The work is conducted in cooperation with LRF Konsult. The data has been collected thru a survey involving 145 landowners in Östergötland. The study is aimed at landowners how owns at least 400 ha of land. The purpose of this study is to find out how large landowners choose brokers when they are looking to sell their property. The purpose of this work is to find "larger landowners' needs / choices of Realtors. The questionnaire consisted of 16 questions, and asked to investigate the seller's most important factors when they select brokers.

På vilka sätt kan ett företag profilera sig och vad kan effekterna komma att bli? Hur uppfattas ett företag vid en drastisk imageförändring? Denna rapport går igenom skaparprocessen över en re-design av en webbsida och framtagning av en presentationsfilm för att se om företaget Ligistfilm kan uppfattas på ett nytt sätt. Från en svart, mörk och maskulin webbsida till en ljus, modern och frigjord tillsammans med en presentationsfilm över hur Ligistfilm arbetar, tittar vi närmare på hur besökarnas syn på företaget kan förändras. Förändringen innefattar även ett skifte i fokus, från en webbsida med fokus på företaget Ligistfilm till en webbsida med fokus på individuella regissörer. Användartester som utförts visar hur Ligistfilm uppfattas utifrån den gamla webbsidan jämfört med den nya webbsidan tillsammans med presentationsfilmen..

Swedbank är en av Sveriges största företag inom finanssektorn med drygt fyra miljoner privatkunder och försöker ständigt utveckla sina tjänster så att de är lättåtkomliga och lättanvända för kunderna. För att tillfredsställa sina kunders behov av en snabb och lättåtkomlig bank så vill Swedbank minska på laddningstiderna till sina finanstjänster, särskilt de mobila tjänsterna då det är där uppkopplingarna är som långsammast. Uppdraget var att göra en prestandaanalys av HTTP/2 som är den senaste versionen av HTTP-protokollet. Efter att ha genomfört arbetet ska Swedbank veta vad dem kan anpassa för att göra sina tjänster så optimala som möjligt för framtiden.Resultatet visade att med hjälp av HTTP/2?s nya funktioner, bland annat det binära ramlagret, uppnåddes en prestandaökning på 44% av totala laddningstiden på Swedbank?s hemsida.

Groupon is a popular group-buying Website where they act as an intermediary between buyers and sellers. The company has grown rapidly and was established in Sweden in the year of 2010. The aim of this study is to investigate if businesses that have been marketed in Stockholm and that have been co-operating with Groupon have been affected in terms of customer loyalty and profitability. Furthermore the study also examines consumer?s opinions, purchase behavior and loyalty against Groupons business partners.

In year 2000 the Swedish Public Service television started a new series of programmes named Mediemagasinet. The purpose was to expose the work of journalism through the eyes of a journalist. The programme showed different types of tasks and problems that have to do with journalistic reporting. The form of Mediemagasinet wasn?t anything new but the content was presented as the very first of its kind.

This essay tries to show how The Swedish Museum of Architecture, Stockholm, with the exibition Architecture in Sweden - Function, Design and Aesthetic through the Ages, presents and represents architecture. It is stated that this is done in a multi-perspectival, multimedial fashion, with the aid of, for example, photography, models and mixed material surrounding the wide concept of ?architecture?. One chapter discusses the relationships between the exhibition on site, the exhibition catalog and the museum´s Website. Another chapter argues that there can be no essential or perfect representation of architecture, although this utopian wish most certainly exists even today.

A rhetorical analysis of the educational interactive film ?Riskprofilen?, produced by the Swedish Civil Contingencies Agency (Swedish: Myndigheten för Samhällsskydd och Beredskap). This essay uses the theories and methods of Procedural Rhetoric, as described by Professor Ian Bogost, and Visual Rhetoric, as described by Professor Brigitte Mral to analyse the interactive and visual component parts of the artefact, and compares them to the intended purposes of the artefact as stated by documents pertaining to its creation, found to be those of educating the public; marketing the agency; and driving traffic to its webpage. The artefact is through analysis found to fulfil the purposes of marketing the Agency and of likely increasing traffic to the Website upon which it is hosted. Regarding the primary, educational purpose this analysis finds that the artefact does not teach a user the accident-avoidance strategies it claims to do, but is dependent upon further materials..

