10 uppsatser
… retaining relationships with consumers. Despite companies' extensive use of influencer marketing in order to promote and create brand exposure within Generation Z, there is a lack of sufficient research on influencer marketing’s effect on brand loyalty. Therefore the purpose of …
TikTokifierade varum?rkestrategier. En kombinerad kvantitativ och kvalitativ studie av hur svenska modef?retag utformar inneh’ll i relation till plattformskultur p? TikTok
… as examining how users experiencethis type of brand content, comparing it to influencers videos, or exploring how topics likesustainability are communicated within the same platform culture.
milj?hj?ltar eller konsumtionsdrivare. Analys av secondhandappars inverkan p? unga vuxna kvinnors konsumtion
… apps, including frequent push notifications, targeted advertisements, and influencer collaborations, may lead to increased consumption. Overconsumption causes significant environmental damage, and while the secondhand market can mitigate these effects by extending the lifecycle …
M?jligheter och Utmaningar
… till att bli mer digitala. Utvecklingen skapade en ny del av n?ringslivet d?r influencerbranschen idag har v?xt sig stor. Livsstilskonsumtionen som influencers bidrar till medf?r h?llbarhetsutmaningar s?v?l socialt som ekonomiskt och ekologiskt. Idag saknas tydliga riktlinjer …
… med uppsatsen var att unders?ka de strategier som skapar l?nsamhet f?r ett influencergrundat f?retag, samt de faktorer som p?verkar kundens k?pbeslut, kundlojalitet och uppfattning. I tidigare forskning ses skapandet av starka varum?rken med influencers som grund och kundens …
… importers, interaction and resource based factors are considered the largest influencers on the exporters? willingness to adapt to the importer. Although all factors, such as cultural differences and international experiences, have some influential value, an optimized …
- och fyra andra medaljer i det svenska moderacet
The fashion market is highly dynamic, and characterized complexity, abstract phenomena and creativity. Further, differences between factors such as gender, countries and social classes pose increasing challenges to fashion companies and researchers active within this area. In …
En kvalitativ intervju-studie om gymnasieelevers uppfattningar om betyg och bedömning i idrott och hälsa
… that is coveted. One can then choose to call them ambassadors, innovators, influencers or opinion leaders. It is very important that these individuals have the ability to influence specific target groups and that they are committed. They should also be willing to try new things …
Med individen som insats
… that is coveted. One can then choose to call them ambassadors, innovators, influencers or opinion leaders. It is very important that these individuals have the ability to influence specific target groups and that they are committed. They should also be willing to try new things …
Hotet mot den liberal demokratin
The purpose with this essay is to find out if neo-fascist connection will change the next generations citizens (in this specific case ninth graders) opinions about a specific political party. In modern day Sweden, only one political party stands for political ideas that can be …
