51 uppsatser · sida 2 av 4
… reports. There are two different technologies used in the present situation, Store and Forward and Live. The difference between them is that at the Store and Forward the reporter sends a complete edited feature back to the news room. When doing a Live the reporter simply …
… use some form of employee clothing or aspecific dress-code for their in-store workforce. The subject is in spite of this poorly investigated,especially in an ordinary retail environment. The purpose of this study was therefore to portray the effectsan introduction of a unitary …
en studie om kunders imageuppfattning av svenska möbelproducenter
… compares the strategic marketing works between producers who have own concept stores and those who uses retailers. In addition to this the customer’s image perception has also been examined. The theories are based on Branding, relationship marketing and Event Marketing. The …
… of factors influence a consumer's behavior and attitude toward a company and a store's selection of brands and range selection plays a significant role in order to communicate a message that attracts the intended audience.It is becoming increasingly common for retail businesses …
En kvantitativ studie om butiksattributs betydelse för kundlojalitet inom Coop Forums butiker i Region Nord.
… därmed fanns ett intresse att inrikta studien mot butiksimage och kundlojalitet till en specifik butik. Med ovanstående resonemang som grund avser studien undersöka vilka butiksattribut som påverkar kunders lojalitet till en specifik butik inom den svenska dagligvaruhandeln …
… fashion is a business strategy that aims to reduce lead times from concept to store and a strategy aimed at satisfying customer needs for the latest trends in a very short time.The purpose of this report is to gain a deeper understanding of what CSR means but also how CSR can …
Fallstudier av Netto och Lidl
… with this essay is to obtain a view over how competitive a low-price-grocersstore is. To achieve the above an illustration of the current situation for low-price-grocerstores will be studied together with how they obtain competitive advantages. Further on we will try to locate …
… customer relations and to get the customer to want to return because of the store’s service. A client who feels secure in the shopping situation could become a loyal customer. The traditional man does not find any pleasure in shopping and therefore wants the process to be as …
en jämförande studie mellan sport- och bygghandeln
… image in DIY retail outlets. By comparing the approach of sports- and DIY stores to brand and product placement, this study aims to bring new knowledge to the DIY branch for improved consumer and product handling. A second related issue this work addresses is the need to move …
Ögonblicket och nuet i filmen och fotografiet
… time (experienced) and in addition, it can run backwards, be contingent, stored and (re)created. The present study examines some aspects of cinematic time, with special reference to the instant, the moment and the present. The strictly defined instant or moment does not exist …
En fallstudie av varumärket Hollister
… marketing based word-of-mouth generated by its customer base due to its unique store concepts. Previous research has shown that this type of marketing strategy is effective and beneficial to the brand equity, a conclusion that is demonstrated to also apply to the survey object …
… fashion company Gina Tricot is able to increase the traffic to their virtual store through marketing online. The paper has a case study design with a qualitative approach. The empirical data are both qualitative and quantitative to ensure a depth and a width to the thesis. The …
Integrering av sociala tjänster
… Wikipedia is an encyclopedia in the shape of a wiki, while Flickr is used to store, organize and share photos. The result shows that the images added someting to the encyclopedia; it became more entertaining and pleasant and the users? knowledge was increased. The relevance of …
? en fallstudie av modeföretaget ”Alfa”
… this thesis is to examine how salesperson control can be exercised in a retail store environment. A case study has been performed on a Swedish fashion company emphasizing the relationship between the company’s upper level management and their retail store operations in order to …
… preferred to receive the information visual through images from the companies stores. The conclusion of the study was that there was a difference between Monkis customers? attitudes and other customers? attitudes to sustainability. It was also possible to distinguish that …
