Växande tankesätt
en studie av tillväxtmotiv och tillväxtstrategier i småföretag
Business and economicsSmall business firmsGrowthStrategies for growthMotives for growthPeter GustavssonEkonomi
Background: Today small business firms represent a considerable part of swedish economy, and the number of small firms has steadily increased the last ten years in relation to the total employment. The fact that there are firms willing to grow, it ought to be interesting observing their motives of growth, and what kind of strategies that can be identifiable in these firms. Purpose: To examine the motives of growth in small business firms, and to study which growth strategies the firms use when expanding their business. Realization: The study is accomplished through telephone interviews with six small business firms in the province of Jönköping. The firms contain between 10-49 employees. Result: The motives of growth in small business firms are in great extension derived from self-realization. Considering the growth strategies, the firms claim that the influence of executives is what affects the most concerning growth. As well market- and product development are of great importance, even though these strategies are ofteninseparables.