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a review of brand valuation methods
… "new economy", corporations being confronted with a shift on perceived business value structure from tangible assets to intangibles. On the other hand firms increasingly are adopting more responsible behaviour towards their societies. In this context, one critical question is to …
the Customisation Case of Nestlé on French and Chinese Dairy Markets
Background: As Porter’s diamond (1990) suggested, the business environment highly influences firms? strategies. Today, most of the companies have to decide their strategy depending from a worldwide business environment. Yet, strategy researches and the growing importance of …
… are thoroughly embedded with the employees in order to be able to adapt the business to new challenges that the organization might face from time to time. By means of a qualitative literature study both within corporate governance and control philosophies, combined with an …
En studie av ledarskapsbeteenden i fyra olika branscher
… our study was to look at women as leaders and identify potential tendencies in businesses sectors dominated by mainly men or women. We also wanted to find out whether leadership behavior is more or less oriented towards relations- or task in any of the chosen sectors. It was …
… to explore the co-creation process and how value is created based on a service orientation using a network perspective. The thesis is studied from a social-constructionist philosophy, using a qualitative approach of data collection and the theoretical framework includes network …
ett fundament för företagens varaktiga framgång?
… are thoroughly embedded with the employees in order to be able to adapt the business to new challenges that the organization might face from time to time. By means of a qualitative literature study both within corporate governance and control philosophies, combined with an …
This study aims to investigate how value is constructed in horse business, in order to increase knowledge and contribute to development of theory in this field. This is important since the horse plays a significant role in the rural development in Sweden. The study assumes that …
… can be implemented. In some industries, this is necessary in order to do business with other companies or suppliers. The main advantages of a quality management system based upon ISO 9001 are process orientation and focus on the customers needs and demands. ISO 9001 is also …
… what needs to be done in the two organisations in order to implement a rental business. Finally we present the PST model, which is our suggested generic model for how a product oriented company could transform into service oriented. Increasing the amount of services in product …
En studie om externa faktorers påverkan på tillväxt
… which has resulted in a relative ease for individuals to start their own businesses. The number of companies started today is higher than ever and there are signs of a common faith in growth among new entrepreneurs. Unfortunately only a small fraction of these new businesses …
… how entrepreneurial the company is. We used a model called "entrepreneurial orientation (EO) with five dimensions that should be considered when striving to be entrepreneurial. The goal of being entrepreneurial in this thesis is achieving organic growth. The contingency of the …
… mix which has become central in marketers struggle to withhold profitable e-businesses.The purpose of this study is to see how and if consumer behavior theory from the physical store such as regulatory orientation, reference/referent thinking and analytical ability among …
… To get a better cost coverage this free capacity can be used to start-up new business areas that help the rural firm to growth.The study aims to identify factors that motives entrepreneurs in rural firms to develop new business areas. The purpose is also to analyze driving …
en studie av fem lantbruksföretag
… To get a better cost coverage this free capacity can be used to start-up new business areas that help the rural firm to growth.The study aims to identify factors that motives entrepreneurs in rural firms to develop new business areas. The purpose is also to analyze driving …
… that private and public companies are moving towards a more service-oriented business. Service orientation means that hardware is often sold in packages with service agreements, which makes the investment more difficult to assess. The challenges that arise will be to assess the …
