196 uppsatser · sida 10 av 14
… It was important to understand how consumers and businesses think about packaging and its function. The result was five different packages, which together cover much of the need for the Gotland crafts and souvenir market. The packagings are sparse in the form and have the …
… articles. Difficulties to access different types of pharmaceutical packaging, or to remember when to take their medicines are difficulties the elderly encounter. Cultural and socioeconomic differences become apparent. Lack of communication between doctors and the elderly person …
… Vi har genom ett kvalitativt tillvägagångssätt genomfört en fallstudie på SCA packaging Sweden AB, division Förpackningsservice i Värnamo. De tillverkar, utvecklar och marknadsför förpackningar. Vi utförde djupintervjuer med samtliga säljare, innesäljare samt regionchefen på …
… dosing bin (DB), mixer (MX), pellet making (PM), cooler (CL) and finished feed packaging (FF) along with storage bin of poultry farms. The results showed a 65.8% average contamination rate in the feed which was considered as an alarming situation for the poultry feed industry of …
Framtagning av ett produktkoncept till en adventsljusstake
… is satisfied. Finally, recommendations, which included some requests for packaging, were documented.
… by introducing bank bundles. Since most banks offer similar services, the packaging and framing of the bundles have become increasingly important. In addition, several studies have shown that customers can easily be influenced by the use of "free" products. This thesis aims to …
… is not uncommon that the only facts that can be acquired are found on product packaging and from contact with the store´s staff. The purpose of this study is to examine how the stores existing informative communications influences the information search of the consumer. Our …
In this essay we have approached the problem with retailer brands that copy marketing leaders to get consumers attention in the storeshelf. We have sought to explore how much a designed package would change the consumers opinion of a brand and if this effect is different …
en jämförande studie av visuell kommunikation i omslagen till <em>Män som hatar kvinnor </em>och <em>Niceville</em>
This thesis is about covers of books and DVD movies. I have tried to find out if the visual communication of the covers differs between the book and movie with the same story. Do they appeal to different target groups? I have also been trying to find out what designers can do to …
Vad tjänar varumärken på att bryta mot etablerade färgnormer?
Problem: Färg har en stor associativ inverkan hos individer och är därför en viktig faktor vid varumärkesbyggande. Inom olika produktkategorier finns starkt etablerade färgnormer som följs men nu ser vi en utveckling på den svenska marknaden där etablerade färgnormer börjar …
hur visuella element påverkar konsumentens prisuppfattning
Titel: Att förpacka ett pris Examination: 2012-04-21 Ämne/kurs: Kandidatuppsats, Medie- och Kommunikationsvetenskap, 15 hp Författare: Johan Ahlstrand & Patrik Olsson Handledare: Mikael GullikssonNyckelord: Förpackningsdesign, prispositionering Syfte: Syftet är att undersöka tre …
… different events. For those customers who are not familiar with Brunneby, the packaging design is the main channel of marketing. One noticed dilemma in the stores is the transportation package that in some stores are placed on the shelves to expose the products, although the …
… different events. For those customers who are not familiar with Brunneby, the packaging design is the main channel of marketing. One noticed dilemma in the stores is the transportation package that in some stores are placed on the shelves to expose the products, although the …
… different events. For those customers who are not familiar with Brunneby, the packaging design is the main channel of marketing. One noticed dilemma in the stores is the transportation package that in some stores are placed on the shelves to expose the products, although the …
… different events. For those customers who are not familiar with Brunneby, the packaging design is the main channel of marketing. One noticed dilemma in the stores is the transportation package that in some stores are placed on the shelves to expose the products, although the …
