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384 Uppsatser om Ad effectiveness - Sida 18 av 26
Hälsoekonomiska utvärderingar - En litteraturöversikt om använding av konstnadseffektivitetsanalys inom folkhälsoområdet
Introduction/Background: Economic evaluations help decision-makers to make informed decisions regarding resource allocation. Information generated from CEA can support evaluations of a new intervention with current praxis. The evaluations also provide information as to whether an intervention is cost-effective, both in economic terms and in health gains. Objective: The aim of this thesis is to investigate the use of economic evaluations in public health, with a focus on CEA. Use of economic evaluations is regarded as both a method for evaluation and as support for informed decisions.
Informell motivation och dess betydelse : En studie inom tillverkningsindustrin
Many times it can be the simple things that affect the attitude of work and which have an importance on the organization's effectiveness. These are not always apparent but can have a large importance for the motivation and the attitude of work. Large number of companies uses wage and other financial rewards system but is there any form of informal factors that have an importance for the coworkers and that affects motivation. What factors that affect the motivation within the industry are interesting to examine and specifically the factors that are not apparent, in other words informal factors that increases the motivation. The purpose of this thesis is to examine and describe which informal motivator factors co-workers/employees in a production department think are meaningful.
Nitrogen fixation among boreal feather mosses along a clear-cut chronosequence
The Swedish boreal forests are limited by nitrogen (N) availability. While biological N2 fixation by cyanobacteria hosted by pleurocarpous feather mosses are important sources of N input to natural boreal forest ecosystems, little is known about the patterns of N2 fixation in silvicultural systems. This study investigates the biological N2 fixation rates of two boreal feather moss species (Pleurozium schreberi and Hylocomium splendens) along a chronosequence from clear-cut to mature forest, as well as the vegetation characteristics along the chronosequence. Measurements and samples were collected from 32 forest sites that were classified into four age classes (clear-cut, pre-commercially thinned, thinned and mature forest). The sites were located near the city of Arvidsjaur in northern Sweden.
"Om vi säger att mobbning inte förekommer i förskolan lurar vi oss själva" : En intervjustudie om förskollärares föreställningar om barns maktrelationer och mobbning i förskolan
The study aims to describe and analyse the relationship between norm and practice regarding social services casework on honour-related problems. The relationship between norm and practice involves the difference between the way it is intended that social workers shall operate in these cases and how they perceive that this works in practice. We interviewed two focus groups of eight Swedish social workers, four in each group. We also held an individual interview with a social services business developer. Focus group interviews were based on two vignettes; one depicting an honour-related case and the second an "ordinary" case.
Svenskt bistånds geografiska flöden - Landfokusering
This paper aims to describe the geographical changes of Swedish international aid politics since 2007, which was the year the new aid reform of decreasing collaborating countries, came up. To decrease the number of aid receiving countries due to efficiency is not a new idea within Swedish aid politics, but Sweden received criticism from the (DAC) Development Assistance Committee, saying Sweden was active in too many countries, and the government established a policy to decrease the amount of countries given aid. Despite the government?s recent work, science has shown on a failed country focusing. This is followed up in the paper trough examination of statistics to measure the extent of the reduction.
Event Marketing, a way to be seen, heard and connected : Six case studies of Event Marketing as a promotional tool
Problem statement: In what ways do companies work strategically with event marketing?To answer the problem statement, the following research questions help us gain the necessary understandings:What role does event marketing play in a company?s marketing mix?What are the deciding factors that make companies select certain events?What objectives do companies have with event marketing?How do companies evaluate their event marketing?Purpose: Through analyzing multiple case studies of event users and event organizers, this essay attempts to gain an understanding of how companies work strategically with event marketing as a promotional tool.Method: Primary data collection was compiled through a series of six interviews of both event users and event organizers. This qualitative data has contributed towards the formulation of six case studies that outline the research findings. In addition to interviews, secondary data was compiled through literature, scientific articles, and internet-based materials.Conclusion: The findings of this paper show that event marketing is an integrated promotional tool that is used to further strengthen a company?s comprehensive marketing mix.
Emissioner i slutna utrymmen Med speciell inriktning på emissioner av formaldehyd och organiska syror
This study aimed to evaluate the levels of formaldehyde and organic acids that can build up within enclosed spaces. Another goal was to compare two types of paints that can be used as coating barriers within showcases and in turn compare them to the modern, and by many highly recommended, material of Marveseal®. A low volatile waterborne alkyd/acrylate paint and a two component polyurethane paint was compared to Marveseal® in two series of experiments. One series measured the level of formaldehyde, and thus the effectiveness of the three chosen barriers, and the other series measured the level of volatile organic acids, both the acids emitted from the paint itself, and that of the wood. One box in each series were not treated at all and was used as a reference.The fact that different types of materials emit volatile organic compounds have long been known.
Att säga det med ord eller bild : En kvalitativ jämförande studie mellan talad kommunikation och kommunikation stöttad av samtalsmatta för personer med Multipel Skleros
MS, multipel skleros, är en neurologisk sjukdom som kan leda till kommunikationsrelaterade problem. Personer med MS kan därför tänkas vara i behov av olika former av kommunikationshjälpmedel. Samtalsmatta är ett visuellt och bildbaserat kommunikationshjälpmedel som avser att underlätta för personer att visa åsikter och göra val. Syftet med denna studie är att utreda samtalsmattans effekt på kommunikation med personer med MS. Frågeställningarna rör huruvida samtalseffektiviteten påverkas av samtalsmattan, vilka för- och nackdelar samtalsmattan kan ha jämfört med verbal kommunikation och hur deltagarna uppfattar användandet av samtalsmattan. För att utreda detta har en kvalitativ metod använts.
