In this thesis I try to examine the consumtion among people that are retired and therefore can be considered as being in the third age. This studie is carried out in Norrköping, with interviews of people living in or close to Norrköping. I have used theories about the third age, consumtion and the space of the city. I have examined the importance of the city space as a meeting place and where the elderly buy the things they need for there everyday life. I also try to examine if the things they buy has an importance that goes beyond the immediate use, such as communicating a persons status to others.

The purpose of my essay is to study and analyse how adolescents with different socioeconomical backgrounds experience their consumtion needs.There are five main questions:1. How do adolescents experience their needs of status symbols, labeled clothes etc?2. In what way does adolescents experience influences over their consumtion options?3.

The aim of this study is to describe how two wage-earners experience and value their work. I chose a descriptive reserch approach and I conducted a qualitative study in the form of two interviews. I have applied two well-known theories from the field of social psychology ? the individualisation and Sence Of Coherence (SOC) ? to enhance my arguments and to improve my comprehension in the subjekt. The study reveals that my informants feel good and get motivated as wage-earners. By waged labor they feel securcity, meaningfullness, confirmation and belonging, which makes salaried work high valued.

The linear televison have dominated the supply of moving pictures, but this is about to change with the possibility to consume it via the Internet.I n this thesis we have studied how the two Swedish tv-network companies, SVT and TV4 are working with their web TV and if their online services have affected the linear TV. To limit the size of the study we chose two network companies that provide the most popular tv channels and web services in Sweden. To gather data from these two companies we conducted qualitative interviews with people at the networks. We came to the conclusion that SVT and TV4 doesn't find that their web TV services (called SVT Play and TV4 Play) are competing with the linear TV. They rather regard them as assets to broaden their services.

Background: Energy drinks have been found in everyday-stores since 1997 and their popularity have increased over time. Consumtion of energy drinks takes place because of their ability to increase concentration and to decrease fatigue but also because of the popularity the drinks have got. Target groups for these stimulating beverages are adolescents and young adults. Energy drinks contain caffeine, taurine, glucuronolacton, carbohydrates and B-vitamins and voices have been raised about the eligibility for young people to ingest large quantities of these kinds of substances. Because of the properties of these substances it has become popular to mix energy drinks and alcoholic beverages to make up for the negative effects of alcohol and to be able to drink larger quantaties.Aim: The aim of this literature work was to investigate cognitive effects of the combination of caffeine in terms of energy drinks and alcohol and to determine if these effects could be harmful.Method: This literature work is based on five scientific articles retrieved from PubMed.

Syftet med föreliggande studie var att med avseende på upplevelser av delaktighet och livstillfedsställelse samt arbetssituation och sjukvårdskonsumtion jämföra två grupper som deltagit respektive inte deltagit i ett Strokescreeningprogram. En strukturerad enkät skickades ut till konsekutivt, retroaktivt utvalda personer. Det inkomna resultatet analyserades med hjälp av Chi2-test, Mann Whitney test, T-test, linjär regressionsanalys och multivariat logistisk regressionsanalys. Några signifikanta skillnader mellan grupperna kunde inte påvisas även om vissa tendenser noterades.Gruppen som deltagit i Strokescreeningprogrammet upplevde en mindre delaktighet i den personliga vården än gruppen som ej deltagit i Strokescreeningprogrammet. De strokedrabbade upplevde en signifikant lägre livstillfredsställelse än en referensgrupp bestående av en normalpopulation svenskar.

Within media and communications studies, questions of taste have often been associated with the dichotomy of high versus popular culture. The French sociologist Pierre Bourdieu has also used mass media products in his studies of class determined tastes and dispositions. In this paper the author uses the theoretical framwork of Bourdieu to examine aspects of social class and legitimate taste in the interior design magazine "Sköna Hem", a market leading magazine within it's genre of lifestyle magazines in Sweden. A specific type of feature article, where a real-life home is portrayed, is studied using the critical discourse analysis of Norman Fairclough. The homes portrayed are predominantly affluent and display elements of conspicuous consumtion as mediated through legitimate taste and cultural capital.

Syftet med uppsatsen är att titta på om de stereotypa bilderna som tycks finnas av män och kvinnor i reklam stämmer; som att rosa drar till sig en kvinnas uppmärksamhet eller att en stilren bild attraherar män mer än kvinnor.Eftersom annonserna vi har valt kommer från en typisk herrtidning och en typisk damtidning hoppas vi på att kunna komma fram till att det finns distinkta skillnader i hur män och kvinnor reagerar på de sex annonser vi har valt ut. Vi vill försöka komma fram till detta genom att använda oss av de fråg<br>eställningar som är nämnda nedan.Vår huvudfrågeställning kommer att vara som följer:Finns det i svensk alkoholreklam en stereotyp bild av en manlig  respektive kvinnlig konsument av alkoholreklam och hur ser i så fall dessa ut?Vi kommer även att använda oss av underfrågor som kan kopplas till huvudfrågeställningen. Dessa kommer vara:Hur reagerar olika målgrupper på reklam som riktas mot dem samt andra målgrupper?Går det att genom enkäter hitta vad det är som män respektive kvinnor finner intressant och iögonfallande?Går det att genom att undersöka annonser se vilka element som är tänkta att attrahera ett visst kön?Går det att rikta alkoholannonser mot ett kön på ett sådant vis att det andra könet blir helt exkluderat?Genom dessa frågor hoppas vi på att kunna hitta vad en stereotypt manlig respektive kvinnlig konsument reagerar på i annonser för alkohol och vad de identifierar sig själva med i denna.