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In this degree project a study of the importance of a graphic identity to companies has been done. A questionnaire among small companies in Dalarna has beenmade. From this, three sets of graphic profile-program have been formed andthese are suitable for new companies. Finally a …
Visual identity Jönköping Bandy
… reflect on the proper values of the association. The intention was: ”Through graphical design, we want to convey Jönköping Bandy to a larger amount of people, and get increased knowledge in graphical idiom.” and was torn apart into these three questions: What core values does …
En studie över musikestetelevers tankar kring sitt gymnasieval
… reflect on the proper values of the association. The intention was: ”Through graphical design, we want to convey Jönköping Bandy to a larger amount of people, and get increased knowledge in graphical idiom.” and was torn apart into these three questions: What core values does …
En explorativ studie om processen att föra?ndra ett företags grafiska profil
… there are companies today who make the choice to change an already well-known graphic profile. This phenomenon is what underlies this essay’s problem statement: Why does a company with an already well-known graphic profile choose to change it and how does the process behind the …
Företags drivkrafter bakom grafiska profilbyten
Graphic profiles are a part of companies? brand expressions. The graphical values reflect the brand values the business wants to convey. They consist of different graphic elements such as logo, company sign, colour schemes, templates, rules, fonts, pictograms, formats and …
… customers. Part of branding is to create a visual appearance which is called a graphic profile and contains information on for instance a logo, colours or typography.The objective of this thesis was to create a graphic profile for Stjørdal Tannhelsesenter that could serve as a …
Arbetet med att ta fram en grafisk mall till en specialtidskrift från STARK Magasin, samt en diskussion om hur båda tidskrifterna kan göras om till e-format
The goal with this project was to develop a graphic template for a new magazine about running, STARK Löpning. Besides the looks of the graphic elements, sections in the magazine would be developed. Finally, a discussion is made about how the magazine can be remade into an …
Att ta fram en design av en webbplats med en grafisk identitet ur ett marknadsperspektiv
… design for a food event. The concept designincludes interaction design, a graphic identity and digital strategies in a website that all togheter creates astartingpoint for the branding of the event. In the creation of the logotyp which is as part of the graphicidentity it was …
… brand, you need a clear identity,and it will be strengthened by for instance a graphic profile. This project includes a theoretical partabout corporate identity and graphic profiling, and a description of the work with the graphic profile ofEM-loppet. The aim with this project …
… parallel to the practical work within the subject »Corporate identity through graphicaldesign«. In this study deeper research has been made concerning the establishment and manifestationof a corporate identity and its program. The knowledge given from this study has been put …
… The conclusion is that theories from place marketing can be valuable tools for graphic designers, and would benefit from being explored further. Several strategies in place marketing function, mainly those relating to environment and architecture, can be of direct benefit to the …
… Karin Park is an identity investigative project, to createa new interesting graphic profile for the ar tist Karin Park. Her newsound has taken her to a new kind of genre, where some standardsexists. The project creates a unique identity with logotype, ar tworkand package design …
… less abandoned or anachronistic formats, materials and printing methods in the graphic design area. The result is a visual identity that is built upon materials and methods of production rather than specific visual elements. The work is to be seen as a tribute to the small …
En studie om Folkbladets layout
… is currently in need of a new layout. The employees often deviate from the graphic guidelines that exist at the company today, due to that it doesn’t feel contemporary, but also because they don’t appreciate the appearance as it is today. This thesis is based on a study of the …
En beskrivning av de kritiska variablerna vid byggandet av en varumärkesidentitet.
… of the study is that brand identity is based upon two variables, message and graphic design. These two can be further divided into several themes that are critical to the process of creating a brand identity.