Kartläggning och analys av försörjningskedjor, Setra Group - två fallstudier :
This study concerns mapping and analysing two different Supply Chains at Setra Group.
Setra Group is Sweden?s biggest producer of solid wood and is primarily owned by Sveaskog, Mellanskog and LRF. The Company consist of twelve sawmills, five planning mills and an organisation for distribution of building material.
This study maps one chain for Swedish Glulam standard beam and one chain for solid pine flooring on export to Japan. The glulam chain is based on spruce as raw material and includes all actors between sawmill and the Swedish building material retailers.
Heder, handlingsplaner och handlingsutrymme : En studie av socialsekreterares arbete med hedersrelaterad problematik
The study aims to describe and analyse the relationship between norm and practice regarding social services casework on honour-related problems. The relationship between norm and practice involves the difference between the way it is intended that social workers shall operate in these cases and how they perceive that this works in practice. We interviewed two focus groups of eight Swedish social workers, four in each group. We also held an individual interview with a social services business developer. Focus group interviews were based on two vignettes; one depicting an honour-related case and the second an "ordinary" case.
Ta bort tidstjuvarna! : Om tidsbesparande effektiviseringsåtgärder inom det kommunala bostadsföretaget Gavlegårdarnas byggprojekt
AbstractThe development of the construction industry is slower compared to other industries. This implies that there must be improvements in this field. One step to increased effectiveness in construction projects is making the construction process more efficient, therefore resulting in a positive result for both the actual construction project and for the overall branch. The purpose of this study is to identify areas for improvement within the municipal housing company Gavlegårdarna completed construction project, who will then contribute to increased efficiency in their upcoming projects. The work has been performed with the help of two case studies examine construction projects "Fullriggaren" and "The three nursing homes." Opinions about what could have improved the efficiency of these construction projects further have been collected with the help of an interview study among some of the project participants involved in both projects.There have been many studies addressing the topic of how the construction process can be streamlined and similar studies that have been previously conducted.
Application of Design for Safer Urban Roads and Junctions: Selected Countermeasures
Road design with focus to safety has been extensively developed in last decades in Nordic and some other EU countries with the main aim to achieve a decrease in a number of accidents and fatalities on the roads. These countries gained many valuable experiences, but they had to sacrifice great effort, expenses, and time to reach the present art-of-state. The purpose of the Master?s Thesis is to review some design approaches with focus to safety and discuss the general way that they may be applied. The Master?s Thesis studies safety in three levels: (i) general - design standards, national safety policies and road hierarchy; (ii) local authority and road administrator; and (iii) three specific safety countermeasures - junctions, pedestrian crossings and traffic calming.
Hur reklamfilmsproducenter hanterar den ökade mängden reklam i TV
Denna studie utreder hur reklamfilmsproducenter anpassar sina produktioner för att de ska vara effektiva på en allt mer konkurrensintensiv reklammarknad. Enligt radio- och TV-lagen får svenska TV-kanaler idag sända tolv minuter reklam per timme, samma regler som gäller för till exempel TV3, Kanal 5 och TV6 som sänder från Storbritannien. Studien utgår fra?n en förstudie av den svenska TV-reklammarknaden där det bland annat observerades att den totala reklamtiden, inklusive reklam fo?r kanalens egna program,i ett fall uppgick till hela 26 procent av den totala sändningstiden. För annonsörer och reklaminköpare kan den ökade mängden reklam innebära ett försämrat genomslag och ökade kostnader för att nå ut med sitt budskap till samma mängd mottagare som för några år sedan.
Svensk yttrandefrihet i ett EU-perspektiv : - Hur svenska medborgare kan komma att få ett svagare meddelarskydd och ensamansvar ioch med EG-rättens konflikt med svensk grundlag vid grundlagsregleringen 2010
AbstractTitle: Swedish freedom of speech compared to european freedom of speechNumber of pages: 57Author: Gabriella BoodeTutor: Göran SvenssonCourse: Media and Communication Studies CPeriod: Spring 2009University: Division of Media and Communication, Department of Information Science,Uppsala UniversityPurpose/Aim: The purpose with the dissertation is to see if there has been a limitation inSwedish freedom of speech since parts of the European union laws is superiour to theSwedish constitution as freedom of the press regulations and freedom of speech constitution.A more narrow purpose is to find out how the specific Swedish rights such as individual?slegal right to publish information are influenced by the European union laws and are superiorto the freedom of the press regulations and freedom of speech constitutionThe survey will also try to find out the effectiveness with the Lisbon Strategy ?s emergencybrake and its purpose to protect the Swedish freedom of the press regulations and freedom ofspeech constitution. How big is the difference between the different member states concerningthe protection of the freedom of speech?Material/Method: The data collected for this thesis is retrieved through personal interviewswith representives from experts with in the field as Uppsala University and the SwedishGovernent.Main results: It is obvious that Sweden has the strongest protection of freedom of speechcomparing to the other EU member states. No other EU country has as detailed constitution asthe Swedish constitution TF and YGL.
Unga lagöverträdare - Juridiska komplikationer i den brottsutredande verksamheten
The aim of this essay is to describe and analyse the legal complications that arise in connection with preliminary investigations involving several juvenile offenders, where all suspected persons have not attained the age of criminal liability. It is also intended to give a broad analysis of the concept preliminary investigation, with particular emphasis on juvenile offenders. It further analyses the legislation and legal complications on the basis of a rule of law perspective. The method previously used is court dogmatic, where in front law text, preparatory work, case law and legal doctrine have been used in order to present the existing sources relating to the subject matter of discussion. The criminal investigative bodies consider juvenile offenders are regulated under the Swedish RB 23 - 28 chapters, FUK and LUL.