Event marketing has during the last decade become a wide spread marketing method. This is because the marketing clutter has increased heavily during the past years and brands are looking for new ways to reach their target audience. The previously well accepted marketing measurement "satisfaction" has shown tendencies no longer to be sufficient for success in today's competitive marketplace. Therefore, the research has somewhat moved to the measurement "brand love" to explain differences in strategic consumer behavior. That is the background to why this report examines and answers the question if a brand through event marketing can enhance brand love.

Mattias MogardGustav von HeijneSammanfattningFör framgångsrika företag är det essentiellt att ha kontroll över sina resurser. Studien tar upp ett ämne som handlar om att skapa en överblick och en medvetenhet om resurseffektivitet inom ett företags produktion.Performance measurement är ett tillvägagångssätt för att kvantifiera aktiviteterna inom en produktion. Data struktureras genom nyckeltal, Key performance indicators (KPI:er), till övergriplig och användbar information. ISO 22400 är en uppsättning standardiserade nyckeltal med ändamålet att appliceras på automatiserad produktion. Studiens syfte är hitta vilka av nyckeltalen från ISO 22400 som är lämpliga att använda vid mätningen av en helt automatiserad produktionskedja som tillverkar motorblock.

The ongoing harmonization process aims to incorporate IFRS regulations into the Swedish accounting. As a consequence investment property?s starting from 2005 may be valued using the fair value method, in accordance to IAS 40. This involves major changes for listed property enterprises that from now on can value a large extent of their assets to fair value. All parties don?t appreciate this progress, opponents to fair value have expressed great concern that fair value don?t work in practice.

This degree project handles Acoustic measurements of the heat pump EcoAir 107, made by Enertech CTC AB. The sound from the three sound sources of the heat pump, fan, compressor and four way valve, have been measured to find out how they affect the total sound level of the product.Measures to attenuate the sound level have been developed and tested. By comparing these with the sound of the heat pump, in its original state, we have found out the measures which have best effects.The best attenuating measures came to be: taped openings and holes around the compressor space, isolating the top and the bottom of the whole construction, support of the fan bottom part and shielding of the sound source with a screen at a distance of 110 mmThese measures have been tested together and an average attenuation of the total sound level with 3,9 dB have been accomplished. In the front of the fan where the continuous sound is the strongest, the attenuation was 4,7 dB.This project is meant to be used as a guide by Enertech CTC AB:s during their future developing process..

Today the competition in the automobile industry is getting all tougher. The technology behind cars becomes more advanced. To get ahead of competitors car companies has to look into new areas of innovation.One important area is vehicle safety. Bigger companies have come so far in vehicle safety that difference between cars more depends on the car type (size) than the technology behind it.There is one area where vehicle safety that still has great opportunities for improvement, which is in active safety. The term active safety states that the car has the ability to identify treats and automatically respond to the treats.

More often consumers demand instant dry soup that can be prepared with a water temperature below 100o C, which is currently not possible, because the dry soup becomes too thin when using water with a lower temperature. In this study, various kinds of starch studies were made to optimize the starch used in the existing product to make it more viscous at both high and low temperatures. The result was that one of the two starches present in the existing product was retained by change in quantity as it contributed to important flavor parameters. The second was removed and replaced with a starch that made the product more viscous at lower temperatures. To find out if the new product differed from the existing product a viscosity measurement and a sensory paired preference test were made.

Syftet var att undersöka om exponering inför emotionella röster påverkar muskelanspänning och hjärtats slagfrekvens samt om det finns en samvariation mellan storlek eller längd på muskelanspänning vid aversiv emotionell input och grad av alexitymi. 24 studenter lyssnade på arga, glada och neutrala röster samtidigt som muskelanspänning mättes med EMG och hjärtats slagfrekvens med EKG. Grad av alexitymi mättes med Toronto Alexithymia Scale 20. Resultaten visade att arg eller glad röststimuli gav större muskelanspänningen än neutralröststimuli. Ingen skillnad i muskelanspänning fanns mellan arg eller glad röst.

Williams, E. 2003 Radiologic sign of lung oedema in the dog and cat. To determine if the descriptions of lung oedema in the literature accurately describe the presence and frequency of radiologic signs, thoracic radiographs of 55 dogs with mitral regurgitation due to endocardiosis (ME), 46 dogs with dilated cardiomyopathy (DCM), 9 dogs with hunting oedema, and 20 cats with hypertrophic cardiomyopathy (HCM) were analysed. The location, type (diffuse or patchy, without or with air bronchograms) and presence of pleural oedema, bronchial wall thickening, widened pulmonary veins, and heart enlargement with subjectively and by the VHS measurement, were determined, and analysed by chi squared test with respect to disease. The dogs nearly always had diffuse oedema, whereas 35% of the cats had a patchy pattern, which agreed with the literature. The common occurrence of cranioventral and caudioventral oedema in heart failure was not described.

