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en samtalsanalytisk studie av partiledarintervjuer med fokus på journalistikens ideologi
… society.This paper examines the practice of news journalism in interviews with swedish party leaders during the 2006 election period. Focusing on how the ideology of journalism and the professional identity of journalists affect the practice the researcher hopes to contribute to …
<em>En studie om betydelsen av det personliga varumärket i professionella sammanhang i dagens samhälle</em>
… in Media and Communication Studies Location: Linnaeus University Language: Swedish Number of pages: 54 Background In pursuit of being unique and stand out, it has become fashionable to market yourself as a personal brand. According to some experts on the subject, this has become …
En undersökning om två organisationers kommunikationsarbete i USA och i Sverige.
… in the organizations Sverige Amerika Centret in Karlstad, Sweden and The Swedish Council of America in Minneapolis, US. A qualitative approach executed through interviews and a qualitative content analysis of the organizations annual report from 2010. The result of the …
Design för meningsskapande
… you can develop any time during life, weather you are young or old. Recent Swedish research on young children and digital competence points out the preschool teacher’s insecurity regarding the use of ICT in the preschool´s daily activities (Ljung- Djärf, Klerfelt). There are an …
En undersökning om hur nattis framställs i media
… so called ”nattis”, is produced in media with restriction to three big Swedish newspapers during 2004-2012. The main intention and the base to this work is to see how media chooses to produce daycare during nights. As a help to find a result to this main intention there are four …
Värdet av kriskommunikation och mediehantering
… Empiric: Based on the quantitative data consisting of articles from four Swedish news sources: Svenska Dagbladet, Dagens Nyheter, Aftonbladet and Expressen, a semi-structured interview guide was created and carried out with the person within ICA who possesses knowledge of the …
<em>En studie om medias gestaltning av Sverigedemokraternas väljare i jämförelse med partiets väljares egna åsikter.</em>
The purpose for this study is to compare two major Swedish daily newspapers ”Dagens Nyheter” and ”Svenska Dagbladet” and their statements regarding the electors of Sweden Democrats attitude regarding immigrants and immigration policy during the autumn of 2013. The scope was to …
… campaign, What are you doing? (Vad håller du på med?, 2013), launched by the Swedish military as a way of drafting more soldiers, is used as an example of how the theories can be applied to help us understand connections, patterns and social behavior in the rapid mutation and …
… various media and increase its informative quality?" The work was performed on Swedish Television's own graphic department, SVT design in order to examine how news graphics need to be developed to follow the technological changes in media. The production resulted in a news …
En studie av Findus hantering av ”Hästköttsskandalen” under våren 2013
This study deals with a Swedish company in a food industry that got affected by product failure, which led to consumer trust crisis followed by media and was needed to be managed. Situation had a negative impact on company’s trademark, which acquired long recovery work by the …
<em>En kvantitativ studie om hur svenska Facebookanvändare i åldrarna 16-25 interagerar med företag på den sociala nätverkssajten. </em>
… possible on social media? This is a quantitative study that focuses on how Swedish Facebook users in the ages of 16-25 interact with companies on the social network. The aim was to contribute with increased information and knowledge about how the users mentioned above interact …
en kvalitativ studie om en politiskt styrd organisations medialiseringsprocess
… thesis was to examine to which extant the politically governed organization, Swedish association of local authorities and local regions (SALAR), has been mediatized. Furthermore the purpose was to examine how SALAR being a Meta-organization affected the mediatization process. To …
En jämförande kvalitativ attitydundersökning om människors användning av sociala medier och dess inverkan på deras liv och umgänge
This essay aims to find out what impact social media have on the daily lives of Swedish people in regard to their usage and sociability. In order to find that out we have performed four group interviews with a total of 16 people from two different age categories that were later …
… to map out the degree of mediatization present in the communication between Swedishpublic service journalists and politicians in the 2014 election campaign. In doing so we chose to look at thepresence of media logic in their communication with each other. Specifically, we have …
En studie om public service på internet
… in Sweden. With this study, we are shining a light on the entrance of Swedish Public Service media on the Internet. The two major Swedish Public Service companies Sveriges Television (”Swedish Television”, also called SVT) and Sveriges Radio (”Swedish Radio”, also called SR) are …
