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En kvantitativ innehållsanalys av enkäter i tre svenska dagstidningar åren 1997 och 2007.
The purpose of this BA-thesis was to study how three daily Swedish newspapers use a specific type of exemplars, which are recognized by a number of attributes. A photograph of the person that is interviewed always illustrates this type of exemplars and at least two persons are …
Strukturer i fyra svenska nyhetstidningar
… The factors are tested by using multiple regression analyses. Four Swedish newspapers have been selected for the study, two morning papers, one evening paper and one free daily newspaper. The representation is measured by the number of articles retrieved by searching a database …
med en trend som hävstång
… we show how brands can make use of trends in a brand establishment. This paper is written from a qualitative approach. Through both structured and semi structured interviews, we obtained valuable information from our respondents. Our frame of reference and empirical foundation …
En studie om rapporteringen kring FRA-lagen i Dagens Nyheter och Svenska Dagbladet ur ett objektivitetsperspektiv
… to examine what expressions for objectivity there were to identify/find in newspaper journalism’s report about the FRA-law during the period 2008-06- 13 to 2009-10-14. We choose to analyze ten articles from the morning paper Dagens Nyheter and Svenska Dagbladet, five from each …
En studie i hur Sverigedemokraterna representeras i två svenska tidningar
… how the political party Sweden Democrats is represented in two Swedish newspapers. The study included a national newspaper and a local newspaper, Aftonbladet and Blekinge Läns Tidning. We studied 35 articles from both papers, from 2005 and from 2009. We analyzed the texts using …
en praktisk tillämpning av redesign
Purpose/Aim: The aim of the paper is to study the periodical Blå Bandet and its structure, typography, layout and design and how the periodical can develop by a redesign. Material/Method: I have interviewed the editor of Blå Bandet and studied literature about the market of …
This paper evaluates the effect of exchange rate risk on the sum of bilateral trade. To distinguish the effect between different types of countries, two groups are defined: advanced and developing economies. Economic theory on exchange rate risk and trade proposes ambiguous …
En studie av högläsning för personer med demens
The paper describes a study on reading aloud to a group of four women with mild or moderate dementia living in a nursing home. The purpose of the study was to examine what reactions the reading aloud creates and if the reactions are different if the literature is written in …
en studie av FN:s intervention i forna Jugoslavien
… about humanitarian intervention in a globalized society.The purpose of this paper is to examine if intervention can be justified in a sovereign state and how it can be justified. The expected outcome is that conclusion can be drawn from the specific case with United Nations …
Analys och betydelsen av rekryteringsprocesser
… for hiring the right person for the right position. The information for this paper has been collected through interviews and literature which concerns this subject. Theories have been used to explain the entirety of an organization, why recruitment is needed and how recruitment …
En fallstudie av Ferrosans varumärkeskommunikationsstrategi
… is to test four different hypotheses from the aspect of the title of this paper. H 1 Consumers trust the pharmacy employees? advice and suggestions for their purchase decisions more than the brand awareness they have received through the companies marketing communication H 2 …
Rådande trender inom media : En analys av en framstående designtrend
This paper is to identify and analyze a new trend which we believehas taken off, based on qualitative interviews and analysis of three productions which we have been involved in during a practiceperiod of two months with a production company in Stockholm. This essay intends to …
En jämförelse mellan tidningsannonser och internetbanners
… study. From every type of business, one advertisment from magazines or newspapers and one type of internetbanner have been chosen and have resulted in a total of five pair of matches which has been analyzed with an image analysis model. The result of this study clearly showed …
This thesis paper presents experiences and views on collaborative writing from interviews with university students. Analysis of these interviews, focusing on problems with coordination and technological tools, shows that problems to some extent can be avoided with knowledge of …
A workplace study on the use of technical tools and social praxis in the collaborative work at two smaller design-companies.
This paper presents the results of a workplace study of two smaller companies in the design industry. The core issue has been to investigate the companies use of technical tools and to what extent social praxis influence the daily work. The methods used are based on a …
