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… that would have been spent in developing a similar patent with same level of customer utility under the same cost structure condition. The marked based approach aims at comparing transactions comprising similar intellectual property rights and principally using the same pricing …
… company. The effects visible in two underlying aspects, line of products and customers, which after management of these leads to higher profits for the company.
lönsamhetsbedömning av bolagets distributionskanaler
… related insurances to the company. The business market department reaches its customers via three distribution channels: own sales, bartered sales and a newly started direction: franchise. This direction started in 2006 in Östgöta Brandstodsbolag and the franchise direction is a …
Hur svenska storbanker verkar för att säkerställa kontinuitet och lönsamhet inom studentsegmentet
… Also, educational variables does not influence the banks as they segment their customer base and the student-centred offerings within the banking industry is to be deemed as being standardized rather than differentiated.
En fallstudie
Kundrelationer är ett hett diskuterat ämne i dagens kraftigt konkurrens-utsatta företagsklimat. Starka kundrelationer är viktigt för att stärka företagets lönsamhet. För att skapa starka relationer krävs att företagets resurser används rätt. Kundportföljanalys (KPA) är en modell …
… information found in web shops to lead them to purchase. This is to increase customer satisfaction online. Our aim is to increase the understanding of what the customer needs in form of product information to feel safe when buying clothes on the Internet.Our quantitative study …
en fallstudie av kommunikationsprocessen mellan ledning, anställda och säljbolag på Alfa Laval AB
… competitive strategies, such as low pricing, is not sufficient today as the customer is inquiring something more than just a good product. Higher demands are presented on an accurate, well functional, communication between customer and companies, as this has become an important …
… these days. Storeowners have been forced to try something new to attract customers. One way to accomplish that is to add private labels to the assortment. There are several benefits with these labels; its higher margins for this type of brand and the brand can also strengthen …
… are important aspects that should pervade conduct toward colleagues and customers. According to our survey, the customer is imperative in business relations and the employees should therefore perform situational in accordance to the customer’s expectations. A conclusion could be …
… focus on service development in order to offer attractive solutions to satisfy customers changing needs and stay competitive. This paper focuses on service development at Scandinavian Airlines. The aim of this case study is to examine the sources of information used in service …
… and thus be seen as a competitive advantage. The company's brand image is the customer's perception of the brand and is something the customer creates on his own. A different picture of the company may then occur because individuals have different perceptions about a brand.Gina …
When patrolling grocery stores, customers engage in a purchase situation where they face great amounts of information, whereof price is one. This paper intends to shed light on the price information search behavior that customer's exhibit before choosing their products in …
ekonomiska och organisatoriska aspekter
… what the refining industry asks for. Furthermore, a good relationship to the customers is of importance to create a long-term profitability.
undersökning, analys och trender inom svensk sågverksnäring
… benefits and the supply chain Sandvik wants to become more acquainted with its customers. Improved feedback means that Sandvik will be able to develop its products in a customized direction. This thesis is a tool for educating and developing sales staff. As a support a …
En undersökning om projektledning som utförs av små företag inom konsultbranschen för IT-lösningar
… manager carry out their projects to create successful solutions for their customers? Purpose: The research has the purpose to analyze and review how IT-consults in small companies work and lead their projects to create profitability for the company, which leads to a good …
