820 uppsatser · sida 10 av 55
… of different parties. There are many different opinions about what the word safety means. It is a feeling depending on situation, that is affecting our daily behaviour. Safety can be divided into the actual safety and the perceived safety. The actual safety is the lack of or …
… on the Foundations of Mathematics. Attention is given to his alphabetical word list, Wörterbuch für Volksschulen, published for educational use in elementary schools. The study is focused on Wittgenstein’s educational practise, and establishes a connection between his experience …
En fallstudie av Apollo
… har blivit allt vanligare är att använda sig av marknadsföring med hjälp av word-of-mouth (WOM) ? en sorts marknadsföring som förlitar sig på att konsumenter delar med sig av sina erfarenheter och åsikter om en viss produkt, tjänst eller varumärke till sina medkonsumenter …
… ligger teorier och perspektiv som Relationsmarknadsföring, Involveringsteorin, Word of mouth, Differentieringsstrategier, Brand Equity, PR och Relationen till media samt Customer realtionship management. Nyckelord i uppsatsen är; barnklädesbranschen, konkurrentutsatt marknad …
En studie i hur ett företag med begränsade resurser kan skapa hög medvetenhet med kostnadseffektiva marknadsförings metoder
… Uppsala University Period: 2007, Spring semester Tutor: Olivia Kang Keywords: Awareness, cost efficient marketing, integrating, Bluetooth, co-branding, PR, online-marketing, word-of-mouth/buzz marketing
Har eleverna tillräcklig kunskap inom dessa områden för att diskutera hur miljöförstörning påverkar vatten och växter?
… the water cycle and the life of the plants?, and what kinds of household word they have, to discuss pollution within these areas. I also studied how the pupils? knowledge are holding up against what the course-plans says, since it have come to light by other investigations that …
… at examining how two types of noun phrases containing a modifier to the head word, which is a noun affect the retrieval performance with regard to recall and precision. The noun phrases in the thesis are of two types: 1) noun phrases containing a modifier to the head word (which …
… crime matters are in a difficult position when it comes to proof, where it's word against word between the parties. However, the legislation states that it's the offender's actions that are to be in focus for the judicial judgement, but often the focus is on the woman, whether …
… Knutsson. Nyckelord: YouTube, Internetmarknadsföring, Diffusion of innovation, Word of Mouth, Buzz marketing Syfte: Syftet med examensarbetet är att se vilka förutsättningar det finns för att YouTube ska bli företagens framtida marknadsföringskanal. Metod: En blandning av …
The Role of the Internet on Swedish Consumer Behaviour
… It was concluded that men and women are equally influenced by traditional word-of-mouth, but more men than women search for product information online and they are more likely to let their purchase decision to be influenced by it. Women tend more to trust commercial sources. The …
… kommer produkten eller tjänsten om den håller måttet att själv skapa en Word of Mouth genom konsumenters och främst opinionsledares rekommendationer. Företagen måste sträva efter att hitta och samarbeta med dessa människor som kan påverka deras varumärke, leda opinionen och få …
… of the discussions so as to find differences or likenesses in the use of the words security and safety and how they are discussed. The comparison showed that the word security was used far more frequently than the word safety, which was used almost exclusively in the context of …
En studie kring vad som händer när marknadsföringen kliver in i sociala forum på Internet
… significance for both relations as well as marketing, since networking is a keyword for both PR offices and SNS users. We also needed to find out more about client relations since it to companies is very much important to manage to keep their clients and create a trust among …
Bloggreklam, en effektiv marknadsföringskanal?
Purpose The purpose of this paper is from a consumer perspective analysis whether or not blogs are affecting a customer’s purchase behaviour to a larger extent compared to traditional marketing methods through TV commercials. Additionally, within the scope of this try to …
en studie kring bloggar som effektiv marknadsföringskanal
… i företagsekonomi, marknadsföring, distans Nyckelord: Blogg, produktplacering, Word of Mouth, effektivitet, påverkan, kommunikationsprocessen, viral marknadsföring, Stealth Marketing, associationer, kreativt medieval, uppmärksammande, bearbetning, konsumentbeteende Problem: Då …
