The Emerging Pricing Capability
… main fields to ensure the customer that they offer products with customer value. The three fields are to guarantee quality, have sales people with good selling competence and build good customer relations.
Uppsatser om value based pricing
25 uppsatser · sida 1 av 2
Argument för prissättning av skogsfastigheter
… prices which implies that the property price not only reflect the yield value from the forest but also that the lumber value does not have such a meaningful role in the pricing of forest properties as proven earlier. This fact means that forest owners either invest their capital …
Värdet av en Virtuell Relation
Aktivitet i förhållande till kontext ? Spotify ur ett praktikperspektiv
… premise that relationships are processes consisting of interactive moments of value-creating activities, value is considered subjective, relative and dependent on the context in which the activity takes place. Value is therefore variable given its context and cannot be …
Annons
Finansiell värdering av patent
… market based approach. The income based approach determines the net present value of future economic income. The cost based approach computes the value through estimating those costs that would have been spent in developing a similar patent with same level of customer utility …
Brand equity in the industrial purchase decision
a case study of the Swedish market for agricultural machinery
… the non-product related attributes which is examined by interpreting the extra value added by different attributes. A telephone interview was conducted and just over 120 respondents who operate a farm in the south part of Sweden answered the survey. The product related …
Pricing Credit Default Index Swaptions A numerical evaluation of pricing models
… presented by Morini & Brigo (2011) havebeen evaluated in depth. The expected value of the front-end protection, i.e. the insurance againstdefault events during the lifetime of the CDIS, is found to increase with pairwise correlation amongreference names and the e ect of the …
Design of Production Contracts
an examination of the Findus pea production contract
… both in terms of expected net farm income, expected utility and risk. The value of incorporating Findus peas in the crop rotation is considered to be high. In the south western part of Skåne, Findus peas is the second most profitable crop in the crop rotation in terms of gross …
Global Price Management ? Incentives for Implementing an IT-based Price Management System
… Profit maximization Tactical needs - Pricing logics support, Sources of value Tactical arguments - Strategic pricing Operational needs - Precision, Feedback Operational arguments - Negotiations The results also contribute to the general body of knowledge regarding the use of …
Mervärdeskapande i traditionell livsmedelshandel
En fallstudie inom den svenska dagligvaruhandeln
… Relationship perspective and a Transactional perspective. Theories: ”Theory of Value Star and Value Chain”, ”Service Profit Chain”, ”Value Theory”, ”Value creation processes”,? Brand Theory? and ”Involvement Theory”. Empiricism: Is based on the information gathered by interviews …
Den optimala kombinationen
En undersökning av småföretagarnas preferenser vad gäller olika kombinationerav attribut relaterade till revisions- och redovisningstjänster
… faced with the challenge to better meet the clients need and todemonstrate the value of audit now when it is optional. In coherence with thisclient focus it is endorsed to implement a value-based pricing that primarilyconsiders the client’s value and willingness to pay. The …
Förutsättningar för värdebaserad prissättning
<em>En fallstudie av den svenska anläggningsbranschen</em>
Titel: Förutsättningar för värdebaserad prissättning: en fallstudie av den svenska anläggningsbranschen. Datum för slutseminarium: 2014-06-03. Program: Marknadsföringsprogrammet. Författare: Robin Sörensson, Albin Sköld och Jakob Sköld. Handledare: Peter Caesar. Examinator: Dr …
Riskhantering
Hur applicerar svenska fondbolag teoretiska riskhanteringsmodeller i praktiken?
… by Baird (2010) in a similar discussion. The main model of the study is Value at Risk, which is recovered from Hull (2011) but has its origin from the financial company JP Morgan. Other models that are applied in the study are Capital Asset Pricing Model, CAPM, and the Sharpe …
Evaluation of Capital Structure Arbitrage in the Equity-Credit Markets
… market trading strategy. The returns are then evaluated with a modified Value-at-Risk simulation. Theoretical perspectives: A Merton-based structural model, CreditGrades, is used for credit pricing and a mispricing-convergence trading-strategy between the credit and equity …
Estimering av kapitalkostnad för onoterade företag
… tofind models that reflect the small and non-traded companies? real business value and theirunique characteristics. The shortcomings of current models, such as CAPM, have led toattempts to develop new alternative models that can make a proper measure for theunlisted companies? …
PR och trovärdigheten
en studie av PR-byrån Four C och dess kund Akzo Nobel
… to be an indistinct division and a complicated resource for companies to value. The current circumstances are negative to the credibility and reliability of PR. This study emphasizes how an application of return on investment contributes to a more strategic use of PR and …