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1609 Uppsatser om Value creating networks - Sida 21 av 108
Webb-tv ? en konkurrent eller ett komplement till linjär tv? : En studie av hur SVT och TV4 ser på sin webb-tv
The linear televison have dominated the supply of moving pictures, but this is about to change with the possibility to consume it via the Internet.I n this thesis we have studied how the two Swedish tv-network companies, SVT and TV4 are working with their web TV and if their online services have affected the linear TV. To limit the size of the study we chose two network companies that provide the most popular tv channels and web services in Sweden. To gather data from these two companies we conducted qualitative interviews with people at the networks. We came to the conclusion that SVT and TV4 doesn't find that their web TV services (called SVT Play and TV4 Play) are competing with the linear TV. They rather regard them as assets to broaden their services.
Going Real-Time in no time? : ? en kvantitativ och kvalitativ studie i hur Sveriges största annonsörer använder sociala medier och Real-Time Marketing.
Background: Our daily lives and personal interactions are increasingly featuring social media and social networks in particular. Topics regarding social media, its impact on society at large ? both on corporate as well as individual behavior ? has been the focus of many research papers. Personal use of social networks are regularly being mapped out by researchers aiming at clarifying concepts such as engagement, trust and interactivity, and mapped by companies seeking to maximize return on investment concerning their marketing efforts. The aim of our study is (i) to map how companies and/or organizations operating on the Swedish market use their company?s pages on the social media as a way of communicating with their followers and audience, as well as (ii) identifying whether ?Real-Time Marketing?, in our own definition, is used or not.Methods: The research methods used included both quantitative and qualitative content analysis.
Outsourcing av kundtjänst : - Vilka företag bör callcentren rikta sig mot?
Information technology and globalization has led to an increasing competition and service production has been more and more independent of locations. This has made a market of outsourced telephone costumer service possible. Due to high establishment the market has been saturated and with that price has sunk. Customer companies have the last few years got more negative to outsourcing of their telephone customer service as they through operating the customer service internally want to get closer to their customers.In the empirical study the writers try to figure out which companies the callcenters should try to aim towards to get long and profitable cooperation. This will be done through deducing guiding principles from theories about how different factors around companies costumer service should look like.
Pluginramverk för webbaserade spel
In order to attract talented consultants, Sigma, a consultant company, wanted an online game for recruitment. In the game, potential employees? skills could be tested to determine whether they are qualified for the job. This paper presents a general technique for creating such a recruitment game. The report generalizes the recruitment game to a level-based game for the web, where a player should be able to progress from one level to the next by solving a given problem.
De traditionella flygbolagens överlevnad på den skandinaviska marknaden : en studie om SAS Sverige
The traditional airlines exist on a market that is distinguished by an increasing competition. They are often partly or completely owned by the government and are characterized by slow decision making. Because of their existing structure and old business culture the traditional airlines find it hard to use price as a means of competition. Consequently the traditional airlines need to create loyalty amongst their customers. The purpose of this essay was to analyze and evaluate SAS long-term marketing strategies through a comparative study of the companies? management, employees and customers.
Sensory profiling of Swedish white wines and a contextual analysis of Swedish viticulture
The aim of the study is twofold, to generate a sensory profile of Swedish wine today and to investigate the opinion of both wine producers and wine experts on viticulture in Sweden and wine from grapes grown in Sweden, achieved through a contextual analysis comprising a literature study and interviews with wine producers in Sweden and Denmark and wine experts from Sweden and Germany, and a sensory analysis at the company Ipsos. ?Mixed methods? was the chosen research strategy as the semi-structured interviews gave qualitative results and the sensory analysis would give quantitative results displayed as spider charts.
There is a lack of studies investigating how the Swedish wine is perceived by consumers and consumers might be unaware that the Swedish wine, established through ?trial and error?, is increasing in quality every season, creating a need to display the sensory profile of Swedish wine to strengthening the perception of Swedish white wine.
This study shows that the Swedish white wine today is a wine with a fresh, citrusy and flowery aroma and a fresh, citrusy and green apple taste, however, a sensory analysis cannot show if the attributes are those that are desired by the customer, a consumer test is necessary to conclude that. Trends point towards locally produced products, one reason why Swedish wine has great potential, yet the future needs to be secured through job opportunities and education. Creating an approval system for Swedish wine is suggested as a future improvement, it is a common procedure in most wine regions.
