ABSTRACTTitle: Challenges in the implementation of internal marketing in the real estate brokerage businessLevel: Bachelor, Business AdministrationAuthor: Markus BylundAnna IsakssonSupervisor: Agneta SundströmDate: 2013, MayIntroduction: For businesses to succeed and to get satisfied customers, they need to meet their expectations. The companies make promises to customers through external marketing, internal marketing needs to ensure that personnel have the tools required to deliver what is promised. Competition is increasing and hence the customer requirements have to be met. Through the implementation of internal marketing, companies can strengthen staff skills and motivation to perform a more committed and effective work, both internal and during customer contacts.Aim: The aim of this paper is to understand the implementation and the importance of internal marketing in service companies. Through our in-depth knowledge of the subject, from a theoretical and practical perspective, we will hopefully be able to convey the challenges businesses face when implementing internal marketing.Method: This paper is to achieve a greater understanding of the studied subject.

Our thesis is a single-case study in which we try to answer the question: Why didn?t the lobbygroup Eurogroup for Animals get enough support for their demands in the latest regulation regarding transport of animals? As an example of their cooperation with their memberorganisations, we have chosen the Swedish organisation Djurens Rätt. Through interviews with key-persons involved in the process and with the use of Jeremy Richardson's theory regarding lobbying in the EU, we found that there were many different factors that effected Eurogroup for Animals chances to get an animal friendly legislation. For example by setting too ambitious demands Eurogroup for Animals wasn?t considered to be a serious actor during the legislation process.

More people are likely to be diagnosed with cancer and the number of people living with cancer is expected to increase, which means that patients live longer with cancer and different treatments. All patients in Sweden should have access to a nurse navigator to facilitate the cancer trajectory. The purpose of this literature review was to delineate patients' experiences of the care given by the nurse navigator. The result is based upon twelve scientific articles included in this review. The results show that the experiences of the patients can be divided into four different categories: emotional support- being present and offering supportive talks, support for physical symptoms- counseling and relief from symptoms due to illness and treatments, educational support- receiving information and knowledge about the disease and cancer trajectory and coordination support- collaboration with other healthcare professionals involved in patients´care.

This is a study about how different digital instruments can be used in education for pupils with autism and intellectual disability. The questions formulated to research this chosen area was: ?What does teachers think about digital instruments and interactive teaching materials when it comes to benefits and disadvantages in the classroom?, ?In what ways is digital instruments used as teaching materials in the specific school context? and ?From a perspective of teaching and learning, what kind of problems and opportunities can be gained from using digital instruments and teaching materials?. To gather this information interviews was done with three specialist pedagogues working with the chosen group of pupils at three different schools. The material shows that the specialist pedagogues have positive attitudes towards working with digital instruments in this specific group of students..

AbstractThis is a qualitative study on what motivates personnel to apply for middle management positions within the Värmland County Police Department. This study also looks at whether or not there are differences in motivation between men and women in regards to applying for middle management positions.The study has been conducted through in-depth interviews with 17 employees of the Police Department. The material collected was analysed using the Empirical Phenomenological Method (EPP). 29 categories were generated which were then divided into four themes.The result showed that motivation can be achieved by having a more structured middle management roll whereby, for example, there are clear guidelines on the responsibility and authority you have. Support and encouragement were also named as motivating factors.

The aim of this study was to determine the prevalence of antibodies against the intracellular protozoan Encephalitozoon cuniculi in healthy pet rabbits. Encephalitozoonosis is an important differential diagnosis to ascending infection with Pasteurella multocida in the ears since a common symptom is vestibular syndrome. Samples were collected from healthy rabbits that were brought to an animal clinic in Stockholm for some kind of prophylactic procedure. The samples were analysed by an India-ink Immunoreaction test / Carbon Immunoassay. Of 106 rabbits 7 (6.6%) were seropositve.

The international requirement of Swedish healthcare today is high and due to a good reputation and a long history of reliable methods through extended experience. For those Swedish companies within this business, the process of internationalization is often a attractive option.This study aims to describe, analyze and translate how minor Swedish companies within the care keeping section establish their business on the international market.The study is based upon a qualitative approach and is an empirical study carried out through semi-structured interviews.The result presented in the study shows that internationalization of companies within this business does often require a lot of time and money, is based upon establishments through networks and were learning-by-doing often is used as a strategic approach for the companies penetrating a new market.The study also accounts for major entry barriers, which declares for being to some part of political nature, but mostly of cultural nature.Differences in language and culture are shown in the study to be a major entry barrier and host-countries different cultural levels are very conclusive for the success of internationalization. .

