The Dark Side of the Word-of-Mouse Effect- An experimental study of how negative information in today?s social media can influence consumer perception As a result of the electronic revolution of information dissemination, social media as a phenomenon has come to play an important part, both in society at large but also when it comes to business and marketing. Nowadays, knowledge and opinions about brands and products are spread by reputation through a wide range of social media platforms, a phenomenon which in the literature is referred to as word-of-mouse or electronic word-of-mouth (eWOM).The purpose of this paper is to investigate how people?s opinions towards a company and its product are affected by negative information in terms of eWOM. Or more precisely, whether or not there is a difference in this effect depending on information content, concerning company values on the one hand and product attributes on the other.This was done in an experimental setting where two groups of respondents were subjected to fictitious information of different types using established social media platforms.

This study aims to make out, which notions and ideas about gender and sexuality that comes into expression in the description of the deviant youth. This study is a narrative analysis, based on a queer theoretical approach. The queer theory directs attention to the normative frameworks on gender and sexuality. Queer theory also illustrates the relationship between the normative and what is considered abnormal/deviant. The study's empirical basis is 8 legal texts, legal documents formed in a Swedish context, which include the welfare state´s judiciary and social services.

Bakgrund: Vid forskningsgenomgång framkom det i internationell forskning att det finns kunskap om sjuksköterskans arbetsbelastning, om stressfaktorer på arbetsplatsen och dess negativa påverkan på sjuksköterskans hälsa. Sjuksköterskan upplever en stark arbetsrelaterad stress, där tidspress och hög arbetsbelastning är återkommande fenomen på akutvårdsavdelningar. En kunskapsbrist råder kring sjuksköterskans upplevda hälsa, specifikt i relation till hennes upplevda möjlighet att ge god omvårdnad. Syfte: Studiens syfte var att undersöka sjuksköterskans upplevda hälsa i relation till hennes upplevda möjlighet att ge god omvårdnad i en akutvårdskontext. Metod: Enkätundersökning av empirisk deskriptiv design med kvantitativ ansats.

The review of Integrated green spaces in urban areas ? A case study of inner Brisbane highlight the significance of addressing characteristics, qualities and landscape values in our outdoor environment. The importance of green spaces to the wellbeing of people in the city and the ecological, social and cultural values they carry are widely recognised in the field of urban and regional planning. At the same time population growth, climate change and urban development put planners and scientists in a challenging position where new solutions must be put on the agenda in order to accomplish sustainability. Open space strategies, collaboration between stakeholders, public participation, learn from earlier failings and a ?value-led? approach facilitate the managing of open space. Brisbane is located in the fastest growing metropolitan region in Australia. The city´s open space landscapes offer cultural, geographical, recreational, social and scenic amenity assets, which make a major contribution to the regions identity they a wide world known for.

Today it becomes more and more important to work with continuous improvements to stay ahead of the competitors. Pfizer in Strängsäs started working with continuous improvements in 2010. By the end of 2012, the company?s goal is to reach 24 improvements per employee at the factory.Their project has two main purposes; to examine the need and possibilities for visualization regarding continuous improvements at the production department and to develop a concept for visualisation of the entire factory?s continuous improvements.To attain the information required to examine the needs at the production department, interviews with relevant employees at the department were conducted. Using interviews as a benchmarking instrument was also helpful in getting different points of views.

Aims: Patient associations have been around for some time and research has shown that such associations can influence society, politics and how diagnoses are thought of. This study is a comparative analysis of two patient associations in Sweden. The first association called Attention represents people diagnosed with neuropsychiatric disorders such as ADHD. The other association called RSMH represents people diagnosed with mental illness such as depression. The aim of this study is to explore the social and political agenda of these associations and to explain their relation to biological, psychological and social models of explanation.Method and theory: The method used was a qualitative document analysis using documents produced by the associations themselves as well as documents from media and politics.

The purpose with this study was to show the relations between parents and youths from an adult perspective. We wanted to examine in what way the individualized society, limits and psychic health and unhealthy with parents could affect their youths. We chose to make a qualitative inquiry about this subject and had implemented interviews with social welfare secretaries, recreation leader and night walkers. To receive a deeper insight participant observation with night walkers, participant in parent education and participant in three different recreation centres was carried out.Both writers were interested in relations and relations making between people, which led us in to the chose subject. We did not found any earlier research in the subject which made the investigation even more interesting.

