Bakgrund: I massmedia har det på senare tid börjat uppmärksammas ett nytt fenomen inom internetbaserad marknadsföring som kallas för viral marknadsföring. Det har dock inte gjorts några studier om vad begreppet egentligen innebär. Syfte: Att ge en innebörd åt begreppet viral marknadsföring och att undersöka de faktorer som kan påverka möjligheten att kunna utnyttja viral marknadsföring. Avgränsningar: I denna studie har vi avgränsat oss genom att säga att teorierna kring viral marknadsföring endast går att applicera på Internet. I studien behandlas endast konsumentrelaterade produkter.

För en butik är det viktigt att framställa sig på ett inspirerande sett för att locka in kunder i butiken. Det börjar redan med att bygga upp en bra exteriör bestående av bland annat fasad, skyltfönster och skyltar. Butiken måste få kunden intresserad redan utanför för att den ska känna en vilja att handla. Kunden bygger snabbt upp en attityd mot butiken och det är viktigt att den blir positiv för att kunden ska vilja besöka butiken. Väl inne så är det interiören som påverkar kunden ifall den vill stanna kvar och göra sina köp.

Organtransplantation är för vissa svårt sjuka individer den enda möjliga behandlingen till ett fortsatt liv. För dessa individer är väntan på organtransplantation av lever, hjärta eller lunga ofta en oviss väntan på en livsviktig operation. Denna väntan innebär en förändring och begränsning i individens vardag och påverkar inte bara individen själv utan även närstående. Detta är en upplevelse få personer kan föreställa sig. Syftet är att beskriva upplevelsen hos vuxna individer som väntar på transplantation av livsviktiga organ; lever, hjärta och lunga.

This Bachelor?s thesis examines and describes the governmental cultural policy in Sweden. The relation between the state and the market in society is in focus. Earlier research is used to describe the development of cultural policy in Sweden after the world war two until today. Two governmental bills are examined and described, one from 1974 and one from 2009.

This study looks into the possibility, and profitability, of expanding a pilot project that has been put into action at GGP Sweden AB in Tranås, a manufacturing company that produces front mowers. The pilot project is meant to give GGP Sweden AB a more precise control of the flow of goods from their suppliers, and its essence has proven to be quite similar to the Japanese Just-in-Time philosophy.The study has been divided into four separate areas; mapping, supplier selection, supplier evaluation and cost analysis. These areas represent a holistic perspective on the expansion of the pilot project and cover topics varying from methods of finding suitable JIT-suppliers, constructing Key Performance Indicators (KPI) to reviewing costs and assessing profitabilities.In this report, the reader will initially take part in the works of mapping GGP?s manufacturing unit, pilot project and supplier base, which results in a list containing the most suitable suppliers for a Just-in-Time based collaboration. Afterwards, the reader will be led into the area of supplier evaluation, where five KPI?s are created with the purpose of ensuring that GGP will be able to evaluate their suppliers and pilot project in an effective way.

It is important that the language in textbooks for foreign language learners reflects the language that the learners would encounter in real life. For this reason, the presence of the thousand most common nouns in two Swedish textbooks in Spanish for upper secondary school is observed in this study. Furthermore, this study aims to examine how these nouns occur in order to determine if their pattern of occurence favours the learning and consolidation of words. The main materials that have been used are A Frequency Dictionary of Spanish by Davies (2006) and the word search program available in the digital versions of the textbooks. The results show that the presence of the thousand most common Spanish nouns does reflect the frequency information presented in the frequency dictionary but not all thousand nouns are included.

It is important that the language in textbooks for foreign language learners reflects the language that the learners would encounter in real life. For this reason, the presence of the thousand most common nouns in two Swedish textbooks in Spanish for upper secondary school is observed in this study. Furthermore, this study aims to examine how these nouns occur in order to determine if their pattern of occurence favours the learning and consolidation of words. The main materials that have been used are A Frequency Dictionary of Spanish by Davies (2006) and the word search program available in the digital versions of the textbooks. The results show that the presence of the thousand most common Spanish nouns does reflect the frequency information presented in the frequency dictionary but not all thousand nouns are included.

