Hamna "top of mind"
Från varumärkesplattform till grafil profil
… exempelvis, ökad lönsamhet, varumärkeskännedom samt uppnå marknadspositionen ”top of mind”.
Uppsatser om ”top of mind”
21 uppsatser · sida 1 av 2
Mind the gap
the possibilities of the public space in the contemporary city
… rather than providing them with an experience that is controlled from the top. The society we live in constantly changes and the question is if the traditional public spaces of the City have the ability to widen their functions to meet future needs. It may, therefore, be …
Studentrekrytering
det bortglömda kapitlet inom eventkommunikation
… and therefore, we have created our own theory and reflected it to the larger topic of event communication and its theories. Our research method has been triangular, both quantitative and qualitative; interviews with those who work with student recruitment, and surveys to young …
Annons
Modereportage - en marknadsföringskanal?
… The fashion brands that frequently appears in fashion editorialsbecome top-of-mind of the consumer/reader. Our results suggest that consumers actually areshopping garments from the brands that appear in editorials. Fashion editorials can thus bedescribed as an important part of …
Sverige ” ett varumärke”
Hur Visit Sweden marknadsför Sverige internationellt
… bland annat kampanjer och olika insatser, dessa hjälper Sverige att ligga i top-of-mind hos resenärerna. Genom att placera Sverige i top-of-mind hos resenärerna, genom marknadsföringsinsatser, har Sverige en större chans att bli vald som destination av resenären för nästkommande …
Konstlandskap
ett projekt om en konsthall på Bergdala gård, Kivik
… landscape for this new exhibition hall. The site, Bergdala farm, is perched on top of a hill. From the highest peak there is a marvellous view of the sea. The farm comprises extensive fields, woods and pastures, both dense and open landscape in dramatic topography. You can find …
Kvinnors karriärutveckling
en studie om kvinnliga VD:ar
… more present in the private sector they still are heavily underrepresented in top positions. The cause has been debated and several explanations have been discussed. Although, many women have succeeded to reach top positions by making some more or less deliberate decisions that …
Vertikal förtätning
En del av ett hållbart stadsbyggande?
… density, that is through extensions of existing buildings by building on rooftops, so called ”vertical concentration”. Vertical concentration lacks tradition in Sweden, but is quite common on the European continent, especially in the Netherlands. This essay therefore aims to …
Marknadsföring i podcast
… brand awareness and makes it possible for the brand to become the listener’s top-of-mind choice.
Båtbottenfärger innehållande TBTO
huvudsaklig källa till TBT i miljön
… further on, in the food chain. Bearing this in mind, the humanbeing at the top of the food chain is not without danger. According to the literature, thesubstance will not be biomagnified to a large extent, indicating that the risk for human beingsis limited. Tests carried out in …
Perkolationsfilter
En undersökning av reningseffekt med avseende på järn och mangan
… a layer ofsand which surface has been covered with manganese ore (MnO2) on top of the filter havebeen done. As test filters 10 L bars were used and the experimental work was performed at thewaterworks in Hassela and Munkbysjön. In Hassela different sandfractions were tested. The …
Trädgårdar på tak- och gårdsbjälklag :
… of techniques and materials for planning roofgardens. Gardens built on top of buildings is not a new phenomenon, already in the beginning of the century architects were experimenting with roofgardens. During the Modern Era roofgardens appeared as a part of the design and worked …
Samverkan och dialog i landsbygdens landskap :
Abstract The planning of landscapes and towns has changed from a top-to-bottom perspective, including a focus on common interests, towards an inclusion of dialogue between planners and inhabitants of the planning area. In the countryside areas there are many interests which …
Utveckling av protokoll för bearbetning av
… We have achieved these demands by developing our own protocol that is on top of the TCP protocol. The difficulty with the development has been to take in mind the limited resources of the mobile phones regarding storage, memory and CPU. The result of this task is a working …
Arkaden ? en studie av Zaras etablering i affärshuset
… haft en positiv inverkan på Arkadensvarumärke. Butiken har redan hunnit bli top-of -mind, och mångaförknippar redan Arkaden med just Zara.De övriga hyresgästerna i Arkaden upplever etableringen av Zara somnågot positivt och de ser inte konkurrensen som något större hot motderas …