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… are not. The heterogeneity among these forest owners creates problems for market actors that want to aim marketing messages to catch their interest. This is the problem background to the task that was provided to us as an investigative masters thesis for us. Their request was a …
… To be competitive in a changeable environment, as the video surveillance market, in a time when the company and the market grow with almost 40% yearly, the sales organization must be well trimmed and effective. Knowledge about customers? needs and what makes success are …
- en utvärdering av marknadsföringsstrategier
… VT-2007 Nyckelord: Lojalitet, Word-of-mouth, Involvement theory, Marketing mix, Medicinteknisk verksamhet, Medicintekniska avdelningen analys på Karolinska Universitetssjukhuset. Syfte: Syftet är att utvärdera om MTA-analys marknadsföringsstrategier skapar lojala kunder? Metod …
… the cause for abnormal earnings by dividing transactions after company market value, size of the trade and type of insider. A quantitative approach using the market model have been used. We have conducted an event study over two short term event windows. We conclude that …
Vårt syfte är att studera svenska konsumenters uppfattning om cause-related marketing på den svenska marknaden samt om detta påverkar deras köpbeslut. Undersökningen avser de CRM-kampanjer där företag samarbetar med välgörenhets-organisationer och tar fram specifika produkter …
? En studie av generationerna Y samt 55 plus
A segmented market, according to traditional methods, appears increasingly difficult in mature consumer markets. A common explanation is that the mature markets are often characterised by over-supply which results in a great variety of choices for the consumer. Furthermore, the …
analys av slakt-, styckning- och charkföretag
… strategies analysed in the study are "contracting", "certification", "local market - sales" and "local market - supply". The empirical data collection was made by a survey which was sent to 248 companies in the Swedish meat processing industry. The information from the survey …
marknadsmekanismers inverkan på hemtjänstpersonalens arbetssituation
… in elder care since the 1980's and many of those have been influenced by market mechanisms. The purpose of this study is to examine how the implementation of these market mechanisms has affected three important aspects in the work situation for personnel. These aspects are …
The bank market for farmers in Sweden is dominated by Swedbank and Landshypotek. One of the most aggressive challengers is Länsförsäkringar Bank, which in 2009 had seven per cent of the Swedish bank market for farmers, but 57 per cent of all new lending. This paper deals with …
En undersökning om direktreklamens utvecklingsmöjligheter
… här förslaget är något som både företagen och kunderna tjänar på i längden, då modellen bidrar till en win - win situation där båda parterna till slut blir vinnare.
En utredning kring brister, problem och lösningar
… to agreements. There are rules prohibiting this kind of actions in the Swedish marketing law (MFL). In order to find out what constitutes this forbidden kind of agreement-entering according to the Swedish Market Court, an analysis of seven cases settled between 2002-2009 and …
i svensk marknadsrättslig praxis
… to agreements. There are rules prohibiting this kind of actions in the Swedish marketing law (MFL). In order to find out what constitutes this forbidden kind of agreement-entering according to the Swedish Market Court, an analysis of seven cases settled between 2002-2009 and …
… due to redundancy, the rules functions according to the Swedish labour market and which other alternatives that exist besides the priority rules. The alternatives to the priority rules which are introduced in the essay are the Danish Flexicurity-model and a proposal from the …
… 3. The launch ofIFRS 3 means that the companies listed on the Swedish stock market are now obligated to a largerextent, than before to account for obtained intangible assets instead of reporting them as goodwill when acompany acquisition is carried out. This paper aims to …
… was interviewed. The study does delimitations of macro factors, such as market fluctuations, interest rate fluctuations, financial crises, the rules of lending institutions etc. For the validity of the report to the client, property value in terms of market value and return …
