308 uppsatser · sida 3 av 21
… of diversity in the public library. The concept of the living library and its rhetorics about prejudices and meetings are analysed from The Living Library Organiser’s Guide, published by the Nordic council of Ministers. The rhetorics are related to the practice in the public …
<em>En studie i hur reklamfilmerna från ICA är konstruerade för att locka kunderna till konsumtion</em>
… analyzed according to the methods of discourse analysis, semiotic analysis and rhetorical analysis. Furthermore, the research compares the analysis made with the thoughts and ideas of Tobias Karlsson, Head of marketing and communications development at ICA to find out how the …
En kvalitativ innehållsanalys av de sju svenska politiska reklamfilmerna inför EU-valet 2009
… Communication, Political communication, Videostyle, Commercial strategies, Rhetoric and Semiotics. Methodology: The survey is based upon two qualitative analyses, a rhetorical analysis and a semiotic analysis. The rhetorical analysis emphasizes ethos, logos and pathos, while the …
En studie i kriskommunikation
… to be strong. With theories like Benoits apologia strategies, Bitzers rhetorical situation and Ryans kategoria and apologia speechset, the analysis of articles of the German mass medium ”Bildzeitung”, clearly mirrors Guttenberg’s tendency to react offended to personal …
En dramatistisk analys av Sankt Crispiani dag-talet i Shakespeares Henry V
The purpose of this essay is to understand the rhetoric presented by Henry V in Shakespeare’s St. Crispin’s day speech. More specifically, it examines the speech from a "dramatistic" point of view, i.e. the way Henry V is labeling agent, scene, act, agency and purpose in the …
en diskursanalys
… developed by the scholar Ruth Wodak. Ruth Wodak has previously analyzed the rhetoric by other European right-wing-populist parties like FPÖ in Austria and has asked for other researchers to analyze the speech used by right-wing-populist and extremist parties to get a better …
Föreställningar om arbetskraftsinvandrade kvinnor i Handelsnytt 1961-1976
… was dependable on its workers language knowledge, which is a large part of the rhetoric inflicting the immigrant articles, it may not mean there were no female immigrant workers in this industry. However the results cannot with certainty claim it to be either way, not the lack …
En retorikanalys av SD-kuriren valåret 2010
… is to see if the Swedish nationalist party?Sverigedemokraterna? use religion rhetorically in their paper SD-Kuriren, and if so,then how? The method used to examine this is called rhetorical analysis. Furthermore, thetheory to explore how religion is used rhetorical is Said's …
… as a political communication-style they claim that one can find this in the rhetoric of political parties. In their study of Belgian politics they found that the extreme-right party Vlaams Block has embraced this populism to a larger extent than other parties. Based on this …
En kvalitativ studie om hur Vitryssland debatterats i Europaparlamentet i samband med parlamentsvalen i landet år 2004 och 2008
… European parliament in association to the elections in Belarus to see if the rhetoric used in the debates have changed. It is found that the rhetoric used in the European parliament after the 2004 election in Belarus are extremely confrontational and the members of the debate …
Syftet med den här uppsatsen är att undersöka hur en biståndsorganisation använder sig av retoriska grepp för att övertyga sina mottagare genom kampanjfilmer. Den här studien är relevant för att kunna förstå hur biståndsorganisationer påverkar mottagarna av kampanjfilmer. I den …
En retorisk analys av H&Ms Conscious Actions Sustainability Report.
… By concentrating on H&M’s sustainability report, as well as conducting a rhetorical analysis, we have been able to focus on the following research questions: ” Why do companies establish CSR reports” ” How do companies gain legitimacy through their rhetorical choices” ” How do …
… to analyse certain succinct statements of Russian leader Vladimir Putin. His rhetorical style in general, and these statements in particular, are distinguishing Putin from other Russian political figures. The statements have survived the test of time and lived on in the media …
en retorisk situations- och genreanalys av tacktalen under Grammisgalan 2015 med fokus på samband mellan verbalspråk och actio ur ett mottagarperspektiv
… Grammy awards. These speeches and their speakers are often described as rhetorically mediocre and there seems to be a notion within the music community that an acceptance speech is personal and without deeper meaning. From a functionalistic perspective on genre, these speeches …
… theory, preferred meaning, semiotics (denotation and connotation), myth and rhetoric (ethos, pathos and logos). The method used to answer the purpose and issues are the qualitative method that uses the theories semiotic and rhetoric to analyze the material. The study's results …