In the digital era, new services have entered the public libraries, like seeking information on the Internet, in databases, newspapers online etc. But many citizens do not know that these services exist. The libraries have a democratic responsibility to inform about them. In the county of Östergötland a project started in 2001 where libraries in five small municipalities built Websites in which they present all their electronic services available. One of the aims was with the help of different kinds of marketing to reach special groups of people, like adult students, small companies and politicians.

Borglund et al. (2012) argues that today it is becoming increasingly important for companies to work with CSR because stakeholders are more engaged in issues related to social responsibility and the environment. However, much research shows that it does not play a major role how companies work with CSR issues if the information does not reach the final consumer. The focus of this paper is therefore to examine how some of the major clothing companies communicate about their work with CSR issues and if consumers believe that they have the information needed to make an informed purchasing decision that support sustainable development in the garment industry. Our study has among other things found evidence that companies doesn?t reach out with information about their work with CSR.

The aim of this thesis was twofold, on the one hand to compile a set of usability and accessibility guidelines in order to establish the characteristics of a user friendly Website, and on the other to test these guidelines on eight library webcourses with user education to see how well they adhered to the guidelines. The methods used were literature survey and source studies. The guidelines found in the literature survey were divided into four different categories: document properties, structure and navigability, visual characteristics and accessibility. In order to establish the adequacy of the guidelines, I examined reference sources, mostly on the web. To a certain extent this examination has been based on HCI Human-Computer interaction theories.

Computational techniques have transformed the journalistic approach. Journalists now have the opportunity to integrate user-statistics from the news Website with their work. Singer (2011) argues that journalists seem particularly afraid of items, which they perceive as trivial or otherwise unsavory, will prove popular - potentially creating management pressures to produce more of those stories. She describes this practice as ??traffic whoring??.

Denna rapport redovisar för design- och utvecklingsprocessen i byggandet av en responsiv webbsida. Webbsidan skapades för användning av den blivande spelstudion Rocket Luncher Studios. Wordpress som CMS (Content Management System) har används som innehålls-hanteringssystem för att förenkla uppdatering av webbsidan av uppdragsgivaren själva. Webbsidan är kodad utifrån Luke Wroblewskis ?mobile-first?-tänk, vilket börjar med att fokusera designen på mindre skärmar för att sedan anpassa innehållet mot större skärmstorlekar.

Every year more than 6000 thefts, to a value of 1.5 billion SEK, are reportedwithin the Swedish building trade. Plus all the indirect costs of having theconstruction site standing still.SafeTool is a newly started company that will try to prevent this problem witha modern technology solution.The key to SafeTool?s solution is RFID ? Radio Frequency Identification ? andthe solution looks like this;All tools are stored in a container on the construction site. Every tool isequipped with a RFID-tag that uniquely identifies the tool. With antennas in thecontainer it is possible to detect when a tool is leaving the container and whenit comes back.

Hedge funds have the past few years become an increasingly popular investment alternative and in the last decade hedge fund assets managed have quadrupled to USD 2000 billion, a growth rate of around 25-30% per year. One explanation for this substantial increase is that hedge funds' minimum limits on capital invested has declined, which have made ??them available to retail investors. The recent turmoil in financial markets has also contributed to investors finding their way to hedge funds, whose goal is to generate stable returns regardless of how the market develops.Using Sharpe?s, Treynor?s and Jensen's performance measures, I have investigated whether hedge funds manage to generate higher risk-adjusted returns than traditional managed funds.

The purpose of this project was to find out how reading is affected, and not affected, by different elements on a start page. The site I was studied belongs to the magazine Fitness Magazine, and the current site has a problem. The editorial texts and articles don?t reach out to the visitors. The goal was to make a proposal for a new first page of the web site that highlights the texts and the reading.With the help of interviews, user testing and textual analysis, I studied if the texts were in itself that caused the problem or if it was the design.