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En studie om den offentliga statistikens möjligheter inom svensk e-handel
… that e-stores uses keywords, based on its own products or services, to attract customers through web searches. These keywords can also point out attributes for the customer that the e-store wants to be associated with. In general, safety of e-businesses payment- and delivery …
… to four years and a number of them has been offered stationary employment at customers. All of them have turned them down with the justification about them being comfortable in the recruitment agency business and that the customer has not been appealing. Our conclusion is that …
En fokusgruppundersökning om Uppsalastudenternas bild av organisationen och dess sätt att tilltala dem
… of 15 informants have been conducted. One group contained students that are customers of Studenthälsan, one group contained only students that use anther training facility, and a third group was a mixed group which combined both students training at Studentälsan and elsewhere …
En analys av Borkas och BayIcons kommunikativa arbete i relation till WJOS
… the opportunity of a dialog. The dialog is a good way to get in touch with the customers. Both Borka and BayIcon use a strategic way of working with communication, which emphasizes that communication is created in a dialog between the customer and the company. The biggest …
… this area we hope to contribute to improve the information communicated to the customers so that they can feel safer when consulting a real estate agent in this matter. Our main question in this thesis is: How much knowledge does tenant owners and tenant owners to be have …
En undersökning av Internetbaserade resebyråer
… acting on a consumer market are working towards creating added value for their customers. If that is the case, how and why do they use such a mode of operation. The theoretical framework was based on Grönroos´ ”Augmented service offering”, which treats added value as an addition …
Hur påverkas företaget?
… thesis is about how a celebrity can be used in marketing to affect a company's customers. The essay is facing the fashion retail industry, where three companies, Lindex, H&M and MQ, has been studied and compared. Lindex is using celebritiy Emma Wiklund by an internal …
En fallstudie bland företag i Sundsvall
… channels in an increasing extent, in order to reach bigger markets and more customers. Multiple channels result in an increased risk for channel conflict. This essay is an exploratory and descriptive study with the purpose to explore some companies? channel conflicts on the …
förslag på differentieringskoncept för nya aktörer på den omreglerade apoteksmarknaden
… Apart from the theory, the study is based on interviews with pharmacy customers and experiences from former pharmacy market deregulations in some of the other Scandinavian countries. The result shows that a differentiation concept that could work in a shorter perspective is a …
En fallstudie av Rosa Bussarna
… the case itself. We have completed seven interviews, including personnel and customers to the Pink Caravans as well as two external respondents from within the travel industry, which have then given us a basis for our analysis. The last two chapters of the essay regarding the …
- En studie om Public Service i ett förändrat medielandskap
… where the right approach is vital for keeping as well as attracting new customers. Public service is an issue under current debate and its future role in the media industry has been brought into question. This survey investigates the roll of public service in Scandinavia in a …
… is to analyze and clarify how a number of shops work to influence their customers” in-store buying behaviour. We would also like to analyze and reflect on how and to what extent these shops use the customer’s senses when trying to influence buying behaviour. Method We have …
? Hur lyckas man som småföretagare på Internet
… Two of the companies are classical web shops that sell products to their customers and the last one is a site with articles about hardware and IT business in general. The company that provides articles receives their incomes from advertising sales. The results from these …
en etnografisk studie i en mobilbutik
… if so, what are they? Are mobile purchases driven by lifestyle factors and do customers try and create identities when purchasing new mobile phones? Material/Method: The study employs an ethnographic method when trying to answer the posed research questions. I have under a …
En studie om bostadsannonsernas utveckling i tid och rum
… impact on how the agents have created the text in the advertisments to entice customers.
