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… date. However, a repositioning of the brand can also come with risks.We have researched two companies in the fashion- and textile industry ? Oscar Jacobson and Hemtex. We chose these companies on the basis that they recently repositioned their brands, even if the process is not …
… trough a selection of blogs and their publications over a twomonth period. The research describes and determines the key factors needed to execute a blogthat draw readers and advertisers.Design/methodology/approach: The paper presents a statistical analysis of the maincategories …
… main driving forces have been both the needs of the profession and an academic research interest. It is concluded that Rogers??S-curves? as described in ”Diffusion of Innovation” can be used as a tool in order to improve the understanding of when to introduce education in new …
… Renal dysplasia is a heritable disease with an unknown inheritance pattern. Research about the genetic background is ongoing, potentially resulting in a DNA-test. DOGenes in Canada already offers an online test for renal dysplasia in 38 breeds. The Swedish Kennel Club (SKK) has …
… often of minor interest to the forest sector. There is currently a lack of research on sycamore maple, and some of its characteristics have throughout history contributed to a negative reputation in both literature and the forest society. Since broadleaved species in general are …
ett examensarbete baserat på en enkät gjord bland hästägare i Sverige
… matured during the writing of the thesis. It was also established that further research is required. Such research should focus on investigation and evaluation of different treatment measures that can be used with the purpose to increase the welfare of horses in stall …
… Through my design project: illustration of a picture book, I aim to put my research on preference in the context of illustration and design. By using the design project as an applied method for research I have sought to answer how one as an illustrator can apply knowledge …
Many product launches are postponed today, however very little research regarding to customer responses to such events has been carried out. The purpose of this paper is to investigate how people react to a postponed product launch. An experimental study of responses to a …
… an effect on the perceptions on how to lead and motivate employees. Based on research and our empirical results from qualitative interviews at one of Sweden's largest banks, our research questions are:1. Are executives' and employees' perceptions regarding Generation Y in line …
This study addresses the issue of mergers between consulting firms. Previous research has shown that there are specific factors that determine the outcome of a merger and that success is more likely if companies are more similar. The purpose of the study is therefore to define …
… phenomena clutter can be explained by negative priming. Although a lot of research has been made in the field of marketing, many people still claim "all marketing is good marketing", which we intended to challenge. In order to do this a tailored experiment analyzing the effects …
… also reveal other interesting findings that can contribute to this field of research. Since the impact of the brand is still rather unexplored in this field of research, further research is required to establish whether the results are applicable on other product categories …
Hur historielärare arbetar med digital teknik, historiemedvetande och historisk empati inom undervisningen under 2011.
This essay takes its starting point in the research on digital technology and theories on learning to apply the research on history teaching. The theories on learning from Illeris and Selander are used to find out how the digital technology should be used in upper secondary …
informationshantering 2.0?
The present study is embedded in the research field of Personal Information Management (PIM) and its goal is to contribute to this research area by showing information management aspects in untraditional contexts, as in the social networking site Twitter. The aim and purpose of …
Arbetet med mångfald vid kommunala museer, länsmuseer och statliga museer ur ett kulturpolitiskt perspektiv
… there are between civic museums, provincial museums and state museums. My research shows that Swedish museums in general are on their way to work successfully with plurality and establish a plurality perspective in the whole organization. The research also shows that there are …
