Masteruppsats
Gåpall
Ett produktkoncept
Sammanfattning
This master thesis has been a product realization process. Having BRIO:s walking cart as the
staring point the purpose was to further develop the principle of such products and at the same
time broaden their sector of use. The final result is to be regarded as a complete solution
meant as a foundation for further development at the BRIO Company. The product aims to
satisfy the demands and needs of the target group called the
on the go parent. Trends, quality
and purchase power are features that characterize this particular target group.
The project resulted in a walking stool named
BRIO Circus after its source of inspiration. This
product is something much more than just a learning-to-walk gadget. Thanks to its thoroughly
elaborated construction, high level of safety and classic design its aim is to be of use for the
entire family. Having a long lifespan, being useful for various occasions and lasting for
generations it has all the qualifications needed to become the next BRIO classic.
The core principle behind the construction of
BRIO Circus consists of a slightly cone shaped
body made of polypropylene with its base part holding the three spring-mounted wheels. The
body houses several openings leading to an inner space where for example the child can keep
its toys. Every single parameter is carefully considered with the child’s safety in mind.
The final concept is visualized using CAD models (Computer Aided Design). Basic
theoretical computing has been carried out. Full-scale models have been created and tested by
children giving positive results.
The final product concept the
BRIO Circus boasts a harmony between technology, economy
and design.
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