This essay is about the principles and rules that control persuasive computer games. The term persuasive games mean computer games, video games and other similar artifacts that are produced to shape opinion. The rhetorical scholar Ian Bogost at Georgia Tech claims that this kind of games mainly get their persuasive power by using procedural rhetoric and that games as a medium gives special conditions for procedurality.  By procedural rhetoric Bogost means an argumentation that is based on rules and choices, as opposed to texts, movies and images. (Bogost 2007). Bogost describes these procedures as quite specific for games and claims that they differ qualitatively from ?ordinary? rhetorical arguments even if they just as other arguments work by establishing enthymems.

Traditional retouching, where you make the body of a female model in a magazine thinner, has been common for a long time and is well known. Several studies indicates that showing ultra-thin images of female bodies in media can lower the body satisfaction of ?ordinary? women which in some cases can lead to dangerous eating disorders. But in 2010 Swedish female magazine VeckoRevyn introduced a new type of retouching: Making some catwalk models bodies bigger instead, which we decided to call opposite retouching. This kind of retouching is aiming to widen the ideal picture that is sent out of how the female body should look like, and therefore having the readers reach a higher body satisfaction and becoming more at peace with the own body.

I meet in my work as art teacher many students of different descent, were they, or their parents, have different school experience than the Swedish. This, in combination with therecent discussion after the Muhammad caricatures about the banning of images in Islamic religion, made me curious to study what art education in a Muslim country looked like. I went to visit the Maramra Egitim Köyü school in Istanbul, Turkey, and especially their art classesfrom grade five to eight, which are the same age of students that I have been working with thelast ten years. This was my first visit to Turkey.The question I ask is: What does the practice of Turkish art education look like, using the Marmara school as an example. Which discourses can I identify in the art teacher practice? What surprised me the most was the frequent visual exposure of the founder of the Turkishstate, Kemal Atatürk.

This thesis attempts to describe the application of variation theory, as developed by Ference Marton, at a Swedish primary school, intermediate level. The aim of the thesis was to investigate some aspects of a learning process. The students were introduced with the theme of ?sustainable ecological development?. This included theoretical and practical knowledge of the art of sustainable living.

Abstract"The war on terror" has resulted in numerous exceptions from the constitutional order. This thesis is an attempt to give empirical support to Georgio Agambens theory that these exceptions should be regarded as a constant element in modern societies based on a constitutional order. The results of the case study of the empirical exceptions in the American context give Agambens theory validity. The exception is a reappearing phenomenon, which implies that the constitutional order is fragile. What then is it that makes the legal norms fragile? In this thesis I will discuss the causality of moral panic.

This case study is an attempt to give empirical support to Georgio Agambens theory, regarding how the exceptions from the constitutional order should be regarded as a constant element in modern societies. The purpose was to investigate if Agambens theory is valid in the Swedish context. The exception, as definied by Agamben, is a reappearing phenomenon, which implies that the constitutional order is fragile. Individuals and groups are transferred into ?homo sacers?, meaning people that is to be regarded as legally naked, and offset from the rest of society.What then is it that make the legal norms fragile? In this thesis I will discuss the causality of moral panic.

A shorter dry period length has in studies abroad showed some positive effects among high yielding dairy cows. Among other things it has been suggested that the periparturient metabolic stress becomes lower, that the fertility is improved and dry off becomes gentler for the udder, due to a lower milk yield. The milk yield is generally reduced during the first period after calving, especially among primiparous cows. The aim of this master thesis was to investigate how Swedish cows were affected by a shortened dry period, regarding milk yield, metabolism, health, body condition and body weight from two months before calving to some weeks after calving. Also plasma concentration of lactose during the period before calving was determined.

This is a study of the trade union journal for female blue collar women in Sweden, Arbetets Kvinnor, between 1927 and 1931. The purpose is to examine how a female trade union activist's constructs collective identity by those notions of social class, sex, and moral values that are articulated in the journal. The main theoretical basis is Alberto Melucci's analysis where he argues that a collective identity in social movements is made in an interaction between individuals, where the action possibilities and limits are defined. Another purpose is how the female blue collar worker's resistance and/or adaption to the male hegemonic trade union and the bourgeoisie hegemonic society are presented. The essay shows how the collective identity is made of both historical and contemporary images of the working class women as workers and trade union activists.

AbstractThe aim of this study is to analyze how the Swedish company VisitSweden and The Swedish institute creates an image of Sweden and what that image looks like? And also to compare their goals and their ways of present Sweden to find out how that contributes to the images of Sweden. The method for this analyze is chosen from the work and theories of Norman Fairclough called ?critical discourse analyze.? The analysis focuses on the text and how the text is created and if the author?s opinions are hidden in the words. The method can be applied in many ways.

This study examines how a couple of Swedish daily newspapers construct the hacker network Anonymous, with an aim to discuss its possible effects. The question was: In which ways is the network Anonymous constructed in a few Swedish newspapers?                      26 articles from four chosen newspaper were analysed, but because of many similarities in content, only 10 were chosen for deep analysis. With Fairclough's model of critical discourse analysis as chosen method, constructions varying from the images of heroes to villains were found as a result. The most common construction was that of Anonymous as a threat, which was most often exaggerated compared to what actions were actually described in the texts.