Friskis&Svettis London : ? en studie i internationalisering, entreprenörskap och organisationskultur
This thesis aims at; describing and creating an understanding of how Friskis&Svettis internationalization process, at the start-up in England, can be seen as entrepreneurial, to describe and analyze how various cultural factors can be identified and the impact they have on the internationalization process. The empirical data were obtained through two interviews and it appears that both the organizational culture and national cultural differences can be identified and that these affected the process. The results show that the entrepreneur is both a starting point and a key driver of the process and because of this it can be considered entrepreneurial..
Elektroniska signaturer- säker identifiering?
Problem:I dag finns det ett stort behov av säkra identifierings metoder på
Internet. Traditionellt sätt är en handskriven namnteckning en form av
identifiering och vad som behövs är en elektronisk motsvarighet.
Hypotes: "Elektroniska signaturer leder till ökad integritet och säkerhet vid
identifiering på Internet"
Syfte: Målet och syftet med denna uppsats är att studera och analysera huruvida
elektroniska signaturer kommer att bidra till ökad integritet och säkerhet vid
identifiering på Internet.
Slutsats:Genom att jämföra praktiska erfarenheter (fallstudie) och
teoretiska kriterier kunde vi analysera oss fram till att vår hypotes är sann.
Hur hanterar institutioner en miljö med blandade Operativsystem?
The purpose of this thesis is to investigate if there are environments that use
some kind of central authentication system within institutions/schools. The
hypothesis is that an institution not using a form of central authentication
service has more need for maintenance and as such is considered a higher cost
for the organization.
The gathering of data has been done through interviews with technical personal
at Blekinge Tekniska Högskola and Linköpings Universitet. Based on the
technical background of the authors, and the system limited to discussing
Windows and UNIX operating systems, a discussion and analysis of the systems
working today has been done, with emphasize on the hypothesis..
Flerbarnspappors erfarenheter och behov av föräldrastöd på Tjörn
Background: The health of children and youth has decreased the last two decades. The Swedish government has decided to back a national plan for parenting support. The municipality of Tjörn is a part of national parental support project to identify the need and to improve the parental support in the municipality. Purpose: The purpose with this study was to identify experience and need of parental support among fathers with more than one child on Tjörn. Method: Five individual qualitative interviews were conducted with the fathers.
Att lösa reglertekniska problem med Modelica
The purpose of this thesis is to examine and present the oportunities of solvingcontrol problems using Modelica. This is done by creating some demonstrationexamples with exercises. These examples should cover as many types of controlproblems as possible. The exercises are aimed for people with basic knowledgein modeling and automatic control engineering but with little or no knowledgein Modelica. There are different types of Modelica implementations and the onesused in this thesis are OpenModelica and MathModelica..
Scalable Services over DAB and DVB-T from a Receiver Point of View
TV and radio services have always been distributed over analogue broadcasting networks and been received on a TV -set or a radio receiver. Today this situation is changing due to digitalization and convergence between broadcasting, telecommunications and data communications. Other terminals, such as a PC, can also receive TV and radio services. Digital TV and radio can offer additional services such as e-commerce, electronic program guides and content synchronized to the TV and radio shows. If these services are to be received by several receiving terminals with different properties, the services must be adapted to the terminals.
Att kommunicera hållbarhet : en undersökning av hållbarhetsdebatten via internet
This master thesis is about sustainable city planning and its debate. It is also concerned with networking, communication and web-based communication. Theories of sustainable development are discussed, along with the importance of communication for sustainable development. The report is directed towards landscape architects, architects, town planners, other designers and other interested readers.MotivationI believe that there is a need for an increased discussion concerning sustainability. Sustainable development is an important issue for city planners.
Value creation from a gender perspective – a case study of Caran
Caran has a strong belief that women leaders affect the financial profitability positive. Since women leaders are intangible resources it is very difficult to calculate its exact value. The authors found that one of their measurement methods can’t be used to calculate the value of women leaders. The other measurement method can calculate significance between women and men leaders and provides an index to be compared to other groups. But there is no prove that women are better creating value than their men colleagues, the figures indicate that women add more value due to their lower wages.
Framtidsvisioner i sex mellanstora svenska kommuner
Denna uppsats belyser vilka frågor som lyftes fram för några kommuners framtidsarbete, vilka aktörerna var i de policyskapande processerna samt visar varför dessa framtidsvisioner fördes upp på dagordningen på 1990-talet. Metoden för studien är en jämförande, kvalitativ fåfallsstudie av kommunernas framtidsprogram. De utvalda kommunerna är Gävle, Halmstad, Karlskrona, Karlstad, Kristianstad och Luleå. Uppsatsens analysbegrepp är Policy Windows och Policy Networks. Dessa innefattas i en korporativ och elitistisk statsteori.