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570 Uppsatser om Travel journalism - Sida 2 av 38

Reserelaterade produkter och varumärken :  En studie om utveckling av produktutbud inför charterresor

This study examines whether it would be profitable for travel distributors in the charter to expand its offerings to other travel related products, and also the products that are in demand. We are also studying the role that brand has for customers' choice of travel.According to Hellman, e-commerce is to be preferred since it is competitive because it gives the travel distributors the opportunity to lower down prices. Therefore, we also investigated the proportion of respondents who would consider buying these travel-related goods through the travel distributors? websiteIn support of this study, is a survey with a population of 100 charter travellers. Respondents are divided into two groups where the first group consists of people who have booked their trip in stores, and the other via the Internet.

Den Digitala teknikens påverkan på resebranschen och dess marknadsföring

The intention of this essay has been to investigate how the new digital technology has affected the tourism industry and marketing, as well as how travel agents and tour operators adapt to this. We also aimed to get a broader view of how the future might look like when it comes to marketing and virtual service landscapes. We decided to base our research according to these following four questions:? What affect travel agents? way of adoption to the technical development?? What purposes do the travel agents have for building up their virtual service landscape?? How much does the travel agents emphasize on digital marketing?? What can travel agents do to better adapt to the technological development in the future?We have chosen to use a qualitative research for this essay. The reason for choosing a qualitative research was to gain a wider understanding that would represent a big part of the changes of technology development.

Produktutveckling - från idé till genomförande : skillnader i arbetsprocess mellan små och stora resebyråer

Tourism has been an expanding market since the first travel agency started in the middle of the 18?Th century, and today it is a global industry, with intensified competition and high demands from the customers. Product development is therefore one of the most important aspects for successful companies, and scientists also agree that the first stages in product development are the most critical. This essay is focusing on those stages, regarding product development on travel agencies, and the research question is as follows: How are new tourism destinations developed and what is the difference in working process between small and big travel agencies? The empirical research consists of qualitative semi-structured interviews with two big and two small travel agencies.

Fredsjournalistik : - En kritisk diskursanalys av fyra svenska nyhetstidningars skildring av Georgienkriget i augusti 2008

The purpose of this essay is to examine how peace journalism was expressed in Swedish newspapers´ reporting on the war in Georgia 2008. We did this by analyzing whether the reporting was elite- or people-orientated depending on how suffering was expressed and how the war players were described.The method we used was Critical Discourse Analysis (CDA). It was applied on news articles from four Swedish newspapers that covered three different happenings in the war in Georgia.We found out that the reporting was mainly elite-orientated, both when it comes to how suffering was expressed, as well as how the war players were described. The newspapers tended to focus on only one party?s suffering and one party as evil-doer, which is elite-orientated reporting and also an indication of war journalism rather than peace journalism..

Money vs. Happiness : En fallstudie om CSR på företaget Fair Travel Tanzania

Corporate Social Responsibility (CSR) is about facing responsibilities towards a company?s employees, customers, stakeholders, suppliers and the environment. As customers and consumers came to seek companies that were dealing with CSR a rapid wave of ?forced? implementations of social responsibility began. Fair Travel Tanzania, which has CSR as the foundation of the company, says that they are transparent about what they do and how they give back to the locals, could it be a problem with this? And how do they actually give back to the locals? Is it possible to measure the impact of CSR activities within the company? And if so, how?.

Vad utgör resebyråns rättsliga ställning i förhållande till flygbolaget och resenären?

Normally when purchasing a trip, an airline, a travel agency and a traveler is included in the purchasing process. Mostly a travel agency acts as an intermediary between the airline and the traveler. The travel agency is not considered to have any major part to the contractual relationship, usually the purchase agreement is considered to be covered by the airline and the traveler as the main parties. This is essentially the view shown from a legal perspective on the specific area. The application of legal provisions on the travel agency?s legal status may nevertheless bring a certain amount of ambiguity in the interpretation.

Rätten att resa : en självklarhet för vissa och en omöjlighet för andra

In the West, travels are often regarded as a given. When tourism is studied it sometimes sounds as if all people have the opportunity to go on vacation when they want and wherever they want. That is not the reality for all. There are laws and regulations on visa requirement which makes it harder for nationals of certain countries to travel on holiday abroad. This essay examines the situation for residents of countries outside the EU and the Schengen Agreement.

Vad motiverar resenärer? : -En prövning av Travel Career Pattern

Vad motiveras resenärer av? Att få nya upplevelser och fly vardagen är två motivationskategorier som gör att individer konsumerar en resa. Uppsatsen behandlar resemotivation genom att pröva teorinTravel Career Pattern på ett nytt segment, svenskar, och till stor del unga i åldern 0-25, och studerande på högskola eller universitet. Vi inventerar Travel Career Patterns resemotivationsfaktorer och studerar hur de motiverar resenärer. Undersökningen är utförd genom en enkät, och en analys sker av materialet för att få en bild av vad som motiverar resenärerna.

