201 uppsatser · sida 10 av 14
en studie om Redaktionell PR
… of business which is characterised by tough competition. Often the consumer target groups exposed to advertisements identify them as attempts by the fashion industry to persuade them. When this happens, the consumer disregards the information due to selective attention. Faced …
en studie med föräldrarna i fokus
… today. This study focused on these modern techniques, focused on parents as a target group and on what is important for them in everyday communication. By exploratory using three focus groups it became clear that the children, and the link to them was the absolute most important …
… for the train ticket Interrail. The project started with research, in which target groups were analyzed and defined, arguments for the campaign was decided and someguiding values for the logo were defined. After the research came the creative part, ideas for the campaign was …
… analysis of logging contractors? financial situation, since the method only targets the largest variation in the studied data. Comparison with the actual ratios of the compiled groups with different financial situation should, nevertheless, give good indications on a given …
En studie om prosociala aktiviteter för ungdomar ? insatser, aktörer och samarbete
… of actors in the residential area and thus a variety of actions and activities targeted to children and adolescents exist. Most of these actors cooperate and mainly and foremost, the municipality plays a significant role as a coordinator through a so-called community group …
- En studie i den kvinnliga kändisens gestaltning i damtidningar
… the celebrity is portrayed in a different or similar way depending on the target group. This thesis is done from a gender perspective in order to elucidate what distinguishes the celebrity in the context of the celebrity being female. The frameworks of theories are the …
En studie i att bygga varumärke i social media
Social media has changed the way that corporations can communicate with their target groups. Instead of using one?way communications that has been significant for traditional massmarketing, social media has given corporations the possibility to truly interact with their clients …
en studie av ett alkoholföretags kommunikativa Corporate Social Responsibility arbete och hur dess intressenter upplever det
… work that focuses on the protection of young people. Activities aimed to target these groups generated most positive reactions and are also the activities that bring the stakeholders image closer to the desired profile. Opposite to this, activities seen as most irrelevant and …
skillnader i arbetsprocess mellan små och stora resebyråer
… major differences between big and small travel agencies are within the areas target groups, research, product concept and decision making.
… i.e. 4 were attacked inside the fence. To observe closer at the species that targeted the nests inside the fence were crows/eurasian jay 18 % (9), badgers/fox 14 % (7) and wild boar 0 %. Outside the fence, the results were divided into division on crows/eurasian jay 2 % (1) …
En granskning av Storstockholms Lokaltrafiks hemsida
… The travel planner offers a wide range of functions and services for their targeted audience to find the fastest route between their current location and their destination. These functions are for example real time information on hold ups and malfunctions on different travel …
… that staff said they used for motivation were word-of-mouth, information to target groups and the creation of social networks. The findings indicate that education in marketing may be useful for staff at centres for learning because it can increase the ability to create networks.
… been shown to be of great importance and structured learning and individually targeted approach can be expected to facilitate the audiological rehabilitation.The purpose of this study was to examine the effect of an educational effort for people with hearing loss where the …
En kvalitativ fallstudie om de svenska storbankernas syn på och användning av sociala medier i syfte att bättre tillfredsställa ekonomiska journalisters, investerares och finansiella analytikers informationsbehov
… starting to realize the need to keep up with the new online behavior of its target groups. The Investor Relations(IR) function has for a very long time been carried out by writing reports and press releases, but maybe as times change so will the tools needed to communicate the …
En kvalitativ studie av två profilerade och integrerade folk- och skolbibliotek
… how the libraries work with several tasks and functions within different target groups with different needs. With new institutionalism and Scandinavian institutional theory the thesis examine the library as an organization and what influences the construction. With a model that …
