Uppsatser om sell dialog

2 uppsatser

Ett säljsamtal via webbutik

Visma SPCS

Magisteruppsats · Växjö universitet

The main objective of this thesis is to study how the structures of a sell dialog, via a web shop, should be designed in order to support and inspire the customer. To get the answer to this question I use a qualitative and quantitative method. The qualitative method is applied …

Budskap i förändring

En studie av internkommunikationen vid Sveriges Lantbruksuniversitet

Kandidatuppsats · Stockholms universitet

… descriptions of the actual communication bear more resemblance to a ”tell and sell” strategy, rather than an ”underscore and explore”. Lastly, some central issues are discussed in light of these findings.