Detaljhandelsbranschen år 2019 En delfistudie
Information technology development has in recent decades had a major impact on retailing.Discount supermarket chains began to offer customers the possibility to shop without therequirement to do this over the counter, instead the customer could help themselves buyingthe products they wanted. Retailing today has an even greater focus on the self service in thesupermarkets, recently many retailing chains has introduced self-checkout systems toincrease the profits and reduce staffing requirements. In the 1960?s the start for today's ecommercewas founded, however the development took off 30 years later in the beginning of1990. During the first years of 2000 the consumption on the Internet increased rapidly. Whenlooking back on the swiftly changes in the retailing business it?s hard to not think on howfuture development might look and what?s influencing it.The purpose of this candidate thesis was to examine a future development of retailing withfocus on the usage of information technology. The time horizon in this future study was fiveto ten years ahead. The methodology used in this thesis was based on Delphi.The selection of methodology was motivated because of the many advantages whenperforming prospective studies. Interviews can be conducted by phone, e-mail and meetings,which is an advantage when the study participants are located in different parts of thecountry. The participants have been answering questions about influencing trends and factorswithin retailing business and their thoughts and opinions where compiled to predict how afuture development could look.Results of the study are a compilation of expert opinions that representing the mostinfluencing trends and factors for the retailing business usage of information technology inthe next five to ten years.