer. To look at different role functions that are used in dramaturgy and narrative techniques, we will be able to see how the brand will have a specific role and thereby make the transfer of meaning more successful and effective. This role will have an important impact on product placement according to the meaning that will be transferred from the brand to the viewer, through the character. Methodology: By looking at the transfer of meaning process that is created from the brand, an unstructured observation is applied where we observed the placement and usage of different within a specific TV series. Qualitative strategy is conducted by using a case study.