Uppsalahem, Uppsalas municipal renting company, builds about 250 new apartments every year. Mjölnaren in Kungsängen is a project which contributes with about 130 new renting apartments finished in 2010/2011. This report has lead up to a proposal. Focus lies on how to create a courtyard on beam joists where shape, style and different types of functions are important elements. The report also brings up ground materials, details, plants, availability and built up plantings. All these aspects together are what create a well functioning and pleasant courtyard. All through the work with this report I have taken part of the meetings concerning the project.

Syftet med uppsatsen är att undersöka hur väl IKEA Uppsalas identitet stämmer överens med företagets image i tre led:Skillnaden mellan hur varumärket uppfattas mellan ledningen ochanställdaSkillnaden mellan hur varumärket uppfattas mellan anställda ochkunderSkillnaden mellan hur varumärket uppfattas mellan ledning och kunderEtt varumärke skapas genom interaktionen mellan dessa tre grupper. Hur starkt varumärke företaget lyckas skapa beror på om grupperna har samma uppfattning av varumärket och hur väl relationerna mellan dem fungerar.För att uppfylla syftet har dels en intervju genomförts för att ta reda på ledningens uppfattning av varumärket och dels två enkätundersökningar, för att ta reda på kunders respektive de anställdas uppfattning av varumärket. Resultatet av den empiriska undersökningen visade att alla tre grupperna har en liknande uppfattning om vad varumärket IKEA står för, vilket tyder på att IKEA har ett starkt varumärke. Förbättringar kan dock göras i varumärkeskommunikationen för att öka medvetenheten av varumärkets värderingar och förbättra relationerna mellan de tre grupperna..

Rising energy prices and higher energy demands have led to an increased focus on energy efficiency, in particular in the real estate business, where high potential for energy savings exists. Within the next few years, buildings that were constructed in the sixties and seventies will be in need of renovation. One of the challenges of these renovations will be to improve energy efficiency. A real estate company that is facing this challenge is Uppsalahem AB, based in the city of Uppsala, Sweden. This study focused on analyzing energy efficiency measures when renovating old buildings.

Our thesis focus on how retirees perceive Tv4s news casts of economy news where we focused on five different aspects: What is the relationship between the news cast and the viewer and how does the viewer express their understanding of the news cast and the way it is constructed? What are the viewers attitude towards the news content and how do they find the news cast useful for them personally?We choosed retirees as our target group due to their vulnerable economic position in today?s society and TV as an important medium for them due to the digital divide. The study was performed with twelve qualitative interviews and one group interview where six retirees took part.We discovered a big interest for economic news in the target group. The majority had a sympathetic view of the news cast they saw but they also expressed skepticism toward the economy segment and/or news castings. The majority expressed a lack of trust for the journalists and the experts brought in to share observations and make announcements, and the financial business overall.

AbstractTitle: PR and Politics- the role of the PR consults in Swedish politics (PR och Politik ?PR konsulternas roll i svensk politik)Number of pages: 34Author: Andia GhafouriTutor: Peder Hård af SegerstadCourse: Media and Communication Studies CPeriod: HT 2006University: Division of Media and Communication, Department of Information Science,Uppsala University.Purpose/Aim: To study the PR functions role in Swedish politics and what role it plays for the democracy.Material/Method: Interviews with PR peopleMain results: That the PR people have the right kind of network and the knowledge about how to influence political decisions and the public opinion. Their methods could be criticized from a democratic point of view since they are professionals and their ability to bring up issues in to the public agenda is stronger than ordinary peoples? ability, which could be discussed if it is fair in a democratic society, that people who get paid have more power to change than those who don?t.Keywords: Public Relations, Communication, Politics, Democracy, Information, Networks.

Denna magisteruppsats ämnar beskriva och identifiera studenters behov i och krav på studiependling så väl som resmönster i Mälardalsregionen i Sverige. Detta görs genom användandet av en kvalitativ metod i form av fokusgruppsintervjuer baserade på en intervjuguidesmetod samt kartor genererade från statistisk data av inpendling. Den geografiska avgränsningen är satt till studenter som reser till någon högre utbildning vid, Mälardalens högskola (MDH), Uppsala (UU) eller Örebro universitet (ÖU). Teorier som magisteruppsatsen baseras på är studier och offentliga rapporter om regionförstoring, regionalpolitik och pendling. Resultaten visar att MDH är mer lokal till sin karaktär, UU är närmar knuten till Stockholms pendlingsomland och ÖU har den mest regionala karaktären.

During the fall of 2007 Uppsala University gave the course ?Projekt DV?. As a result of this class a publishing tool for real-time media came to be ShiShi TV. The purpose of this application was to introduce a new way to reach out to people. This was done with a video player on the Internet and a second one placed in a regular mobile phone.

