342 uppsatser · sida 17 av 23
En uppsats om hur produktengagemang och motivation påverkar inkongruent marknadskommunikation
… in an unexpected way. The use of incongruent market communication and by creating a discrepancy between a well-known brand’s advertisement and brand scheme, which is already established in customers? minds, is one way to be different. Two factors that influence how consumers …
En fallstudie över identiteters respektive kommunikationens påverkan på fusionen mellan Företagshälsovården AB och Managementkonsulterna AB
… between the different parts of the organization, affects the possibilities of creating a successful merger. Last we want to point out the importance of looking at the human side of mergers and not only the financial side. Enjoy your reading.
En samhällsekonomisk bedömning av lobbyverksamheten i EU
… is regarded as rent-seeking - an attempt to capture existing wealth instead of creating new wealth. The competition for political influence is regarded as the main cause of inefficient allocation of resources. Becker, however, has a different view and states that the competition …
en fallstudie gällande positioneringsvalets emotionella aspekter och konsumenternas uppfattning
… consumers has been reached and this is something we see as a prerequisite in creating a long term relationship. The aspects we use as part of this framework is of an emotional, informative and trust inducing nature. They are then applied to the empirical material put forth by …
en intervjustudie kring en organisations kommunikation gällande strategier och mål
… Corporate communication strategies have a central role in disseminating and creating meaning to the organizations? visions, strategies and goals. But many employees do not know the organization’s overall strategies and goals, nor how well the organization achieves these. The aim …
… 1900th century by a man named Howard Ebenezer. This way toplan a city is about creating buildings in a reasonable size where every house has itsown garden. There is beyound this several other qualitys specific for garden citys.When it comes to ecological planning the lack of …
… c-code, and thus doesn't handle code written C++. The task has been solved by creating an automatically generated lexer with Flex and Bison rules in Visual Studio. There after a limited parser has been developed which purpose is to process the lexemes which the lexer generates …
… on the occasion of G-Man Tools AB wanted to improve their product range by creating a saw that complement their range of quality saws. They have a similar product today, but they do not manufacture this product by them selves and it is not directly targeted against garden use …
… on the consumer, an investigation of the Swedish market for organic foods, creating and defining a brand, and designing a cohe¬rent packaging concept for a product line which communicates the brand’s values and appeals to the intended target group.The project resulted in …
… Chief MarketingOfficer, at Oscar Jacobson.We have realized that the value creating process is complex. Allparts within a company need to be pervaded with a clear andconsistent message. After our empirical investigation of OscarIIJacobson’s end customer and retailers we can …
a design proposal for creating productive green space in cities
… we have also devoted a chapter to study and reflection on our collaborative process. Our reflection describes pros and cons that can occur when two people who have never before worked together are put in a situation that requires collaboration.
En fallstudie av tre reklambyråer
… of organizational compromises in order to combine the need for control while creating good conditions for creativity such as incorporating financial buffers in the project budgets and forcing the employees to work overtime as well as allowing certain projects to make losses for …
om religiöst gränsöverskridande, identitetssökande och meningsskapande i svensk extrem metal-lyrik
… attributes which assist both individual and group in the process of creating identity, meaning and individuality.Experiencing extreme metal, in concert or in the privacy of one´s own home, can be one way of perceiving spirituality in this modern age.
… result that emerged was that the informants felt that mental top form is about creating a balance between all parts of life. Trust for himself and his character was also important as well as the ideas you have. Becoming aware of the thought processes and learn to control those …
En diskursanalys av mötet mellan arkiv och bibliotek i en nationell strategi för digitalisering
… digitized. The Swedish National Archives have stated detailed regulations of creating and transferring official documents as electronic records which differ from the National library proposed regulation for legal deposit of electronic documents.For the library profession, the …
