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Påverkan på attityd och värde
… selectivity of the customer base and scarcity of a product’s effect on attitude and value towards a product or service. A questionnaire study is made from three different situations. The result varied depending on the situation; however it was found that selectivity of the …
En kvantitativ studie av möjligheter och risker med produktplacering på modebloggar
… tonality of the blog reinforces the effects of product placement on brand attitude and intention to buy as the consumer has no persuasion knowledge and does not detect the rewriting of the product as commercial.This paper’s overall aim is to provide concrete implications for how …
En studie av konsumentattityder
… based on brand extension is used in this study to explain the effects on brand attitude and the link with willingness to pay when a traditional retailer introduces an online store. We execute an experimental study in order to investigate the effects where we use the offline- and …
En studie om invånares attityder till trängselskatten i Stockholm
… Sweden. The study has been conducted with the purpose to examine of how public attitudes towards congestion charging looks and the reason behind the attitude. And also to examine if there are any differences in attitudes between those living inside and outside the payment zones …
The aim of this study was to examine nurses knowledge and attitude towards HIV/AIDS patients over the world. A descriptive literature study has been made based on scientific articles from the databases PubMed and Cinahl. The authors have examined the sampling and the falling off …
En litteraturöversikt över patienters upplevelser
… become important. Aim: The aim was to describe the nurses´ knowledge and attitude towards pressure ulcer prevention and treatment and how it affects the practice. Methods: The study was conducted as a literature study and was based on Willman, Stoltz och Bahtsevani (2011) …
Sjuksköterskans kunskap, attityd och det praktiska utförandet
… become important. Aim: The aim was to describe the nurses´ knowledge and attitude towards pressure ulcer prevention and treatment and how it affects the practice. Methods: The study was conducted as a literature study and was based on Willman, Stoltz och Bahtsevani (2011) …
Socialarbetares attityder till homo- och bisexuella personer
The purpose of this study is to identify and make attitudes among social workers towards homosexual and bisexual people visible, examine how these attitudes relate to their actions in their professional role and how these attitudes and actions can be understood by theories of …
Background: Studies showed differences in attitudes towards patients with mental illness in nurses who worked in somatic care compared to nurses who worked in psychiatric care. The nurses in somatic care stated more negative attitudes to mental illness in relation to the nurses …
En kvantitativ undersökning
The aim of this study was to explore the students? use of and attitudes towards cannabis at Linnaeus University. Social psychology and gender perspective was used as theories to explain the use and attitudes among the students? and how the use and attitudes could change through …
This study explores the different effects on attitude and behaviour three frequently used advertising techniques have. The techniques compared are social influence and egoistic and altruistic benefit-appeals. The results showed that ads featuring social influence had …
Unga cannabisanvändares tal om cannabis
The aim of this study was to examine young adult cannabis users? attitudes towards cannabis and their perception of the normalization of cannabis. The purpose was also to explore how their views of cannabis correspond with norms regarding cannabis. This study is based on …
… to be associated withseveral negative attributes. This could be due to bad attitude and insufficient knowledge on hearing loss intoday’s society.Purpose: The purpose with this study was to map the adult populations attitude towards hearing loss and selfratedknowledge of hearing …
En studie om studenters uppfattning om SATS marknadsföring
… company’s business concept and culture. This study is based on the receiver’s attitudes about three different logotypes - Volvo, Telia and Mcdonald's. It informs the reader about the importance of a logotype as a mean of communication and if the perceptions of the logotype …
En studie av idrottens roll i Växjö kommuns marknadsföringsarbete
… company’s business concept and culture. This study is based on the receiver’s attitudes about three different logotypes - Volvo, Telia and Mcdonald's. It informs the reader about the importance of a logotype as a mean of communication and if the perceptions of the logotype …
