In this paper the authors aim to examine the effects on consumers using different strategies in a campaign within social marketing. A model by Evans et al (1996) has been used in order to see the different steps in which advertising catches the viewers? attention and eventually leads to action or purchasing. However, in the case of this thesis, the intention of the chosen campaign is to change the consumers? attitudes and behavior towards alcohol.

This paper is about finding out why minors are visiting pubs, and what it is that determines which pubs they opt to visit. To catch this, a qualitative approach is applied, specifically Fo-cus group interviews. There are interviews with a total of 10 informants. The informants come from two different schools in Gothenburg. There are six boys and four girls.

The aim of this essay was to describe how school social workers can help and support students with parents who abuse alcohol or other drugs. We wanted to see how school social workers room for action is presented and how it affects their work with students living with parents who are abusing. We used a qualitative method to elucidate how school social workers handle this issue in a more profound way. By conducting semistructured interviews with six school social workers in one province in southern Sweden we gained exhaustive and detailed answers. In the analysis we used street level bureaucracy and theory of recognition.

Tidig upptäckt och intervention är av stor vikt när det gäller att komma till rätta med alkoholproblem. För att identifiera vilka som har alkoholproblem använder man sig inom vården av screeninginstrument. Dessa screeninginstrument kan distribueras på olika sätt, till exempel som enkät eller som intervju. Tidigare forskning har kommit fram till motstridiga resultat gällande vilket distributionssätt som ger den mest tillförlitliga informationen. Syftet med föreliggande studie är att undersöka om det finns skillnader i svar till följd av distributionssätt.

The aim of this study was to highlight homelessness through the perspective of formerly homeless men and women. The research questions focused on the informants experiences of the process into and out of the homeless situation and how their experiences could contribute to the knowledge about the social problem of homelessness. Besides the theoretical perspective of narrative and life course research, Fuchs Ebaugh exit theory and Honneth confirmation theory were used as theoretical guidelines.The empirical material consists of five life stories obtained through indepth interviews. The results of the study indicate that alcohol and drug use was of importance for the process towards homelessness. External factors as the change in the organization of the housing market in the 1990´s may also had an impact on the lifes of the informants.

En miljon människor i Sverige dricker för mycket alkohol vilket kan leda till försämrad hälsa, sjukdom och skador. Sjuksköterskor möter patienter i olika omvårdnadssituationer inom hälso- och sjukvården. Syftet med denna studie var att belysa vad som underlättar och vad som hindrar sjuksköterskor att ställa frågor om alkoholkonsumtion i möten med patienten. Litteraturstudien baserades på 10 artiklar funna via de två databaserna Cinahl och PubMed. Artiklarna har granskats och analyserats och i resultatet framkom tre kategorier vilka har huvudtema och undertema.

Folkhälsovetenskapligt program.

This study examines social workers' perceptions of their daily work with young people who abuse alcohol and drugs. The purpose of this study was to examine how social workers' perceptions are affected by gender and main drug of choice of activities for young people who abuse. Methodically the study was conducted with qualitative interviews with social workers active in youth substance abuse treatment. The study was carried out a review of previous research in relation to empirical data for the reason to have a discussion of possible explanations of social workers' perceptions and their daily work with young people who abuse alcohol and drugs. The results showed that social workers' perceptions of their daily work with young people are about attitude, reflection and development opportunities in the practical session with the youth.

Statistics shows that drunk driving and relapse increases in the Swedish society and it?s a problem that can be considered worth examining because of all the negative consequences that it conveys. To reduce the number of relapse it?s urgent that individuals that have been drunk and driving begins treatment and precedes it. The purpose of this study was to, from a client and therapeutic perspective, examine why drunk drivers begin treatment for their alcohol abuse and furthermore to investigate what?s important for the individual so that he completes the treatment.

Folkhälsovetenskapligt program.

The Swedish alcohol market has for many years been in the hands of the government. The question of the monopoly, its being or not being, has for a long time engaged both Swedish citizens and politicians. Since joining the European Union it has also been on the European agenda, trying to adapt Sweden to the more liberal alcohol politic in Europe.The suppliers find themselves acting on a completely different market than a market based on free competition. The suppliers are faced with one retail channel to the stores which creates dependence and uneven power balance towards the retailer. In addition to this, their marketing activities are strictly limited due to the laws and claims.

There are many children in Sweden today, approximately between 100 000 and 200 000, who have parents or a parent that abuses alcohol or other drugs. In this research paper we have reviewed some of the literature concerning these children and their situation. The purpose of this research paper was to make an interview study of a group activity for children that have parents or a parent, who abuses alcohol or other drugs.This research paper is based on interviews conducted with two children and four group leaders. We compared the children's opinions about the group activity to the opinion of the group leaders of what the group activity has given the children. We also wanted to compare our interview study with other similar studies that has been made within this subject.

Making decisions have always been part of human life. Political decisions consist of many participants with both formal and informal ways to highlight problems and reach the political agenda. Processes difficult for an individual to distinguish and understand surround political decision-making. The purpose of this study is to investigate the decision process for a specific political issue, Swedish wine producers' desire to be able to sell their own wine at their vineyard; gårdsförsäljning. This is currently prohibited in the Swedish model due to an alcohol monopoly.

Bakgrund: Enligt World Health Organisations världshälsorapport bidrar alkohol till mer än 9% av sjukdomsorsakerna i Europa och vållar 1,8 miljoner dödsfall årligen i hela världen. Alkohol har alltid varit och är än idag ett av världens största samhälls- och sjukvårdsproblem. I Sverige är det mer än sex tusen personer som dör i alkoholrelaterade sjukdomar per år, vilket motsvarar lika många dödsfall som i tobaksrelaterade sjukdomar. Alkoholproblematiken tas därför upp i litteraturstudien. Syfte: Att beskriva vilka förebyggande åtgärder en sjuksköterska kan erbjuda personer för att de ska undvika att missbruka alkohol.

Due to the political system in Vietnam, all organizations in Vietnam need a permit to operate in the country and consequently, have to balance their mission, their main purpose of being in the country, with the fact that they are dependant on the government to give them the permit they need to stay in the country.With this as our basis, the main focus of this essay has been to identify different types of relations that exist between the Vietnamese state and International Non Governmental Organisations (INGOs) in Vietnam. Since we have interviewed people representing INGOs, our result is based on their experience of this relationship. By using Najam's Four-C's Model, we established that the more traditional INGOs which principally provide services, predominantly have a cooperative relationship with the state, whereas radical INGOs which are committed to policy change, mostly have a relationship which is characterised by conflict..