Syftet med studien är att undersöka samt förstå hur ungdomar i 15-årsåldern diskuterar och formulerar sina uppfattningar om sig själva och den egna kroppen vid bildexponering som sker i sociala medier. Syftet är även att förstå hur ungdomarna diskuterar konstruktionen i relation till begreppen norm, symbolisk interaktionism, självreflexivitet och självkänsla. Vi vill även undersöka om det föreligger könsskillnader vad gäller reaktionsmönstret vid exponeringen. I studien medverkar 23 ungdomar, varav 12 flickor och 11 pojkar. För att besvara syftet användes kvalitativ metod bestående av tre stycken strukturerade fokusgrupper som vardera varade en timme. Tolkningsramen som användes för att analysera det empiriska materialet var de socialpsykologiska begreppen media, norm, symbolisk interaktionism och självreflexivitet samt det psykologiska begreppet självkänsla.Studiens resultat visar att medelvärdet för internetanvändande bland ungdomarna är 2,95 timmar per dag och mest förekommande medieformerna är Facebook och Instagram.

Bakgrund: Det är intressenterna som tillsammans samskapar platsvarumärket, dock har invånarnas betydelse i sammanhanget hittills inte uppmärksammats. Relationen mellan Kalmar kommun och invånarna påverkar platsens kultur, image och platsidentitet. Dessa element är sammanvävda och utgör platsvarumärket, vilket innebär att varumärkning bör ses som en dynamisk företeelse. Kalmar kommun saknar dock riktlinjer över hur de ska involvera invånarna i varumärkesarbetet, så att de tillsammans kan forma och förmedla ett attraktivt Kalmar. Syfte: Syftet med denna uppsats är dels att undersöka hur invånarna kan relateras till platsens kultur, platsidentitet och image, vilka utgör platsvarumärket. Dels att föreslå riktlinjer gällande hur Kalmar kommun ska involvera invånarna i kommunens varumärkesarbete. Metod: Studien bygger på fallstudie av Kalmar kommuns varumärkesarbete.

Fondmarknaden har vuxit stadigt under ett flertal år vilket har resulterat i att en allt större del av befolkningen placerar sitt sparande i fonder. Samtidigt som fondermarknaden har vuxit har även intresset för etiska och samhällsmässiga aspekter blivit allt mer utbrett. Detta har resulterat i nya sparandeformer där fondmarknaden har anammat investerares värderingar och skapat socialt ansvarsfulla investeringar (Socially Responsible Investment, SRI) fonder som inkluderar dessa i sina investeringsstrategier.Tidigare forskning angående den aktiva förvaltningen av fonder har försökt utröna vilka faktorer som påverkar förvaltarnas val av tillgångar. En av de starkast påverkande faktorer är flockbeteende där förvaltare tar investeringsbeslutet utifrån andra förvaltare istället för privat information. Detta har särskild betydelse för SRI-fonder då dess investerare inte enbart väljer fonder utifrån avkastning utan även till följd av individens värderingar.

The aim of this thesis is to explore and outline the cataloguing of sound recordings at two main Swedish audiovisual archives, The National Archive of Recorded Sound and Moving Images Statens ljud- och bildarkiv, SLBA and The Grammophone Record Archive of the Swedish Radio Sveriges Radios grammofonarkiv and its data base GAMBA. As non-book, non-printed, material in many ways differs from printed material, the institutions that deal with this kind of material have often developed their own rules for the cataloguing of it. The general codes for cataloguing, AACR2 and KRS, are insufficiently suited for audiovisual material. That is the reason why the IASA Cataloguing Rules, presented in this thesis, have been created. After the presentation of the IASA rules the problems of accounting for important sections of the catalogue record are discussed such as title, statement of respeonsbility, performers, physical description and notes.

The purpose of this thesis is to study how swedishness is constructed and narrated in two Swedish documentary series that picture the Swedish participation in the international ISAF mission in Afghanistan. The main focus lies on how the Swedish soldier as such is portrayed, on which values, characteristics and qualities that they are said to embody and how these are linked to notions of swedishness, particularly the strong historical narrative, formed during the second half of the twentieth century, that defines Sweden as a peaceful, neutral and humanitarian state, with peaceful, enlightened and democratically minded citizens. Theoretically it draws on the concept of metanarrative to explain how ideas of shared national origin translates in to a broad organizing discourse, that defines, interprets and communicates notions of what it means to be a Swede and what is needed to make claims on swedishness. Another concept, that of national bodyscape, is also used to further define and explain how ideas of nationality are embodied and take the form of specific characteristics and  personal qualities. The meaning-making in these two series makes use of the above mentioned definition of swedishness as defined by humanitarian concerns, democratic ideals and moral superiority to construct an image of the Swedish soldiers as on the one hand soft, humanitarians, who are needed in Afghanistan because of their especially strong sense of justice and moral, and, on the other, as tough soldiers, who are able to participate in every aspect of the war as fighters.