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The aim of this paper is to analyse how the term attractiveness is interpreted in Swedish contemporary urban planning. The focus is to analyse how the term is discursively constructed and by this highlight the conceptions that exist around what makes a city attractive. We want …
En kvantitativ studie om vad som skapar attraktiv centrumhandel i en tätort.
… that creates its offer, these characteristics are called "determinants of attractiveness." This paper is based on a field study of 200 consumers in Norrtälje regarding why they are choosing to shop in the centre of Norrtälje. The purpose is to answer the question "What creates …
… are significant correlations between the fundamental values, the employer's attractiveness and word-of-mouth. The results of the study are based on a survey with 1996 answers from employees in three different municipalities in Stockholm, Sweden. The investigated values are the …
En undersökning av utseendets betydelse vid betygsättning
… illustrated with a picture of the supposed author. The pictures were varied by attractiveness, personality in looks, and gender. Furthermore, a text illustrated by a drawing and an unillustrated text were also used in the study. The texts were sent to the teachers by e-mail and …
Hur ska osby kunna ha en positiv ekonomisk tillväxt och befolkningsutveckling i region skåne?
Abstract Attractiveness may be defined by a variety of factors but you should see it in the public planning as it is to have a positive population growth and economic growth, through working with communications, service, housing, to name a few. This is done primarily through …
Att öka attraktiviteten i en galleria med Space syntax
… connection between the building and the streetscape affects the city and its attractiveness. Stores located in shopping malls with their entrances facing internal walkways, creates segregation between the mall and the streetscape. This segregation implies that the shopping mall …
… That is being done by testing three hypotheses; the savings banks increase the attractiveness of the region they act in; the savings banks increase the entrepreneurship in the region they act in; and the savings banks increase the economic growth in region they act in. This …
om företagsimage och attraktionskraft
… studien; 55 Ingenjörsstuderande och 47 Anställda. Mätinstrumentet var Employer Attractiveness Scale (EmpAt). Studiens ena huvudresultat visade fyra skillnader i uppfattning om den Ideala arbetsgivarens image och Lantmäteriets image som arbetsgivare gällande dimensionerna Social …
… dimension of the service worker customer interaction. Theoretical areas of attractiveness and color are also investigated. The study is conducted as a scenario based experiment. Five different pictures are used to access the effect of the headscarf. The effects are evaluated …
… company representatives. In Grant Thornton's case, it increases their employer attractiveness, whereas Ernst & Young's use has little or no effect on their employer attractiveness. Social media is part of the company's recruitment efforts, but mainly because recruitment is a …
En fallstudie av en landsbygdskommuns strategier f?r att hantera en ?ldrande befolkning
The purpose of this study is to investigate how an aging population affects rural municipalities? ability to meet future welfare needs, as well as how place marketing and strategies are used to manage demographic changes. The study is based on a qualitative case study of …
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En studie om de attraktiva produktkategorierna
… consumption. Assuming generally accepted attributes for determining physical attractiveness, the results of the Mokken Scale study were cross referenced with a survey among 200 male and female respondents. Students were asked to evaluate pictures of a model using different …
En fallstudie av unga medarbetare i IT-branschen
… som appliceras på modellen är commitment, psykologiska kontrakt, employer attractiveness, employer branding samt diverse strategier för att attrahera och behålla personal.
… the environment is of considerable character. In such cases it means that the attractiveness of the area is affected, which could lead to a change in willingness to pay, which could lead to changes in rental income, higher net operating income and thus a changed property value …
