The study deals with young people with visual impairment and their choices of upper secondary school, what is behind and how they are affected by other aspects and other people around them. It also describes how these students experience the career counseling they received for the election. This has been the purpose of the study and was examined through qualitative method and interviews with five young people aged 15 to 21 years with severe visual impairment or blindness. The results and conclusion is that these young people are greatly affected by their parents in choice of upper secondary school and that the school?s attitude to the pupil has a major impact on whether the pupil chooses the school.

In Sweden today, the consumers have the opportunity to use the different sales channels; physical store, online store and brick and click, a combination of both. For the past decade, the use of ecommerce has spread tremendously and the fashion industry is one of the top three industries in this category. This, together with the growth of technology, have created new opportunities for consumers during their online shopping. The purpose of this study is to examine the differences between consumers who use physical store, online store or both. This study aims to look into consumers' shopping habits within these sales channels and factors that are affecting them.

The purpose of this essay is to examine the relationship between visual communication and female homosexuality within the field of magazine design. As the creative part of the project I have chosen to make a redesign of Lotus magazine, the very first Swedish magazine with lesbian and bisexual girls as the target audience. The questions of which the project is based on are: Which stereotypes, differences and similarities can be found in visual communication addressed to a heterosexual versus a homosexual target audience? What kind of design attracts non-heterosexual girls and how can I create a design for Lotus magazine that is appealing to lesbian and bisexual girls and yet still makes it possible to compete with traditional girls? magazines? In order to examine my research questions I have done literature studies within the field of gender and sexual identity in relation to visual communication. Additionally, I have analysed the design of competing magazines on the market and conducted a survey among representatives of the target audience of Lotus magazine..

Abstract The present study examined if early deaf people and people with severe hearing loss perceive visual information differently than hearing people. An experiment was conducted with eight deaf participants and eight participants with normal hearing. The participants were between the ages of 18-74 years. The participants were asked to look at fifteen different images portraying manipulated illusions, and then assess if the images were of the same size. Subsequently another image depicting a different illusion with a face hidden in it was presented to the participants.

Because of the mass tourism industry that exploits sensitive locations all over our planet a new kind of tourism came into focus in the 1980?s. This new form of tourism was named ecotourism, and as the name reveals ecotourism deals with low-impact travel. Today, all sorts of places can be gazed upon in a flick of a switch; all you need is a television set. It is well known that destination marketing successfully uses visual media as a tool to sell trips to potential tourists.

Abstract The present study examined if early deaf people and people with severe hearing loss perceive visual information differently than hearing people. An experiment was conducted with eight deaf participants and eight participants with normal hearing. The participants were between the ages of 18-74 years. The participants were asked to look at fifteen different images portraying manipulated illusions, and then assess if the images were of the same size. Subsequently another image depicting a different illusion with a face hidden in it was presented to the participants.

Most major companies today have a visual identity. It answers questions like: which font do I use? and when can I use the logo or not? Westinghouse Nuclear Fuel in Västerås have a visual identity but no guidelines for the employees to follow. Further-more, rollups and rollup handouts produced by Westinghouse are not mentioned in the visual identity. ?erefore the external information from Westinghouse is someti-mes, both by employees and customers, perceived as not uniform.

Bakgrund och problem: Online communities är en färsk bransch där flerauppmärksammade förvärv ägt rum under det senaste året. Värderingen av nya företag påosäkra marknader kan ofta vara svår, i och med osäkerhet vad gäller hur den framtidapotentialen skall bedömas. Uppsatsens frågeställning går ut på att redogöra för hur detta kanske.Syfte: Uppsatsens explorativa syfte går ut på att inhämta så mycket kunskap och informationom ämnet som möjligt, och därigenom sträva efter att kartlägga och synliggöra den potentialoch de risker som finns inom branschen online communities.Avgränsningar: Online communities är en plats där människor träffas virtuellt för attinteragera med varandra. Vi har valt att analysera sociala, relationsfrämjande, onlinecommunities som primärt är riktade mot ungdomar i Norden vars syfte är att utgöra enträffpunkt för allmänt socialt umgänge.Metod: Uppsatsen har ett explorativt undersökningsförfarande, där ett kvalitativttillvägagångssätt begagnats för att inhämta primärdata i form utav intervjuer med analytiker,experter och uppköpare.Analys och slutsatser: Intellektuellt kapital är grunden till värdeskapandet i en onlinecommunity. Att vårda relationer till medlemmarna är av avgörande vikt för framgång.

