The use of internet is growing rapidly and many people choose to spend a lot of their time in the virtual world. This is the reason why we believe that it is important for companies to consider using internet as a tool to reach their customers. Today many companies, especially within the fashion industry, have acknowledged this and use internet marketing to reach existing and potential customers. Social media and search marketing are two helpful tools that can be used in order to make a company visible on the web, given that they know how to use them effectively. The purpose of this study is to examine how companies within the fashion industry can use social media and search marketing to reach their customers and what kind of attitude they have towards using these tools.

Sammanfattning Syftet med detta arbete är att undersöka hur medborgardeltagandet kan se ut i planeringsprocessen. Vi undrade hur den här metoden kan påverka utformningen av ett planförslag. Kandidatarbetet belyser teorier om hur man tar tillvara på brukarnas upplevelser. Samt hur man kan omvandla resultatet av upplevelser till ett planförslag vid omgestaltningen av ett område. Arbetet har resulterat i ett planförslag över Rönninge torg i Salems kommun.

We came in contact with the project "Grönplan Danderyd" that aims to create a green structure plan for a municipality of Stockholm called Danderyds kommun. Our thesis is a part of this project and makes it's contribution through the gathering and systematization of the knowledge of the functions of an urban green structure. It also makes a contribution through suggesting how this knowledge can be applied during the construction of an urban green structure plan. We found that "Stadens parker och natur", published by the Swedish National board of Housing, Building and Planning, was a recurrent source of information in the green structure plans that we studied. We saw a need of complementary additions and updates to the rather old report and found literature that adds the developments of the last decade. First of all we have chosen to make themes based on the functions of a green structure that were presented by 'Stadens parker och natur'. The themes we suggest that a greenplanning document manage are: Recreation, Pedagogies and Heath, Biological Diversity, Green structure in the History of Building Cities, Cultural Identity, the Health of the City, Biological Technology in the Municipality and Use and the Users. We found good examples of how to handle these themes in documents that handle greenstructure planning from the municipalities of Göteborg, Strängnäs, Eskilstuna, Malmö, Lund, Västerås and Uppsala.

As the number of inhabitants increases, the cities expand into the former rural landscape. The urbanization causes changes to the functioning of the peri-urban fringe. Land that previously was used for agricultural production is now used for alternative enterprises, as for example horse keeping and recreation. 75 % of all horses (approx. 200 000) are situated in the peri-urban fringe.

Logistics planning for a construction site is usually limited by traffic flow to and from the workplace. The geographical location of the construction site is determined by roads around the workplace and opportunities for well-functioning logistics. Inventory of material is often impossible because of the frequently small workspaces. As a result, a concern relating material handling remains . Even before the establishment of a construction site, it is required in the construction industry to eliminate errors that might arise in the planning stage.

This thesis presents the theory behind prototyping and user interviews as parts of requirements analysis. It further discusses how these were used in the development of a budget planning application. The implemented Web-based solution uses a new component-based design rooted in a Model-View-Controller architecture. The application is used today with complete success at the Department of Computer and Information Science at Linköping University..

In Sweden and in the rest of the world we face the problem how to create a sustainable development. At the same time the Swedish million program, a housing program made in the 1960:s and 1970:s, is facing a renewal due to lack of maintenance during many years. An attempt to join these two interests has been made in the residential area of Gårdsten north of Gothenburg. This paper is a case study to review the project and its approach to the sustainability concept. The purpose is to spread knowledge about the problems that can arise. By studying documentation about the reconstruction I have analyzed the approach that has been used. The housing company?s starting point was user participation and an intention to make the changes visible.

I denna studie studeras rekordårens betydelse som historiebärare och kulturmiljö i förhållande till nutida stadsbyggnadsförändringar för att tillmötesgå 2010-talets ideal om en tät och stadsmässig boendemiljö. Krav på ökad bostadsproduktion i landets större städer och upprustning av rekordårens bebyggelsebestånd är andra anledningar till fysiska förändringar och nybyggnation. Det har vid tillbyggnad i befintliga bostadsområden visat sig svårt att kommunicera den ursprungliga stadsplanen och de kvaliteter som den är sammankopplad med, det är denna konflikt som utgör studiens kärnproblematik. För att studera sambandet mellan platshistorisk hänsyn och nybyggnation genom förtätning utförs en fallbaserad analys av rekordårsområdet Hageby i Norrköping där tre alternativa förtätningsförslag presenteras utifrån generell teori och forskningsöversikt om kulturmiljövård och rekordårens flerbostadshusområden där de övertygelser som formade dem samt den roll de har att spela som kulturmiljö redovisas..

