Uppsatser om relationship building and management

29 uppsatser · sida 2 av 2

Kan grönt bli till guld?

En studie av miljöcertifieringars värde och utveckling i den svenska bygg- och fastighetssektorn<em> </em>

Examensarbete, avancerad nivå · KTH

… companies think that a certification provides a communication value in the relationship with external stakeholders, credibility through third party review, insurance against future customer requirements, sustainable internal processes and an internal sense of pride among …

Event Marketing som Marknadsinstrument

En fallstudie om Skanska

Kandidatuppsats · Linnéuniversitetet

… and how it can be used as a tool to facilitate brandbuilding and improve relationships. We have come to the understanding that Event Marketing is in the course of constant development. It seems like Event Marketing as a marketing tool is starting to get its well-merited position …

Hur uppfattas företagets service av slutkonsumenten? :

Examensarbete · SLU

… supplier and customer, to promote a positive and social energy in their relationship. To keep existing customers loyal, and encourage new customers, it is important to provide a greater excellent customer value for the customer. It is up to the management team to be clear on the …

Tailor-made

En studie om skräddarsydda produkter på internet

Kandidatuppsats · Högskolan i Kalmar

… products on the internet, can work with their marketing and their customer relationships. The study will answer the purpose from a service management perspective and there will also be presented theories from an Electronic Commerce perspective. The starting point for this study …

Innovation

Utvecklingskapitalbolagens påverkan på sina portföljföretag

Magisteruppsats · Linköpings universitet

… of innovation gives entrepreneurs the reason to prior to the commencement of a relationship with a venture capitalist, obtain necessary insights regarding the influences such a relationship may have, in terms of innovation. Purpose: The purpose of this thesis is to scrutinise …

Revisorns rekommendationer till mindre företag i valet mellan K2 och K3

Masteruppsats · Högskolan i Halmstad

… the business? unique situation. The situation of a business is affected by the relationship to stakeholders and the financial position of the business. Two starting points have been identified which is the basis when the auditor view the business? needs and recommend a …

Visualizing Innovation Capital

A Case study of Technology Transfer and Biomedical start-up

Magisteruppsats · Lunds universitet

… where an entrepreneur can build its own human capital, structural capital, and relationship capital. The forms of capital interact and thus create value, herein considered as innovation capital. Whilst the interaction is increased, the ability of renewal is improved and results …

Röhnisch

En marknadsundersökning gällande klädval, lojalitet och positionering.

Magisteruppsats · Uppsala universitet

… increase has been seen since the realization that by building strong customer relationships it is much easier to reach these through the marketing communications that are put in effect. There are also a number of upsides to enlisting the customers at an early stage in product …

Expander

En studie av Expanders kommunikation och varumärke

Kandidatuppsats · Linnéuniversitetet

… we studied communication and brand building, focusing on brand management, relationships and integrated marketing. Here we drew the conclusion that all these areas are important for a company, especially in the Business-to-Business marketing in different ways. Many of the parts …