The main purpose of this essay is to examine if it is possible to identify farms of ?forest Finnish? people in Sweden, by means of an archaeological analysis, comparing the forest Finnish settlement with known none-forest Finnish settlements. This study is based on material excavated from the farms of Grannäs, and Råsjö, in the Swedish provinces of Jämtland and Medelpad. Both farms are dated to the 17th and 18th century. The study itself is divided into three parts, firstly a general study to get an overview of the material, secondly a study of ceramics as an attempt to discern social status and lastly a study of the animal bone material for analyzing the forest Finns? livestock and possible hunting habits.

This study is based on an earlier interdisciplinary study made by Redbo et al., (2000), Extensive cattle production systems ? out wintering, which lasted over two winters, 97/98 and 98/99, with two groups of heifers indoors and two groups of heifers outdoors raised in different environments, indoors or outdoors during their second winter. Both indoor and outdoor heifer groups were fed grass silage ad libitum throughout the experimental period that lasted from October until May. The objective of this study was to evaluate the long term effects of being raised in these two environments. This study includes data collected during the period lasting from the start of the experiment of Redbo et al., (2000) until the heifers had calved a second time and the results mainly deal with the performance of the animals after the experiment during their first two calvings and their first lactation.

Smittsamma sjukdomar kostar det svenska samhället enorma summor varje år. Behandlingen av smittade patienter har tidigare uppskattats till 5-10 miljarder svenska kronor årligen. Vidare estimeras de förebyggande åtgärderna kosta samhället runt en miljard svenska kronor. Detta betyder att det finns en ekonomisk drivkraft för att reducera antalet smittade patienter inom vården, speciellt de fall som är orsakade av resistenta bakterier. Samtidigt pågår det en debatt om resistenta bakterier och antibiotikaförbrukningen i både forskning och media.

The purpose of this thesis was to investigate different methods do measure velocity of pistons in pneumatic cylinders at Bosch Rexroth Teknik AB. Through information of velocity the adjustment of a cylinders damping can be done easier.A future transducer will be used by salesmen, service personnel and customers. This requires a sensor that is easy to apply and use. It is also desirable that the sensor is cheap. A number of possible methods to measure velocity have been presented.

The reasons for hypothermia during general anaesthesia are many and varied. The lowered body temperature causes negative physiological effects and leads to discomfort for the animal during the recovery period. This student report is a combination of field study and literature review. In the field study the changes in ambient temperature and the rectal temperature of dogs were monitored during general anaesthesia. The purpose of the study was to see if the body temperature of dogs was reduced during general anaesthesia.

Since companies have realised the importance of customer loyalty and since the service sector has gained higher significance in recent years, we found it interesting to study what leads to customer loyalty in service companies. The theories we have chosen to consider are customer loyalty, service quality, service guarantees, affinity marketing, loyalty programmes and customer clubs, the customer in focus and other factors that influences customer loyalty. To find out how service companies are working with cus- tomer loyalty, we have conducted a case study within three service companies. Our findings are that customer loyalty has a significant importance for the companies we studied. Quality and personnel were the factors we found had the greatest impact in service companies concerning customer loyalty.

Quality is the main focus in management of all laboratories. Accurate results of the analyses are not only determined by the analytical procedure but also by preanalytical factors. In the total analytical process of clinical specimens, there are many possible preanalytical sources of error. Monetoring of temperature on test samples of the transport boxes is one way to reduce the mistakes in the preanalytical phase.In this study, four laboratories from primary health care were invited to participate. The temperature has been measured on test samples of the transport boxes being delivered to the laboratory.In three cases the temperature remained within the limits, but in the fourth case the temperature varied more than the allowed interval.

The aim of this paper is to examine how the design of management control in a retail trade company affects motivation among its employees. Our purpose is to identify what actions create motivation and how management can benefit by developing and promoting such activity from its high-performing employees. Motivated personnel have become increasingly important in companies today, and companies are increasingly reliant on individual employees? capabilities. The study covers all parts of the management control system, to see how these align to create goal congruence in an organizational context.