Uppsatser om conjoint analys föpackningsdesign livsmedelsförpackningar
2 uppsatser
Kandidatuppsats · Blekinge Tekniska Högskola
Abstract Title: A conjoint analysis of packaging attributes. How can the attributes of a product’s packaging best look like to attract the consumer? Authors: Linda Granberg & Helena Niklasson Supervisor: Jan Svanberg Department: School of Management, Blekinge Institute of …
Kandidatuppsats · Institutionen för industriell ekonomi
Abstract Title: A conjoint analysis of packaging attributes. How can the attributes of a product’s packaging best look like to attract the consumer? Authors: Linda Granberg & Helena Niklasson Supervisor: Jan Svanberg Department: School of Management, Blekinge Institute of …