SERVQUAL : ett lämpligt mätinstrument av upplevd tjänstekvalitet inom reseindustrin?

The travel agencies exist on a market that is distinguished by increasing competition. A majority of the travel agencies offer different services that all satisfie the same customer need. However,one major difference in the market aspect is the service quality, this making it an important mean of competition. There are several acknowledged methods of measurement when it comes to service quality and it is important to use an instrument that takes into consideration the fact that charter tours is a complex merger of several services. The purpose of this essay is to establish if the SERVQUAL method is a suitable instrument for measuring service quality in the travelindustry.

"Hela inlandet ligger ju i medieskugga" : Vilhelminabors upplevelser av lokaljournalistik

In the light of the problems the media industry are struggling with, local news reporting is only one of the challenges the news organizations are facing. When local editors is being moved to the cities the tie with the local community is being severed.The aim of this study has been to analyze how the inhabitants of Vilhelmina municipality talks about their experiences of local journalism. With methodological inspiration from the Critical discourse analysis (CDA) this study examined the discourses of local journalism, social media, journalism's role and municipal policy. The theorectical framework consisted theories of media and democracy, convergence culture and discourse theory.The survey was conducted with four focus groups interviews. The focus groups were divided in different cathegories based on the participants experiences, ages and employment.

Reseföretag i dagens digitala samhälle : En studie om hur reseföretag anpassar och fortsätter marknadsföra sig i dagens digitala samhälle

Purpose: The purpose of this study is to examine how travel companies have adapted to a digital society and how they use the Internet as a marketing channel.Problem: How have current travel companies adapted to the development of the Internet and how do they use Internet as a marketing channel? Are there any differences in the marketing strategies of different types of travel companies and does the clientele have any impact on the selected marketing method?Method:  This study has been formed by a qualitative approach. Interviews have been conducted with employees at different travel companies across Sweden. The qualitative approach has been chosen to create a deeper understanding and give a broader knowledge to our study.Conclusion: Companies today use the Internet as one of their primary marketing channels, these are mainly websites and social media. The companies agree that aligning themselves after a digital society and new innovations is key to compete in the market.

Byggandet av kundrelationer med hjälp av Internet: en fallstudie om resebyråer

The purpose of this thesis was to find out how travel agencies work with relationships to their customers on the Internet. A case study with two companies was conducted, Ticket and Resia. In all four interviews were done, two in every company that served as basis for our conclusions. The study showed that it is important for travel agencies and other types of companies to create awareness of their web site in as many ways as possible and make it easy for the customer to find the web site. The contents on the web site have to be of current interest, it should be well structured and the usage of the web site should be easy.

Inte för alla -­? En kvantitativ studie om journaliststudenters representation av allmänheten i Nicaragua

In our bachelor thesis we have strived to examine the representation of journalism students in Nicaragua. The freedom of press is much lower compared to Sweden and the journalist profession is protected by a certificate. It is also a high level of corruption within the country. Our investigation concerns who has access to the journalist education and the goal is to compare that with the public in Nicaragua. To be able to examine the representation among the journalism students we have chosen seven different aspects to examine, the sex of the student, witch social class they belong to, their academic background, religion, ethnicity, geographical belonging and political view.

Realistisk restidsberäkning för comodal reseplanering

With increasing traffic congestion problems in bigger cities, it is becoming more and more important to provide the traveller with correct information about all transport alternatives. When doing that, the traveller gets the opportunity to make the best decision based on the current traffic situation. Instead of traditional travel planners, where public and private transport modes are presented separately, the co-modal travel planner offers a combination. In order to make the comparison correct and fair, the travel times have to be estimated realistically and on equal basis. This master thesis focuses on how to estimate travel times in the city of Stockholm for journeys by cars, public transport, bicycles and also for walking.An investigation of the available data on maps and travel times shows where the currently used methods are lacking.

Ett resecentrums betydelse för en stadskärna . : En studie om Kramfors resecentrums funktion och relation till den urbana omgivningen, samt upplevelsen av denna

The purpose of this study is to shed light on and describe Kramfors travel centers function and relationship to the surrounding urban environment, and how this core is experienced by residents and visitors. To do this, the use of the travel center, its relationship to Kramfors city center and the perception of it, as well as possible improvement areas has been studied.This has been examined using a quantitative method by designing a questionnaire and the usage of a research strategy through the implementation of a small-scale survey. Within this a cluster sampling was applied.The result shows that Kramfors travel centers is primarily used for traveling and is used most frequently by the visitors within the study. It is also shown that residents 'primary reason for traveling from the travel center is friends and family, followed by shopping, and that the visitors' primary motive for traveling is friends and family as well, followed by work. The mode of transportation between the travel center and destinations are mainly walking, while the mode of transport between homes and the travel center proves to be the car.

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