AbstractHåkan Ljung: Förklassik för knäppinstrument. En studie kring en sonat för cittra av Johan Wikmanson. Uppsala universitet: Institutionen för musikvetenskap, C-uppsats för 60 poäng, ht 2005.My main purpose with this thesis is to highlight a piece of music written for a relative of the 18th century cittern. This sonata, composed around 1780, is a well thought composition written in a pre-classical style.  The composer of this music is Johan Wikmanson (1753-1800) who is mostly known for his string quartets, songs and piano pieces. Because of the importance for the music as a whole, one task is to reconstruct the second movement from severe errors. This was carried out by doing an overall analysis of the two movements themes, motives and structures.Since many arrangements for plucked instruments occurred by other composer's works, my second aim is try to tie this Sonate as an original version written by Wikmanson himself. As a part of my main purpose, the reader will also receive a short presentation of the Swedish cittern designed by the Royal instrument maker Johan Öberg the elder (1727?-1779) with a description of its connection with the manuscript. .

Enligt olika undersökningar är attityden till telefonförsäljare bland allmänheten negativ och motivationen hos telefonförsäljare är ofta låg. Syftet med denna uppsats är därför att undersöka hur telefonförsäljare på ett callcenter motiveras i sitt yrke. Den teoretiska grunden i det ramverk vi använder i vår uppsats, bygger på vad Grönroos benämner som de fyra väsentliga områdena inom strategisk internmarknadsföring. Dessa är "Ledningsmetoder, personalpolitik, utbildningspolitik och planerings-, genomförande- och uppföljningssystem. Undersökningen grundar sig på kvalitativa intervjuer med en kontorschef och tre telefonförsäljare på ett callcenter i Uppsala.

This essay discusses the use of history, and primarily how the current Swedish society perceives and uses the Viking age. The analysis is based on a literature study as well as a case study of the planned theme park in Fullerö north of Uppsala, Sweden. The aim of the essay is to understand the regional debate which arose in media regarding the planning of Fullerö Park and how it reflects the contemporary use of history. Research about the use of history has become increasingly common in recent years and deals with how history is actively being used in society in order to meet its existing needs. These needs varies among different groups and individuals and results in a multitude of usages, where the interests of the different actors may be contradictory.

Sandra Ojanpää: Att testa hifiapparater. Psykoakustik och testmetodik. C-uppsats. Institutionen för musikvetenskap, Uppsala universitet. Vt 2004.Syftet med uppsatsen är att visa på en metod för att testa apparater inom hifi genom mätningar och lyssningstest och att testa hur de testobjekt som valts ut klarade sig i de testerna.

Purpose: The purpose of this study is to find out how much influence underlying factors have in connection to the internationalization of Born Global firms. Methodology: This study has a qualitative approach in which data is obtained mainly through interviews and secondary data which consists previous theories about the internationalization in small and medium sized firms and recent theories that entitle these firms as Born Global. Conclusion: Based on the existing theories and the qualitative data, we have concluded that the underlying factors for the Born Global firm?s internationalization are abilities and opportunities to create insidership in relevant networks. The most crucial underlying factors for Born Global firm?s internationalization are the ability to create processes to break old patterns of thoughts and the ability to ally with right partners. .

This is a master thesis from Uppsala University in collaboration with B Locket AB (more known as www.blocket.se). B Locket AB is a large ad-company from Sweden, located in Stockholm.Search engines on the market today are becoming more and more complex. When they were first introduced, they only had one function and that was to produce search results containing the string that the user had typed. Today, users want it to be able to spellcheck, produce more results and sort search results on specific fields as well. Preferably, all these features should not affect the performance as a whole.The reason to why these demands have come up is that users are getting more and more used to internet services as a whole and they want everything to be as easy as possible.The user ability has become a substantially more important area in the computer industry and this needs to be taken into account when it comes to B Locket AB and its search engine.

This paper is an account of the inventory I've made of documents in the archive at Museum Gustavianum, Collections storage Husbyborg, relating to the excavations in Asine, Greece, in the 1920s. The aim of this inventory has been to establish which of the documents in the Husbyborg archives that belong to the department of Classical Studies at Uppsala University. Documents belonging to other archives have been found alongside the one mentioned above and those are the Original documentation (loan from Carolina) and the personal archive of Professor Axel W. Persson. The documents have been arranged according to the General Archive Scheme (Allmänna arkivschemat) seeing that the department of Classical Studies already had a series named Documents relating to the departments archeological collections, and the inventory I've made will be incorporated with that.

I dagens multinationella och hektiska samhälle ställs allt högre krav på de faktorer som knyter den enskilde individen närmare gemensamma nätverk. En mycket viktig resurs och kanal inom detta informationssamhälle är Internet. Kanalen Internet är en informationskanal som erbjuder ett snabbt och enkelt sätt att kommunicera med andra människor och organisationer. Såväl storstadsmänniskan som landsbygdsbefolkningen vill ha en snabb och smidig anslutning till Internet. Dagens landsbygd och dess invånare kommer att via den expansiva utbyggnationen av bredbandsnätet i Sveriges kommuner att bli erbjudna en snabb uppkoppling mot den globala värld och miljö som Internet är.