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2477 Uppsatser om Visual strategies - Sida 65 av 166
Strategies for social customer relationship management : the case of social media in the Swedish food industry
Consumption of meat and poultry has increased during the last ten years while the production in Sweden has decreased. Cheap imports are competing with Swedish products and consumers, restaurant and retail let the price decided what to purchase. Swedish food producers can become better at communicating the added values that meat and poultry produced in Sweden has. Social media gives companies a possible tool for communication in order to communicate and create a relationship with consumers. The rise of social media does not only affect consumer decisions making, but also corporate communication.
The objective of this project is to investigate how social media can connect the farmer to the consumer.
Påverkan av ett strategiskt miljöbeslut : en konfliktstudie av Shell och Greenpeace
Companies around the globe all have one thing in common; they are surrounded by individuals or groups of individuals that can influence the company in one way or another. These individuals and groups of individuals are called stakeholders. This study in concerned with the importance of a company?s awereness of and relationship with which stakeholders surround them. The fact that more companies show awareness of responsible conduct, in particular of the environment and social aspects of management may be a way to build a strong corporate image.
Visuell butikskommunikation - en studie om Lindex arbetsprocess: från huvudkontor genom butik till kund
Titel: Visuell butikskommunikation - en studie om Lindex arbetsprocess: från huvudkontor genom butik till kund Utgivningsår: 2013 Författare: Hannah Franzén, Lisa Gustavsson Handledare: Susanne Edström Examinator: Martin Behre Företagen på dagens globala marknad måste hela tiden utveckla nya metoder för att kunna konkurrera i kampen om kunderna. Att arbeta med den visuella butikskommunikationen kan vara ett sätt att vinna fördelar på i dagens handel. Då kunderna har så många försäljningskanaler att välja bland för att få sina behov och önskemål tillfredsställda, måste en butik stå ut ur mängden samt vara tydlig i sin kommunikation. Författarna till den här uppsatsen ser en utveckling av denna typ av kommunikation som kommer vara ännu viktigare i framtiden och har därför valt att behandla på detta område. Syftet med denna uppsats är att ta reda på hur vårt fallföretag Lindex arbetar med sin visuella butikskommunikation, från huvudkontor genom butik till kund.
Kroppen i det offentliga rummet En studie av performanceverken Twilight Walk och Göteborg Crawl
This essay aims to analyse the social and physical interaction through the body inpublic space, based on the performances Twilight Walk by The New Beauty Council,and Crawl, by William Pope.L. As part of the performance-programme CityExcavations from Gothenburg International Biennial of Contemporary Art 2011,artists occupied the streets of Gothenburg for a few days in June 2011. Through aninterpretation on performativity and feminism architecture-theory this essay looks intohow bodies integrate with public space; on how space potentially includes or excludesrepresentations of different bodies and the construction of (gender) identities. I wantto discuss how bodily performances such as movements, gestures, visual andemotional expressions interact with architecture and social contexts..
"Ettan" som kom först : En kvantitativ innehållsanalys av hur en studenttidnings förstasida förändrats genom tiderna
The aim was to explore how the first page of a student newspaper has been changed over time since it was founded in the 1960´s.This thesis explores how the front page of the student newspaper Lösnummer has been changed since it was founded in 1966. It concerns the location and frequency of elements and it is based on theories of layout, the first page and visual communicationIn addition, the thesis develops a new kind of method for determining the location of elements on the type area. The method is based on the hexadecimal number system. It is formed as a grid which is placed on the first page to determine the location of the elements.It concludes that the frequency of elements had its peak during the 1970´s and has ever since decreased gradually. Image placement has gone from being scattered all over the front page to be centered and increase in size. .
Obalans mellan rot och krona skapar omplanteringschock i Prunus avium :
In this investigation has an attempt to find out whether so called transplanting shock depends on the moving and transplanting of trees, to other conditions, or if it is due to the imbalance between the root to shoot ratio. Seventy trees of Prunus avium have been part of the investigation and these trees have been divided into four different groups depending on methods of production, untouched on the field, trees still on the field but with root pruning, trees moved and planted into Root-Control-Bag, trees moved and planted into Spring-rings. To be able to answer the question, measurements of the length of the terminal shoots and the lateral shoots and the dimension of the stem growth have been done and also has a visual judgment of the trees vitality been performed. The result shows that it is not only the move of the trees that gives them transplanting shock, but rather the loss of roots which gives an imbalance between the root and crown..
Avskiljning av uran från dricksvatten med reaktiva filter :
Water is our most important provision and its quality is above all dependent on the
geological conditions in the area from where it is extracted. Due to geological
properties there are certain areas with an elevated risk of high uranium levels in the
ground water, which in turn constitutes a risk for human health. Consumption of water
that contains a high concentration of uranium implies a health risk due to the chemical
characteristics of uranium. Livsmedelsverket (The National Food Administration) and
Socialstyrelsen (The National Board of Health and Welfare) therefore recommend that
precautionary measures should be taken when the uranium concentration in ground
water exceeds 15 micrograms per litre. In particular, drinking water collected from
wells in areas with uranium-rich bedrock may have a harmfully high level of uranium.
