13 uppsatser
Multichannel-shopping has become a wide spread phenomenon in the retail industry due to a significant development of retail channels and formats. Consumers now shop for the same product category in many different retail settings and this trend is increasing. Therefore both the …
… by Ferreira et al (2009). The model and its components are tested on three multichannel- and six e-commerce businesses. The result and its analysis is commented on by two e - commerce experts. The result shows that the operation method of the models twelve components do not …
En kvantitativ studie om kongruenta erbjudandens påverkan på köpintentionen
The technological development and increasing popularity for integrated multichannel solutions constitutes both severe opportunities and challenges for todays' and tomorrows' retailers. On the account of consumers leaving traces when using digital channels and the technological …
… elektriskt driven kompressor från Sanden och en multivärmeväxlare från Multichannel som kombinerar evaporator och kondensor samt erbjuder säkrad överhettning och underkylning. Den stora skillnaden med det nya systemet jämfört med dagens system är att köldmediekretsen kyls via en …
… today all of the major newspapers have a website of their own. As a result of multichannel publishing, consumers have a wide range of tv channels to choose from, but there is still uncertainty as to whether more channels automatically equates to more and better news. There is no …
En kvalitativ undersökning av NTs arbete med att publicera nyheter i flera kanaler.
… today all of the major newspapers have a website of their own. As a result of multichannel publishing, consumers have a wide range of tv channels to choose from, but there is still uncertainty as to whether more channels automatically equates to more and better news. There is no …
En studie om Julas beslut att avveckla sin elektroniska försäljningskanal
Studien uppmärksammar det svenska företaget Jula, som vid en tidpunkt då tillväxt råder på den elektroniska marknaden, väljer att lägga ner den elektroniska försäljningskanalen, för att istället satsa på den fysiska försäljningskanalen. Forskare har de senaste decennierna …
… could instead perceive the marketing as inspiring and helpful. When using a multichannel perspective offering e-commerce, marketing online becomes important to manage increased awareness and generate more traffic to the web site.The purpose of the study is by the identification …
… computer games are designed for loudspeaker audio playback, in many cases even multichannel sound such as 5.1 surround. Few games are designed for playback through earphones, and to attain good sound localization through headphones. Some kind of surround headphone is often …
… computer games are designed for loudspeaker audio playback, in many cases even multichannel sound such as 5.1 surround. Few games are designed for playback through earphones, and to attain good sound localization through headphones. Some kind of surround headphone is often …
En studie om informationsnyttjande mellan handelskanaler<em> </em><em></em>
Syftet med denna studie har varit att undersöka hur företag samlar in och utnyttjar kundinformation mellan försäljningskanalerna. Men även att utreda motiven bakom att bli en multikanalåterförsäljare samt produkttypens roll i beslutet. En kvalitativ fallstudie med …
… i en modell om konsumenters shoppingvärden. Omnichannel är utvecklingen av multichannel, men har koncentrerats mot en mer individanpassad strategi anpassad för konsumentens upplevelse genom alla tillgängliga shoppingkanaler. Uppsatsen är utformad efter en kvalitativ metod och är …
Background and problem: Corporate Governance is a well-known phenomenon which has been the focus of plenty of research where the board of directors and the CEO have been regarded as important actors. What's affecting decisions regarding these actors has been debated whereas …