It is important that the language in textbooks for foreign language learners reflects the language that the learners would encounter in real life. For this reason, the presence of the thousand most common nouns in two Swedish textbooks in Spanish for upper secondary school is observed in this study. Furthermore, this study aims to examine how these nouns occur in order to determine if their pattern of occurence favours the learning and consolidation of words. The main materials that have been used are A Frequency Dictionary of Spanish by Davies (2006) and the word search program available in the digital versions of the textbooks. The results show that the presence of the thousand most common Spanish nouns does reflect the frequency information presented in the frequency dictionary but not all thousand nouns are included.

Today small metal parts are mass-produced as for example rollers in cylinder bearings. At high velocity cutting the metal is cut with a great force in a scissor-like device. Both precision and repeatability is important to be able to guarantee good quality, but from an economical point of view it is also important to keep a great manufacturing capacity. The part of the process that is most time consuming is when the metal bar, that is about to be cut, is fed to the right position. Therefore it is interesting to examine if the time used for positioning can be reduced.

Who tells the true story of the world? The western civilisation is highly influenced by the written word. The writings of ancient philosophers, poets and religious authorities still have a strong cultural impact. Myths and religion as well as philosophical and political systems effects our self-concept. These models are all unified by there ambition to explain mankind and tell the story of reality.This essay examines two published diaries in order to discuss their relation to the common story of the world.

EuroMedstats forskar kring läkemedelsanvändning. Genom att utveckla kvalitetsindikatorer kan man mäta och jämföra kostnader och volymer i läkemedelsanvändningen mellan länder samt få en egen profil på varje lands användande. Syftet var att i tio EU medlemsländer jämföra skillnaderna i förskrivningsmönstret av diabetesmedel (ATC A10). Data på diabetesläkemedel, expedierade på apotek i öppenvård, bearbetades. Användningen analyserades på substansnivå och angavs i Definierad Dygnsdoser (DDD) och kostnad i Euro.

This Master?s thesis aims to study how the concept ?youth? is understood and used in papers and publications about public libraries, written at The Swedish School of Library and Information Science from 1972 to 2002. It does this by answering three questions: Firstly, how is the concept ?youth? formulated in papers and publications at SSLIS from 1972 - 2002? Secondly, has the concept ?youth? changed in the analysed texts during the chosen time and, if that is the case, what constitutes this change? And, finally, what types of consequences for the understanding of the users can this have for the writers and readers of these texts? Discourse analysis is used to analyze how this concept is constituted, transformed and understood. Among the things studied in the discourse analysis is the interdiscursivity and intertextuality of the texts, as well as the meaning of the word, the wordings and modality of the analysed texts.

This paper presents the result of a master thesis project at 30 Hp, master of industrial engineering at Luleå University of Technology. The project was performed during 20 weeks, spring 2014, in collaboration with ABB Control Products in Västerås. The aim of the project was to evaluate two half-automated assembly lines for a new generation of contactors, the NAFC assembly lines (New AF Conductor). The aim and purpose of the project was achieved by answering the following questions:? How are the ergonomic working conditions at the NAFC assembly lines during spring 2014?? Which areas at NAFC assembly lines can be improved for the work environment?? How can the ergonomic work conditions improve at the NAFC assembly lines?Literature reviews were performed from earlier research papers and articles of the ergonomic, musculoskeletal and work environment subject, from where a number of chosen methods and tools were used to perform the ergonomic evaluation.

The aim of this research is to develop a better understanding of how preschool-teachers respond to children in preschool, when they show that they want to have some influence. I have concentrated this study on how the preschool-teachers respond to the children in the gatherings and when the children are playing freely indoors, where the questions at issue are:How do the preschool-teachers respond to the children?s initiative for participation in the gathering and while playing freely?There have been four preschool-teachers and 14 children who have taken part in this study. The children who took part are in the ages of three to five. The study was done at a section in a preschool in middle Sweden.The method used in this study is unstructured observations.

The purpose of this thesis is to study whether there is a demand for sawn wood products of large dimensions and planed goods among Wallnäs AB:s customers. The thesis consist of two main parts, one survey among Wallnäs present customers and another one which purpose is to increase Wallnäs customer base. Finally there is a chapter that describes what properties the raw material has to have in order to produce the demanded products. The survey to the present customers was conducted through a questioner. A sample of those who stated an interest for either sawn wood products of large dimensions or planed goods, were later contacted for a telephone interview. To reach out to new customers, relevant companies has been identified through the Swedish Trade Councils data base and through the member list of the Timber Trade Federation.