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Syfte: Vårt syfte är att belysa företags val av tillväxtstrategierna organiskt tillväxt och tillväxt via förvärv. Genom att analysera två företag övergripande teoretiskt och empiriskt praktiskt skall slutsatser dras hur valet av respektive tillväxtstrategi har framkommit och om …
Fallstudie: Beslutsprocesser och samtrafikprisregleringens påverkan på konkurrens, med fokus på tiden efter EkomL:s ikraftträdande år 2003
… mobile telecom market in Sweden, with focus on the time after the Electronic Communications Act (EkomL), by: (1) Describing the thought behind the Electronic Communications Act. (2) Assess how the National Post and Telecom Agency (PTS) has acted. (3) Assess how the operators …
… special actions. This thesis bases its argumentation on discourse analysis of communications from the Commission regarding employment and social affairs. It argues that the two components of the double approach; gender mainstreaming and special actions, are incompatible and even …
With a strong company culture an organisation has relationships with their clients on an organizational level rather than on an individual. This simplifies the ability to change team members in order to enforce creativity and keep clients on a long-term basis. In turn the final …
Studien av en elitfotbollsklubbs informationsarbete
… other Swedish soccer clubs, however, Hammarby is rather well developed in the communications area since they actually have hired an information director. The relation between Hammarby’s communications director and media is defined as good by both parts, even if they do not agree …
The aim writing this essay is to understand and to explain difficulties with communications during sign language interpreting at the Video Relay Service (VRS). Another aim is also to identify the necessery conditions for communications at the VRS and to investigate why …
En jämförelse småstad/storstad
… of business. The theory that the essay is based on is largely derived from communications within the service industry. We describe the nature of the services offered, interactive and external communications, quality and customer satisfaction. The conclusion demonstrates that it …
En studie om MUF och SSU:s politiska kommunikation på Facebook
… grown rapidly throughout the world is Facebook. This is at new platform for communications where individuals can meet and socialise. Even political actors have started to appear on this community to work and spread their opinions. Several of the Swedish political parties are …
En studie i att bygga varumärke i social media
… can communicate with their target groups. Instead of using one?way communications that has been significant for traditional massmarketing, social media has given corporations the possibility to truly interact with their clients and through the interaction build strong …
En fallstudie om Skanska
… and customer experience. Among these topics, inter alia Integrated Marketing Communications, Sensory Marketing, and Service-dominant Logic are presented. The three sections are ultimatley supposed to establish a part of the entirety of Event Marketing. This essay is a commission …
En netnografisk studie över hur IKEA skapar, upprätthåller och utvecklar sina relationer i det digitala medielandskapet
… of how a well-known Swedish company is working with relationship-building communications on social media. The essay begins with a theoretical chapter in which various theories of public relations are presented. A major focus is placed on the concept of PR 2.0. Theory section …
offentlig diplomati i en föränderlig värld
… nation branding in order to actively participate and influence the EU's common communications platform. Material/Method: The method used in this thesis is qualitative interviews. The reason why I chose this method is because I consider it to be the most appropriate in order to …
… such solution. This assignment has been done at the request of PocketMobile Communications AB. PocketMobile is a company that are specialized on delivering modern mobile software solutions and systems to companies with their own vehicle fleet or mobile workers. This master …
… till slutåtervinning. Projektet är genomfört på begäran av, och för, Axis Communications AB (härmed refererade till som Axis) med huvudsyfte att öka Axis kunskap om deras produkters miljöpåverkan och utveckla en metod för genomförande av förenklade livscykelanalyser på Axis …
En studie om effektiv marknadsföring
… of topics and terms of product placement, traditional marketing, branding and communications. Theories used in this study were the basis to answer the study's research question using empirical data gathered during the study. Method The study has a deductive approach with a …