Målet med detta projekt var att hjälpa IT-Mästaren att kunna fakturera sina kunder på ett smidigare sätt. Deras dåvarande lösning av kundernas dataanvändning var tidskrävande och ineffektivt, därför ville de automatisera systemet. Det nya systemet skulle användas för att administrera kundernas servrar med hjälp av ett grafiskt gränssnitt och sedan kontakta dem för att få fram olika värden för respektive kund som ska presenteras på IT-Mästarens hemsida. På så sätt skulle de kunna fakturera sina kunder på ett mer effektivt sätt och även få bättre överblick av kundernas användning. I och med utvecklingen utav detta system så fördjupande jag mig dels i egna kända områden men jag lärde mig också nya kunskaper. Det gällde inte enbart teknisk utveckling utan också undersökning av exempelvis hämtningen av alla data som skulle göras.

Denna rapport är ett inledande steg mot att förbättra arbetsmiljön för svetsare vid påsvetsning med Uddcomb Metoden i massakokare. Syftet med rapporten är att analysera problemet med värme och dålig luft samt förklara hur och varför problemet uppstår. I arbetet ingår även att ta fram olika lösningar för att slutligen hitta ett komplett system för ventilation och kylning. Den föreslagna lösningen består av ett integrerat kylsystem och ett koncept med mindre fläktar, kallade torpeder, som monteras på arbetsplanen vilka driver ut varm och smutsig luft snabbare ur kokaren. Den föreslagna lösningen utreds även ur ett ekonomiskt perspektiv.

Vattenfall and Svenska Kraftnät perform start-up tests, where hydropower generators are used to power up the electrical grid in case of a blackout. To monitor the electrical grid, Phasor Measurement Units (PMU) are used. Each PMU is individually equipped with a GPS-receiver to precisely timestamp the data relative to the official time UTC. During the test, it is also of interest to timestamp the measurement signals from individual hydropower generators to later compare with PMU-data, and thus study the power grids impact on the generator. The aim is to work out an appropriate method to make these measurements and to build a data acquisition system, capable of timestamp data relative to UTC, from a generator in one of Vattenfalls hydroelectric power stations. The problem is that the generator is located in an underground station which hampers the reception of GPS-signals and wiring should be avoided if possible. Time synchronization has been solved by using Vattenfalls network, which is synchronized by the network protocol NTP.

The building industry consumes approximately 40 % of the total energy consumption in Sweden, where the using stage is dominating with 80 %. There is a lot of work in progress to reduce energy use in the building industry, and the demands from authorities regarding energy use increases. As a part of this work Building and planning department of Sweden has established a requirement that has been applied since 2006, and restricts a maximum energy use for buildings.The requirement includes that an energy simulation must be done in advance to demonstrate that it is possible to meet the demands.Reality is however more complex than an energy simulation program, that frequently underestimates the energy use of buildings. The purpose of this thesisis to study and analyse deviations between estimated and actual energy use in modern apartment buildings. The study includes four apartment buildings in Stockholm, Gothenburg and Jönköping that were built in 2007-2009.

This thesis investigates techniques for stealth hydroacoustic communication using spread spectrum. The Swedish naval defense organisations have a vision that all their units should be able to communicate with each other, even between underwater vehicles. But the properties of water makes it a complex channel to use for wireless communications. Radiomagnetic waves have very limited range in water, therefore acoustic waves are used. In this report the basics of wireless communication systems are described including source coding, channel coding, modulation techniques as well as different techniques for spread spectrum.

Syfte: Rapportens syfte är att kartlägga om upplevelsen av ett rum kan förändras beroende på om och vilka ljud som spelas upp i rummet. Metod: I samband med en ljudinstallation på Plattan vid Malmö Högskola har rörelsemönster och beteende för Plattans besökare observerats. Dessutom har flera besökare besvarat en enkät. Resultat: Inga eventuella förändringar i rörelsemönstret eller beteendet för Plattans besökare kan ses som en konsekvens av ljudinstallationen. Det finns inte heller någon skillnad i enkätsvaren beroende på installationen. Slutsats: Resultatet ses som en konsekvens av bristfälliga forskningsmetoder. I rapportens slutsats bildas hypotesen att en installerad ljuddesign inte är en tillräcklig åtgärd i den undersökta typen av miljö.

The report aim to increase awareness of factors that have a major role whenremodelling an apartment building from the 1950s to offices.The thesis can be used for future projects when remodelling apartments to offices.The report can provide ideas and inspirations on how this can be done in aneffective way, ie . A way that does not require rebuilding the supporting structure,but only non bearing walls. The thesis also gives insight on the parts that will needto be supplemented from Boverket?s requirements in terms of accessibility,acoustic and fire requirements.The methods used in this thesis are literature studies, case study and sketch work.In the literature studies, the primary sources were Boverkets byggregler BBR, andArbetsmiljöverkets föreskrift AFS 2009:2 but other literature were also used. Theprimary items were chosen from the literature studies and they were furtheranalysed in the sketch work.