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… for B2B companies, where the program's only task is to find interested customers. Contribution of the thesis: We have found that the relationship between company and customer are essential for profitable sales in the B2B and that CRM-system facilitates the work with …
- vart är utvecklingen på väg?
… at the third generation. It will be difficult for physical retailers to retain customers. Interest in countries such as Vietnam, Malaysia and Egypt will increase. Suggestions for future research: ”A study of the physical dealer prospects” and ”Studies on the consumers” …
En studie av Löfbergs Lila, ZOÉGAS och Classic
… this is simply the consumersoverall negative feelings and the lack of loyal customers.Keywords: Brands, strong brand, brand identity, brand image, CBBE-model, Löfbergs Lila,ZOÉGAS, Classic.
<em>En jämförelse av två storbanker i Sverige med fokus på flexibla styrmedel.</em>
… interested in not just the financial results but the non-financial, such as customers.
<em>Betydelsen av leverantörens corporate image vid köp av kunskapsintensiva </em><em>IT-konsulttjänster.</em>
… Therefore it is important to continually work on relations with existing customers to retain a good image. A buyer can perceive a knowledge based IT-service as a low involvement offer but still fear the fact that it involves many risks. A supplier’s strong corporate image can …
Om världsmedborgarskap som pedagogiskt ideal
… themselves effectively, to convince and get across their message to their customers. Marketing is an extensive process in which different factors must be taken into account. A company must know what the coustomer needs in order to get through to them. In addition for a company …
En fallstudie om bilden av Sverige internationellt
… themselves effectively, to convince and get across their message to their customers. Marketing is an extensive process in which different factors must be taken into account. A company must know what the coustomer needs in order to get through to them. In addition for a company …
En studie av elbilsladdning i Sverige
… is that the geographical site of a stakeholder affects what type of charging customers demand. Consequently, the required charging equipment and the necessary financial investments are affected in different ways depending on the characteristics of a particular stakeholder …
????-En empirisk studie av svenskt respektive amerikanskt bistånd
… other, it also has had an big impact on how companies communicate with their customers and consumers. Today you cannot only communicate a ?promise to your costumers and consumers you also have to ”deliver” what it is you promise. Strategic communication is today not only to …
En omvärldsanalys på svenska företags strategiska kommunikation
… other, it also has had an big impact on how companies communicate with their customers and consumers. Today you cannot only communicate a ?promise to your costumers and consumers you also have to ”deliver” what it is you promise. Strategic communication is today not only to …
<em>En studie om betydelsen av det personliga varumärket i professionella sammanhang i dagens samhälle</em>
… a necessity for survival in the tough competition about the jobs and the customers. With Internet and social media as a natural element in our society, we also have to relate to these channels when it comes to communicating ourselves. Purpose The purpose of this study is to …
En studie i hur marknadsföring och varumärkesbyggande med fokus på nationalitet fungerar och uppfattas
… nationality, and also study how this kind of marketing is being perceived by customers and non ?costumers. Method: The research is conducted through personal interviews with representatives from IKEA and MediaMarkt and also focus group interviews with an association test …
… have had difficulties in maintaining its credibility and reputation for many customers. With the social media, SAS could easier establish a dialogue and help their passengers.
Kommunikation mellan avsändare och användare
… have had difficulties in maintaining its credibility and reputation for many customers. With the social media, SAS could easier establish a dialogue and help their passengers.
En studie om hur museet kan öka mångfalden bland besökarna.
… have had difficulties in maintaining its credibility and reputation for many customers. With the social media, SAS could easier establish a dialogue and help their passengers.
