159 uppsatser · sida 11 av 11
… research about contextual effects on advertising has mainly focused on the editorial context, while advertisements' broader context has been overlooked. This paper aims to take a broader perspective on advertisement context. Its purpose is to get an understanding on how physical …
En studie i representationer av genus i tidningen Frida 2013
… attribute. That is not only perceived visually, but also reinforced by the editorial text. The result also shows us that the celebrities shown in the Frida is a very homogeneous group, with very similar attributes.
Litteraturdebatt i tidskriften <em>Samtid och Framtid</em> 1944?1949
… terms of the debate in the magazine were changed after a power struggle on the editorial level. Thus, the magazine never became the influential arena for literary discussions that it first had potential of becoming. With its initial focus on how to construct a new post-war …
En kvantitativ innehållsanalys av genusrepresentationen på sportsidorna i Sveriges största lokala- och regionala dagstidningar
… The study uses a quantitative content analysis and the result is based on editorial material from six randomly selected newspapers in 18 randomly selected days. We have analyzed 2005 separate units in 108 copies of newspapers. The study shows, as in previous studies, that the …
En studie av framing inom lokal sportjournalistik
… amongst other factors. Because of these observations we noticed that the editorial staff both contributed to creating a local imagined community and that they were a part of it themselves.
Kundrelation och varumärke byggs när redaktionellt material anpassas för både tryck och webb
… companies customer magazines only one, Ikeas Live magazine, fully re-used the editorial content from the printed magazines on their digital platform. The interviewees were six readers of Ikeas customer magazine Live and two experts from a Stockholm based content firm. After the …
… Laclau and Chantal Mouffe. The empirical material consists of 27articles and editorials publicized in Swedish newspapers between January 2011 and November2014.The result shows that the polemics manifested in the debate are based on different ideas aboutgender, ethnicity and …
Att skapa en roll på marknaden
… a role: 1) A defined niche or 2a) Trust ? pertaining to respected authors or editors, and 2b) Trust ?pertaining to the personal qualities of the entrepreneur. These Entry Resources permit the new publisher to establish relationships with selling authors and bookstore chains …
En jämförelse hur den indiska tidningen The Hindu skrev om ämnet hiv/aids och hiv-positiva personer under 16 dagar år 2005 och 16 dagar år 2007.
… at The Hindu was interviewed so that we could learn more about how the editorial staff on a newspaper work and what they should have in mind when they write about the subject. He told us that the newspaper didn’t have any written guidelines to follow when they made an article …
