The aim of the study is to make a comparison between the nursery/preschool recommendations (by the state) made in 1972 and the one used today. Here I?ve focused on the posts of looking after children vis-à-vis the educational responsibility. Also the type of education recommended in 1972 and what type of education recommended today. My questions concerns what the preschool recommendations from 1972 are and how they are viewed and applied today in the 2000nds.Since my questions has to do with ideologies regarding children, family and society I choose to do a specific form of text and content analysis called Idea and ideology analysis.In my theoretical chapter I choose two aspects central for my field of examination.

The purpose of our master?s thesis is to study the diversity discourse, used in Sweden, particularly the so-called ethnic diversity at the work place discourse.Our aims are to map and analyze the conceptualization of difference used in the diversity rhetoric. We intend to pursue our aim by studying the rhetoric of diversity, used for diversity promotion in the private and public sectors. Also, we will investigate into what conceptualizations of difference are used in the organizations in the name of ?diversity?.

The aim of the study was to examine how Swedish tabloid journalism presented the contestants in the Swedish version of the reality show Idol 2009. We wanted to see which approaches tabloid news papers use when constructing the public identities of them. We have used text analysis to examine 37 articles and nine front pages with focus on the words, propositions, comparisons and parables that describe four of the contestants. In addition we have looked at myths and connotations shown in the pictures by using a semiotic analysis. The results show that the Swedish tabloids tend to describe the contestants in relation to their performances and personalities.

During the spring semester of 2009 I have participated in what was to become the project The Allotment Plot; a collaboration between the Swedish University of Agriculture and the Wanås Foundation. As one of six students in landscape architecture I have experienced a group based learning process with the point of departure in the designing of an organic and experimental kitchen garden at Wanås, a sculpture park for contemporary art. The project came out as neither us nor any other of the people engaged could have guessed. What was meant to be a garden turned out to become an entire cultivation movement. As students, we have gained a lot of experience through praxis; experience that will be valuable for our future profession. The project has also opened up the possibility to question and reflect upon what our profession and education could or should be about. This thesis focuses on the role of communication and the production of communicative tools in design processes and landscape architectural practice. It discusses how communication may be used in an exploratory and ?un-securing? way, and how this may dislocate the professional role, especially in situations where the design action, as in the case of this study, demands a high degree of transdisciplinarity and collaboration. .

The municipality of Sandviken is in a state of strong growth. This affects the need for more hotel rooms in Sandviken, in a way that it?s profitable to invest in a new hotel. Sandvikens largest company, the steal industry Sandvik AB, grows just like Sandviken, and have great influence on the need of more hotel rooms. Today there are three hotels placed in Sandviken, and these hotels aren?t enough when the pressure of hotel guests is at its top.The purpose with the project was to analyse the criteria?s that are important for localization of a new hotel in the Sandviken, and to clarify what kind of hotel Sandviken is in need of.

Companies and organizations need to take care of their employees? creative ability. This report gives some examples of work situations that support or prevent creativity. The purpose with this report is to investigate the link between people at work and creativity.It was necessary to delimitate the area and decide which sources to be investigated and presented in the report. The main topic is on sources of creativity, but as more organizations seem to introduce efficiency thinking according to Börnfelt (2009), the interaction between efficiency and creativity is also presented.In this report theory is compared to industrial designers? opinions on creativity.

This paper aims to shine a light on the challenges connected to the implementation of a process focused way of thinking in a public service organization. To this we have conducted a series of qualitative interviews, primarily from participants of a university driven project. The project aims to teach decision making employees of public service organizations how to use process modeling techniques to increase their efficiency. We have also interviewed the teachers who have taught the courses included in the project. As a final point of view we have also interviewed a researcher and IT consultants to compare novice users with experienced users of process modeling techniques.

This study analyses five different picture books from the last few decades. The aim of the analysis was to investigate how relations between children and adults are presented in the picture books. One way to achieve this has been to focus on the adults? presence or absence in the narrative, and also what kind of authority the adult(s) can have in the action and how it can affect relations between children and adults. The idea is that this degree project can be adapted for practical use in school.