One of the wells of the Ärla water purification plant, located near Eskilstuna, Sweden,
contains water that exceeds the guideline of 15 micrograms per litre.
One interesting technique for removing uranium from drinking water is adsorption to
reactive filter materials.
Sex säljer?
Jag har studerat och försökt att undersöka varför förpackningar av sexleksaker ser ut som de gör och i processen har jag också undersökt hur deras visuella kommunikation uppfattas och vad som eventuellt skulle kunna göras bättre. Anledningen till denna uppsats är att min uppfattning av förpackningar
i sexleksaksindustrin är sexistisk, kränkande
och framför allt består av dålig design. Jag redogör för litteratur som jag anser vara intressant för uppdraget och den behandlar både byggandet av varumärken och förpackningsdesign. En undersökning och
intervjuer med experter kommer också att presenteras. Slutligen ger
designarbetet ett exempel på hur en
stilren förpackningsdesign kan vara svaret på
frågan om hur man bäst kommunicerar
förpackningen till en sexleksak.
Uppsatsen är inte avgörande i den aspekten att den inte ger ett svar på varför paketen
är utformade som de är, dock
utvecklar jag vad några av möjligheterna
skulle kunna vara.
Den uppkopplade enkätundersökningen : En studie av informationsvisualiseringen i Mentimeter
A new phenomenon on the Internet is the online audience response. Mentimeter is a web-based tool where you can create online polls. The users can then cast a vote and the result is shown in real time. We want to test the information visualization in Mentimeter and we base our hypothesis, that a better graph design is possible, on the work of Edward Tufte and Stephen Few. Edward Tufte is an emeritus at Yale University, where he held courses in statistical evidence and information design and has created theories about how visual information should be designed.
Den präktiga flickan : Normreproduktion i Kamratposten med fokus på flickor
The overall aim of this thesis is to examine the production and repetitiveness of gender patterns with focus on girls in the swedish tween magazine Kamratposten. This is of importance due to the non existing research on Kamratposten concerning this specific topic. The aim is also to evoke a broader discussion about the relationsship between gender representation and pedagody. The theoretical framework is based on three concepts, namly Yvonne Hirdman?s gender contract, Judith Butler?s performativity and the idea of heteronormativity.
Akutbehandling av hyperkalcemi hos hund
In this thesis we propose a conceptual plan for thedevelopment of an Agroforestry Training Centre (ATC)in Musoma, Tanzania. The aim is to make a proposalto support peasant education in agroforestry. How canan ATC in Musoma be developed into a stimulatingand educational park suitable for teaching agroforestrymethods to peasant farmers and other potential users?To answer that a field study was conducted to investigatehow our client Vi Agroforestry Programme (Vi) and thetarget groups of the client can benefit from the site.The thesis begins with a short explanation of thecontext, in which the ATC plays a part followed by amethodology chapter. Next are three chapters presentedwhich introduce the reader to the research conductedbefore starting the proposal, these include: results ofliterature studies, study of precedents, and results of fieldstudy.
Hjärtat på campus : Inredningskoncept till Eskilstunas nya kårpub.
Denna rapport berättar om vårt arbete med att ta fram ett inredningskoncept till den nya kårpuben i Eskilstuna. Vi har med hjälp av våra kunskaper inom informationsdesign och rumslig gestaltning arbetat fram ett förslag, anpassat efter uppdragsgivarens önskemål. Våra uppdragsgivare är Kårhusstiftelsen och Mälardalens studentkår. De ville att inredningskonceptet skulle vara målgruppsanpassat med funktion, flexibilitet och nytänkande i fokus. Då kårpubens personal till största del består av ideell arbetskraft ville de även att inredningskonceptet skulle underlätta det dagliga underhållet av verksamheten.
SH Karriär : Framtagning av designförslag till visningsvy för karriärforum
Denna rapport redogör produktionsprocessen för en re- design av ett karriärforum vid namn SH Karriär som funnits sedan hösten 2011. I dagsläget upplever SH Karriär att studenterna på Södertörns högskola inte återkommer till karriärforumet, därför inleddes produktionsprocessen med en användarstudie för att tangera problemet. Målet var att producera ett designförslag som presenterar karriärforumet på ett representativt sätt. Re- designen ska möjliggöra att användarna får en klarare överblick kring de innehåll som presenteras på karriärforumet och även skapa ett intresse som får dem att återkomma efter att ha registrerat sig på SH Karriär. Rapporten beskriver mitt tillvägagångssätt genom en enkätundersökning och användartester.
A Green Belt of synergies : a study on the implementation of a contemporary Green Belt
The prevailing urban migration is a worldwide process. This results in growing cities and a diminishing proportion of people living in the countryside. As the urbanization continues a large amount of the world?s population is expected to live in urban settlements of informal character by 2050. Green Belt has for many years been used to control urban growth and to secure the sustention of larger green areas around towns and cities.
Fastighetsmäklare : en unik tjänst
The purpose with this thesis is to clarify how estate agents working with their marketing and marketing strategies. Our study has occured in Kalmar and we have used five different estate agents for our collection of empiric?s data. We have worked with a qualitative methodology to achieve deeper knowledge about these five company?s which have been chosen for the study.We have selected theories that suit our subject and together with the empiric data these two parts will be compared which concludes in an analysis.