Value stream mapping is a tool that is frequently used by many different companies. It is a great tool used to achieve the work that follows the theories of lean production. The tool is used, however, only frequent on the factory floor and the method is also designed based on this type of use.An interest of applying the method on administrative parts of the company has occurred lately. Administrative parts of the company refers to the part that does all the planning such as purchasing, receiving orders, customer contact, contact with factory floor and other work that is made around the actual manufacturing. But the knowledge about applying value stream mapping on the planning part of the company is lacking because the method is relatively new.In this work, a comparison is made between the introduction of value stream analysis on production and planning.

Crisis management planning is a relatively new policy area in the European countries. It has materialized since the fall of the iron curtain and because of the increased interest to prevent wide-ranging national emergencies. In Sweden, the county administrative board has a key obligation to perform risk analysis guidelines. This assessment involves identifying crisis, planning response to the crisis and, if necessary, confronting and resolving the crisis in the geographic area of the region. The purpose of my thesis is to examine if there are any differences in crisis management planning between the county administrative boards? risk analysis guidelines.

Jämställdhet låter bra ? men vad är det egentligen vi planarkitekter ska göra? Det finns idag stor kunskap om jämställdhetsarbete och riktlinjer för hur detta arbete bör bedrivas. Samtidigt har inte implementeringen inom planeringsprofessionen utvecklats i någon större omfattning. Frågan är varför det inte har skett, samt hur planarkitekter kan integrera jämställdhetsaspekter i sitt arbete. Syftet med examensarbetet är att undersöka rekommendationer från experter och deras möjliga tillämpning. Rekommendationer om jämställdhetsarbete i arbetsprocessen från nulägesbeskrivning fram till ett färdigt planförslag undersöks.

Syftet med arbetet är att undersöka hur vi idag i Sverige planerar för industrier och verksamheter i anslutning till bostäder, och på vilket sätt detta påverkar samhällsstrukturen. Arbetet syftar även till att åskådliggöra de regleringar och historiska händelser som lett fram till den modernismplanering vi idag ser. Rapporten avser även att ta upp olika tillvägagångssätt att närma sig funktionsintegreringen på och innehåller även ett exempel från Danmark där de försökt ta ett steg närmare blandstaden..

The purpouse of this study is to find out how and if a Content Managment System (CMS) can benefit from applied User Experience Design (UX). A work project has been executed where a client wanted the students to create a user friendly CMS for adding content to a global hotel review site. A prototype of a CMS was created based on literature studies about UX and CMS. The prototype of the user friendly CMS was then tested through user tests and interviews with key users. After input from the key users the prototype was changed until the users were satisfied with it..

Typically, when Faurecia in Torsås are planning a new assembly line, one of the steps is to build a full-scale model of the line in card board, a form of mock-up planning. Faurecia has shown interest in finding an alternative methodology. The purpose was to explore the possibility of replacing today's cardboard based mock-up planning with models in a digital simulation environment.The purpose of the thesis has been to answer some of these complex questions; What are the benefits of using a simulation tool? In what way can we use it? If we choose to use a simulation tool, in what way does it affect our way of planning an assembly line? What are the advantages and disadvantages? Are there any economical and social aspects?Our results made us realize that a digital simulation tool does not replace the card board. On the other hand simulation could be used as a complement.

This is a qualitative analysis that, based on systemic functional linguistics, or SFL, and genre theory, has aimed to study the genre pedagogical implications on written language as they occur in narrative stories and expositions whilst the model is introduced. Systemic functional linguistics is a linguistic theory that views the organisation of language as functional options for meaning; language is a set of resources to channel meaning through realisation. Genre theory elucidates the pragmatic and educational uses of SFL in the categorizing of language in configurations of meanings as they are set and understood in different cultures.  The purpose of the survey is to do so with focus on successful and less successful writers by attempting to answer two primal issues:How is development of written language in reference to the introduction of the genre pedagogical model visible in the studied texts?How does genre pedagogical teaching influence successful and less successful writers as visible in their writing with a certain purpose?To answer these issues the survey is based on narratives and expositions written by high school students who have been divided into two groups according to the purpose of the survey. One text in each genre has been written by the students before and after lessons based on the genre pedagogical learning wheel explaining the relevant genres.