The aim of this master thesis was to find and grade suitable sites for wind turbines in the rural district of Lerum at the reguest of Göteborg Energi. The rural district of Lerum consists of very complicated terrain which was the reason why we picked Lerum.The assignment was achieved by using the software program ArcGIS and its attendant tools. In step 1 an overall analysis was made in order to sort out the least suitable sites. Step 2 consisted of a 3D analysis in ArcScene together with a more precise analysis in ArcMap. As result we found two interesting sites, which met our demands and specific constraints.

AbstractThe topic ?The effects of music in the supermarket on consumer behavior,sales, and customer state of mind? was assessed to try and analyse the emotionaldifferences that may occur as well as the sales variations that may arise fromplaying music in a supermarket. The reason for this study is that grocery storesare very common and abundant in most neighborhoods, as is man?s necessaryconsumption of food. In almost every city grocery stores must compete hardagainst each other in order to succeed in offering the most appealing options toconsumers.

Purpose: The purpose of this thesis is to clarify and evaluate the concept of scenario planning.Methodology: Our research methodology has a qualitative approach and uses deductive reasoning. The theoretical field of strategy formulation has been reviewed and in specific the concept scenario planning was unravelled and mapped. Thereafter, our model was tested in a case study where the empirical data was collected through personal interviews. Theoretical field: Literature and articles from the strategic management field have been reviewed with a focus on strategy formulation, scenario planning and Williamson?s theory for the creation of a portfolio for strategic options.Empirical base: Personal interviews and secondary sources such as financial reports, articles mainly from industry media and articles found in the databases ELIN and Affärsdata.Analysis: The analysis work constitutes the testing of our model for scenario planning, integrated into Williamson?s portfolio of strategic options for the future.Result: The work has resulted in a clarified model of scenario planning with links to strategic management schools.

The aim of the study is twofold, to generate a sensory profile of Swedish wine today and to investigate the opinion of both wine producers and wine experts on viticulture in Sweden and wine from grapes grown in Sweden, achieved through a contextual analysis comprising a literature study and interviews with wine producers in Sweden and Denmark and wine experts from Sweden and Germany, and a sensory analysis at the company Ipsos. ?Mixed methods? was the chosen research strategy as the semi-structured interviews gave qualitative results and the sensory analysis would give quantitative results displayed as spider charts. There is a lack of studies investigating how the Swedish wine is perceived by consumers and consumers might be unaware that the Swedish wine, established through ?trial and error?, is increasing in quality every season, creating a need to display the sensory profile of Swedish wine to strengthening the perception of Swedish white wine. This study shows that the Swedish white wine today is a wine with a fresh, citrusy and flowery aroma and a fresh, citrusy and green apple taste, however, a sensory analysis cannot show if the attributes are those that are desired by the customer, a consumer test is necessary to conclude that. Trends point towards locally produced products, one reason why Swedish wine has great potential, yet the future needs to be secured through job opportunities and education. Creating an approval system for Swedish wine is suggested as a future improvement, it is a common procedure in most wine regions.

Because of the globalization of society, English as a foreign language (EFL) has become easier to access through internet and outside school English activities, so called ?extramural English activities? (EEA). Previous research indicates a positive relation between pupils? EFL vocabulary development and EEA (Sundqvist, 2009). This development may influence teachers? lesson planning, because of pupils? wide span of interests and the resulting different levels of EFL vocabulary.

This study investigates the use of the social network Facebook among 67 Swedish libraries; 27 academic libraries and 40 public libraries. Data is collected through an analysis of the libraries? Facebook pages and through an email survey. To analyze the data, a series of statistical analyses were performed.The results indicate that the public libraries more actively posted Facebook updates than the academic libraries and that the libraries that had a policy for use of Facebook/social media more actively posted updates than those libraries that did not have such policy. The libraries use Facebook mainly to post links and photos and to announce events, provide book recommendations, and to emphasize special occasions.

Data retrieved from airborne laser scanning represents a new source of forest data. Today, the technology has matured so that it can function in an operational environment. The aim of this study was to compile areas of application of laserdata in forestry. Moreover to analyze costs and accessibility of laserdata. The goal was to provide private forest owners information to support assessments of possible benefits of laserdata.