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… is chosen as the research approach. A single case is investigated with the theoretical framework based on Resource Based View, Intellectual Capital, Innovation theory and theories concerning Cross Functional Teams. The empirical material has been collected through primary data …
… mix of quantitative questionnaires and qualitative semi structured interviews. Theoretical perspectives: Corporate rebranding framework (Daly & Moloney, 2004) and a conceptualization of the employee branding process (Miles & Mangold, 2005) Empirical data: The empirical data was …
… factors determining an issue involving technology and society. The developed theoretical framework connects socio-technical systems to scenario-based techniques, thus filling the latter with structured content. The FUTSTEPS method allows for a more formalized and rigorous …
Understanding of Local Challenges in China
… not fully explain how to implement a strategy in a local area. Based on our theoretical framework, we have, through a micro-level study, developed a model to describe a better method for strategy implementation. To successfully implement a strategy in a local area, a company …
… to set up a framework for where the name-your-price strategy is applicable. A theoretical approach was selected due to the diverse characteristics and aspects, but the work resulted in a model which is thought to give a fair description of what to consider if choosing the …
… making a normative model is fulfilled by the synthesis of current practise and theoretical input. The Rapid Model for Holistic Application Evaluation (RaMHAE) fulfills its basic purpose by functioning as a ground for decision making by incorporating the existing organizational …
… study is based upon are within consumer behaviour and in-store marketing. The theoretical framework demonstrates how consumer behaviour is constructed and influenced through decision making, the type of purchases and the overall store environment. Conclusion: Moving the position …
… process. To strengthen the analysis of the thesis, solutions inspired from the theoretical framework are implemented in the case study object's production. Conclusions: The studied form of mass customization causes high production variances which increases the probability of …
varumärkesarbete i svenska statliga bolag
… case. In the latter focus area, a conceptual model has been assembled from the theoretical reference frame to analyze the case firm's work with the brand. The conclusions of the study are divided along the two focus areas. In recent times, the brand's importance has grown inside …
om teorierna kring och användningen av "Allmänningen", "Lustgården" och "Centrum, festen" i fysisk planering för hälsa och välbefinnande.
… in Landscape Architecture and Environmental Psychology is twofold. Firstly, a theoretical framework will be constructed on the thee characters ??Allmänningen??, ??Lustgården?? and ??Centrum, festen??. Secondly, empirical data will be gathered in these environments. Finally …
en utveckling av Skandias webbplats
… are presented. This disseration used the relationship marketing field as a theoretical framework, particularly focusing on Prahalad and Ramaswamy’s (2004) concept of co-opting customer competence. Applying this coopting perspective to design of consumer insurance delivery …
… businesses, regardless of industry, seem to work in accordance with the theoretical framework of the thesis.
En fallstudie av Sveriges ledande spelbolag
… empirical foundation. The broad empirical section is structured around a theoretical framework consisting of strategy, strategy implementation, formal control systems, organizational structure and informal control systems. The results suggest that, at a corporate level, the …
- En fallstudie i tre svenska storföretags ryktesarbete
… The thesis analyzes three multinational companies in Sweden and uses two theoretical approaches - the reputation risk view and the reputation strengthening view - to gain an overall perspective of how companies work with their reputation. It focuses on investigating which key …
En studie av kvinnans roll i det japanska företaget
… have been done over a period of several months, most of them in Tokyo. The theoretical framework has its base in the theories of social construction as well as in some feministic theories. This study shows that different institutions and norms or social constructions limit the …