Man vill förkorta betongs bindetid dvs. den tid då betongytan kan behandlas så att betongytan blir slät efter gjutning. Det är en stor utmaning för företag som tillverkar fabriksbetong vintertid, eftersom bindetiden förlängs ju kallare klimatet är.Syftet med denna labboration var att visa hur Kalciumnitrart fungerar som bindetidsaccelerator i betong, och om Kalciumnitrart påverkar betongens fysikaliska egenskaper.  Följande faktorer har studerats för att se hur dessa faktorer påverkar betongens bindetid i kombination med användning av Kalciumnitrat.Betongens utgångstemperarturTyp av flyttillsatsmedel i betongenBetongens utgångskonsistensBetongens lagringsklimatÄven hitta rätt dosering för att denna produkt ska vara lönsamt att användas i praktiken.Alla underökningar har utförts hos Sika AB laboratorium. All data har noggrant undersökts och använts i Excel program för framtagning av tabeller och diagram.Resultaten/slutsats i underökningarna visade följande.Bindetiden kan förkortas med Kalciumnitrat utan att behöva riskera betongens fysikaliska egenskaper.

In this essay I have tried to describe the rich tradition of thoughts about the afterlife in Judaism. The first part contains litterary studies and the second part is based on interviews with religious representatives. The first part is a description of the progress of thought in history around the issue afterlife. The sources reveal a vast amount of intellectual work on the issue. I have tried to follow the path of thought, and how it developed, so that the reader can see how one thought leads to the other but also how each period?s way of thinking is influnced by its context.

AbstractThe purpose of this essay was to determent if the authors? idea to replace a personal trainer with a training program, which is provided by software, is viable and if there is a market for such a product. The method that was used, included eight people who enrolled in a training program which were designed by the authors in Microsoft excel. The programs were based on principals of periodization, and included the phases: anatomic adaptation, hypertrophy, maximum strength and muscle definition. The training program was personal and based on individual goal setting.

The large-scale soy cultivation has negative consequences for the habitat of local populations because of the intensive use of pesticides and the destruction of rain forests and eco-systems. GM soya, varieties are often used. The majority of Swedish people, however, do not want GM products in their food. It will be hard in future to ensure GM free food, particularly foods that come from countries where GM crops are grown on a large scale. It is very difficult to avoid cross- contamination when both GM and non-GM crops are grown in the same area.

The complex, ever growing and changing environment, requires that today's organizations are dynamic and willing to change in order to stand competitive.This awareness has made change number one priority in almost all organizations' agenda.We live in a world that is constantly changing, yet many organizations fail to change successfully. When a change occurs in complex environments with multiple stakeholders, it immediately increases the complexity and the challenges of the change process.A complex situation may arise when, for example, partial outsourcing of the corporate information system infrastructure. Two of the most difficult challenges that organizations face today is to conduct a successful change process and managing the effect of a change, such as arising expectations. It is very common for change in an organization not to achieve the desired result or that they even fail. There may be a lot of reasons for these failures.

Events are a growing channel for companies and organizations to reach out to their customers. The com-munication channel opens up to satisfy all human senses. Which are required for a message to go into the receiver and be memorized. The research gap we decided to contribute to we made a case study of an event that is not sport related and looking at both the transmitter perspective and receiver perspective. Thus, the purpose of our study is to increase the understanding of how the transmitter should be able to convey the purpose and goal of the event to the receiver.

Stage Design is design for action and contains décor, side-scenes and properties, as well as costume and grease-paint. The one responsible for this is the Stage Designer, who together with the Director, creates the best conditions for the actors to perform in. The stage, where the play takes place, could be either in a theater, an auditorium, or in another sort of room, at another place, inside or outside, and where the place itself inspires to theatrical performance and expressions. This type of theater is called Site-specific theatre. Two examples of this is the workshop ?Skogen sjunger? (eng.

Den 11 mars 2010 beslutade Sveriges riksdag att erkänna folkmordet 1915 på armenier, assyrier/syrianer/kaldéer och pontiska greker. Förutom en viss upprättelse för folkmordets offer innebär den svenska riksdagens erkännande en påtryckning på Turkiet att göraupp med sin historia. Trots den stora enigheten inom forskningsvärlden och ett brett faktaunderlag som bevisar folkmordets existens, är ett erkännande av folkmordet inget som står på den turkiska statens agenda utan något som i den turkiska statens ögon utgör en brottslig handling. Detta arbete syftar till att besvara frågan om folkmordet 1915 kan medföra rättsliga konsekvenser för Turkiet. Med denna huvudfråga väcks andra frågor som först behöver besvaras i förevarande uppsats.