783 uppsatser · sida 24 av 53
Varför PR och reklam inte kan mätas på samma sätt
… as opposed to advertising, perceived to be inexpensive. There is a proven long term correlation between high quality and brand profitability.The results show that PR and advertising do not have the same effects on consumers and that the two communication tools can not be …
En fallstudie av reklambyråer
… in medium - sized advertising agencies. The advertising business has a long history of close customer relations and advertising agencies strongly depend on new customers. A problem that exists in a relation between the two is mainly lack of loyalty from the customer. The income …
en fallstudie av Proud
… PROUD can expand on both market- and business level to succeed. To build a long-term involvement and create loyalty between the company and consumers some form of exchange of knowledge and response must be a part of a successful business. To create a company based on a lifestyle …
… and the competition in the market-place is becoming ever tougher. To gain the long-term confidence of customers, not only the best businesses, but also the best supply chains are required. Volvo Cars is experiencing a changing competitive situation and their retailers are having …
En studie av Företagsekonomistudenter på Södertörns Högskola
… where the numbers of college educated people are increasing and to that, the long-term educational programs are becoming more common, this becomes a serious problem for the future of Sweden. Among the young and highly educated there are the business graduates, which in theory …
En analys av lagförslagen till svenska dokumentationsregler i propositionen 2005/06:169
… legislation will in turn increase the aware-ness and predictability in the long-term.
Fyra värmländska varumärken och deras koppling till regionen
… with their brands, but they can still get better. Working with brands is a long-term work and the result can not be shown directly. Economic resources and old traditions limit the divisions which work with marketing and their possibilities to develop the brand in becoming an …
- ett sätt att tydliggöra lärande
… freely and in confidence, the conference should lead to a forward looking and long term plan. The parent-student-teacher conference should presume equality amongst the parties. The intention of this paper is to illuminate how the conference can be a way to clarify the process of …
Med Nya Wermlands-Tidningen som exempel
… as the leading newspaper in the county, but it’s a good investment in the long-term to further develop the website partly to get hold of the younger generation of readers who doesn’t have a strong tradition of reading newspapers. Furthermore, the website is in need of a more …
… contribute to an improved relation between exporter and importer. To improve long-term relationship satisfaction, exporters are advised to not only ensure a generally high satisfaction level within the trade relation, but also to hold a high frequency of personal meetings …
En utopisk vision eller realistisk framtid?
… to see the quality of the place and its necessary conditions. A holistic and a long-term thinking are to prefer in sustainable planning. A more structured planning tool can dissolve these problems. Sustainable urban development is in on its way forward, and more countries pay …
… for reflecting on new ideas. The historic role of the Swedish Government as a long term and demanding customer of military aircraft systems has over the last years shown less significance. The Government now has to play the role of co-operative link between the industry and the …
… a considerable part by knowing the burden of nursing. The qualification for a long-term effect in nursing is empathy and consideration for the patient. The study will increase the nurse’s understanding to give a good and supportive care to the family.
… questions of the ability of global governance to co-ordinate and implement longterm solutions without assistance from centralized and hierarchic structures based on government. The aim for this thesis is to illustrate the current conditions for well-functioning networks of …
… written in cooperation with Länsstyrelsen Dalarna as a part of their regional long-term goal to improve the region's proactive risk' and crisis management. The study is based upon 12 semi-structured interviews with local urban architects conducted during the summer and autumn …