In my exam-project, ?For Götha Kendo Club ? an athletic clubs new graphical profile? at HDK ( School of Design and Crafts ) i chose to redesign the visual identity of Götha Kendo Club, a kendo-club in Gothenburg. Kendo is a japanese fencing sport, where swords of bamboo are used, together with protective armor.My work consists of a new logotype for Götha Kendo Club; three different posters for recruiting beginners; a website layout, presented with a pdf-file; and a beginners folder, with an introduction to kendo.The aim was, not only to give Götha Kendo Club a new fresh look, but also to attract a target group to the sport, namely people who are interested in competition, exercise and athletics.To achieve this I created a though look where tension and focus was the lead; using only three colours, red, white and black, and with progressive typography set in with the modernistic HouseGothic typeface I created this fresh and exciting look. The photography by Ida Nordung where shoot with white backdrop, creating a hard contrast to the dark clothed kendo models.Finally I collected rules and guidelines for the graphical and visual elements of Götha Kendo Club new style in a graphical guide..

The aim of this thesis is to fill a knowledge gap regarding how online players use libraries, their attitude towards libraries and what they want out of future libraries. We see it as a problem that the library world of today does not have much knowledge about an audience that is so prevalent in society.The theory used in the thesis is Henrik Jochumsen, Casper Rasmussen Hvenegaard & Dorte Skot-Hansens model that divides libraries into four functions. The four functions are meetings, knowledge, inspiration and experiences. In the analysis we added a suggested fifth function, a digital space, giving the digital interaction and information needs of today´s society. The method was focus groups on online forums for gamers.

The number of products offered by retailers has increased immensely during the last two decades, which has resulted in an increase of naming decisions having to be made. The importance of product names has become more significant for retailers offering their products online, as these are more visible to the customer in comparison to products offered offline. Consequently, it is of great value for retailers to gain knowledge about how a product name affects the customers' perception of the product. The purpose of this study is to examine whether product names affect customers perception of the relevant products in the online environment. This has been illustrated by applying the following theories to the relevant product names; meaningful and meaningless brand names as well as concrete and abstract words.

In the fragmented network economy of toady remote work for creative designers becomes mor eand more prevalent. This is good for a number of reasons. Mainly, creative designers can find work inside and outside of their region irrespective of where they choose to live. However, competing for jobs in a global market is harder, and the online presence of the creatives becomes their main shopping window. We have conducted a study, interviewing digital creatives in Västerbotten.

Title: ?Du kommer väl ihåg hur det var att gå i skolan?? ? En visuell retorikanalys av fem av Friends antimobbningsfilmerNumber of pages: 75Authors: Radhika Bhasin and Christoffer OrreTutor: Marinette Fogde and Gudrun WeinerCourse: Communication, Advanced CoursePeriod: Spring 2007University: Division of Media and Communication, Department of Humanistic Science, Örebro UniversityPurpose/Aim: The purpose with this essay is to examine in what ways the Swedish organisation Friends advertising films against bullying rhetorically and visual rhetorically intend to convince their audience of their message.Material/Method: We have been studying five of Friends advertising films against bullying. The five films were chosen because they all originated from the same campaign against bullying amongst schoolchildren. The methods used were partly rhetoric analysis and partly visual rhetoric analysis.Main results: The conclusion we can draw from this study is that Friends anti-bullying films uses several rhetoric methods, both classic and visual, to convince their audience. Occurrence of pathos (emotions) arguments as convincing method was most commonly used, followed by ethos (sender trust) and only a few logos (fact) arguments.

Examensarbetet som är utfört för SAS Flight Academy innebär att modernisera hanteringen av flygradiostationer för en flygsimulator från 1968. Detta görs med hjälp en PC som kopplas till det nuvarande datorsystemet med ett parallellkort. I PC:n finns en Microsoft Access databas där all data lagras om världens alla flygradiostationer. Informationen om flygradiostationerna finns lagrade på en CD-ROM som uppdateras ett antal gånger per år. Klienten till databasen är programmerad i Visual C++ och använder Microsofts programbibliotek MFC för hantering av databasen.

AbstractPresentation of the problem: The goal with this graduation project is to produce a new visual concept for the student newspaper Campus, this will be expressed in the form of page templates. The page templates will have a visual concept that appears through graphical elements. The client's wishes were that the student newspaper should be audience appropriate, attractive, inviting, reliable, modern and functional to work with.Theory: In order to implement the wishes and in a good way produce a consistent visual concept, we took a starting point in theory of graphic design. This theory has taken many of its principles from aesthetic theory, and therefore have we also used aesthetics to provide a deeper theoretical aspect. The principles we used in graphic design is; how to create a unity in the layout by using basic elements such as text, images, and white space.