The purpose of this study is to highlight the opportunities of using social media as a communicative tool to attract and engage customers on different social media platforms. In recent years social media has become an important way for business to communicate with people both national and global. The idea behind this thesis was found when we saw different approaches of how companies used social media as a marketing tool. Through a qualitative approach we did eight interviews with six different companies and two social media consults which have given us a basis of what companies really want to achieve with social media. With these interviews we were able to analyze and discuss the abilities to interact with people and how companies distribute content that engage users and increase their credibility to the company..

According to a decision of the European Commission, measures are to be taken to reduce the use of energy in the EU. The goal is to reduce it by 20 % compared to the current use. This shall be done to the year 2020 (European Commission, 2011). One industry that use large amounts of energy is the construction of buildings which account for almost a third of the energy use (Brogren, 2012). The major part of the energy that is used in the construction industry is not used when the buildings are built, but rather during the rest of their subsequent lifetime.

The purpose of this thesis was to get a deeper understanding of why and how companies work with background music in event marketing and also how it can affect on companies image. In our research a case study was conducted and based on interviews with four respondents who all have experience working with background music throughout their careers. The study has shown that background music can be a very effective promotion tool in event marketing when it's used in the right way. Furthermore this study has shown that companies consciously use background music to enhance the experience and emotional affect the attendant through choice of music and the music can affect companies' image. Event marketing combined with background music is an effective tool for companies to generate positive associations to image and to reach their target group when right music is correctly conducted..

The design process of an interaction design student is mostly collaborative and computer oriented. Based on this, it?s hard to believe that we have not yet found a tool that will facilitate our needs. With this in mind, which elements do we need to promote collaboration in a virtual design process? This thesis will include design processes, collaboration, creativity and virtual awareness, amongst others.

Today, companies work with issues concerning Corporate Social Responsibility (CSR). A higher demand from customers and other stakeholders as well as an extended legislation are great reasons. Framework and guidelines for sustainability reporting has been developed which includes indices that companies are able to report. Though, for a long term work with sustainability a functional system and internal tool is necessary. Balanced Scorecard, BSC, is a useful tool and efforts have been made to integrate BSC and CSR with purpose to establish the work with sustainability in a more concrete and clear way.

A method for equine intra oral radiology has been tested. In the study, both a digital system with an intraoral sensor connected to a laptop and a system utilizing image plates and digital developing was tested, initially on cadaver sculls and finally on sedated horses. The digital sensor was not considered viable for this purpose, while the system with image plates and digital developing worked very well. Two different techniques, i.e. parallel and bisectris, are suggested for the best visualization of different parts of the teeth. Intra carious injections of Mixobar oesophaghus contrast fluid was found useful when evaluating the extent of carious lesions. Compared to extra oral radiology, the new method had several advantages and can be used both in clinic and field practices..

The aim of my study is to investigate if and in that case how the writing process and texts written by students in the upper secondary school are affected by the writing tool; does it matter if they write their texts on a computer or by longhand? Another objective is to compare such an effect with the findings of previous studies performed on earlier generations of writers. The first part of my study was a survey. It showed that two thirds of the 67 students participating thought that they would have written better texts in the national writing test if they had been able to use computers. In the second part of the study each of the fourteen participants wrote one text on computer and another by hand.

We got in contact with Marco AB, who we?ve had contact with before concerning earlier projects, to find out if they were interested in arranging a larger project for our last class (Examensarbete 15hp). They were very positive to this proposition, and soon they offered us a project regarding reconstruction of their current mechanical device that absorbs all the force from the lift itself when it is at a predefined level (sv. sjunkspärr). The current solution does fulfill the requirements that are given, however it is not a solution that gives a high level of satisfactory.

This report describes an examination project made for the IT consultingcompany Sogeti. The purpose of the project was to develop and modify the translation tool Language Manager (LM) built by Sogeti to be used for translating applications. Employees at Sogeti considered some disadvantages with Language Manager, version 1.0 which among others was that language files for projects were saved at two locations. Partly in resource maps among with the source code of the applications and partly in a database. This was dual work for employees at Sogeti and it also caused redundancy inthe system.

In today?s IT world where software is constructed in a rapid pace, testing has become a crucial area to master when testing has to be done at a greater speed. To still be able to handle the demands of high quality software, companies have to spend more resources on testing and introduce test automation. By automating test cases the testers can gain time which they can spend on doing more complex testing and thereby increase the quality of the software.In this thesis we have helped Extenda AB, who delivers systems to retail companies, to introduce test automation in one of their customer specific projects. This has been done using their own in-house ?capture/replay? tool ECP (Extenda Cashier Player).We have also derived a process that explains how Extenda can introduce test automation on other customer projects.

This report represents a comparison between two different tools used to create an online store that was developed by two students at the Technical University in Jönköping. The web shop will be of great benefit to both customers and administrator in a food firm known as Mattias' Livs. The company wanted an online store that facilitates the sale section and gives a full control of their stocks. The aim of this thesis is to create an online store that offers customers the ability to shop online and help the staff to operate the company in a simpler and more efficient way, which reduces the need for human resources and thus leads to less costs for the company. The aim also includes a comparison between the two different tools used to create the online store.

Background: Internet is a new phenomenon; small companies have only used Internet a couple of years. Internet created a lot of new possibilities for the companies. Internet is a new marketing and communication channel for the company. Purpose: The purpose of this thesis is to examine how small companies can use Internet as a strategic tool. Another purpose of this thesis is to generate a better understanding of the application of Internet in small companies.

The aim of this Master's thesis is to examine how blogs are used by public libraries for marketing purposes, and how librarians who blog perceive their blog as a marketing tool. The thesis is based on a qualitative study conducted using asynchronous e-mail interviews with librarians representing eleven different library blogs. The theoretical framework and concepts are taken from marketing theory, including Kotler's marketing mix, relationship marketing, and theories on the marketing of non-profit organisations, knowledge organizations, the Internet, and blogs. Our results and analysis reveal that libraries use blogs because they are an easy tool to use, they represent a new way to inform users about the library, they are a way to improve contact with the users and a way to reach potential users. According to the librarians we interviewed, blogs can be used to market libraries in a number of different ways: by disseminating information on the library and its various media and events, by providing a forum to demonstrate the skills of the librarians, and as a way of changing the image of the library.

This master thesis has been done at Enea Epact AB. The purpose of this thesis is to develop and implement a Link Quality Control algorithm for GPRS/EPGRS in the current testing tool. A Link Quality Control (LQC) shall take quality values from mobile stations and base stations and decide a codingsscheme that opimizes the throughput of data. The Advantage with LQC is that it adapts the used coding scheme to the channel quality. If the channel quality is too bad for the used coding scheme, a slower coding scheme with more redundancy should be selected.

Modelica is a multi-domain and equation-based modeling language. Modelica is based on object-oriented principles and non-causal modeling. The language is constructed to facilitate reuse and decompose models. The models and the modellibrary can modified to design a new nonlinear components.Object-oriented modeling is an excellent way to analyze and study large complex heterogeneous physical systems. The object-oriented modeling approach build on reusing and decomposition of models and non-causal modeling.Modeling physical systems often leads to a DAE system with index 2 or 3.